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Apple shines in 2020 Best Global Brand Study

The Interbrand 2010 Best Global Brand Study, a guide to the world’s most valuable brands, has been released — and Apple shines, as usual. Interbrand (http://www.interbrand.com), a brand consultancy, publishes the study each year, ranking the top 100 global brands using a unique methodology. Brands in the IT/technology sector dominate the list, occupying five of the top 10 brands. Some other interesting findings include:
 

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ComScore: iOS, Android platforms surge in the past year

ComScore (http://www.comscore.com), a company that specializes in measuring the digital world, has released a study of smartphone use showing that the Symbian platform holds 54.4% of the Western European market.

ComScore lists Apple in second place, as of July, with 10% share of smartphone UK subscribers. Symbian is in first place with 68.8%. When it comes to the top mobile OEMs (original equipment manufacturers) Apple is also in second with 10.2% while Nokia has 65.5%.

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MarsEdit for Mac OS X now 64-bit compatible

Red Sweater Software has updated MarsEdit (http://www.red-sweater.com/marsedit), weblog publishing software, to version 3.1. The upgrade is 64-bit compatible and adds a new per-blog setting to constrain image media to pre-set size.


There’s also support for Lightroom 3 media libraries and a new “Paste HTML Source” command for e.g. embedding YouTube easily in rich mode. MarsEdit 3.1 offers enabled plug-ins for the rich editor so you can, for example, see embedded movies.

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Greg’s bite: the Nokia story

By Greg Mills
Nokia, in big trouble

I can remember having Nokia cell phones, but that goes back a few years. Recently the smart phone revolution has taken it’s toll, and Nokia’s market share has fallen off dramatically.  In an attempt to reinvigorate the company, they ditched their CEO of long standing, Olli-Pekka Kallasvuo to tap a former Microsoft Executive, Stephen Elop for the job. To a great extent it might be sort of like rearranging the deck chairs on the doomed ship Titanic.  

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