John Ternus talks Apple CEO speculation, MacBook Neo, more
Following yesterday’s MacBook Neo unveiling, Apple’s SVP of Hardware Engineering, John Ternus, spoke to ABC News about the new product, AI, and speculation about him becoming Apple’s next CEO. more…

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Deals: MacBook Neo, MacBook Air up to $300 off, rare iPhone Air price drop, Apple Watch bands from $14, more
Today’s 9to5Mac Lunch Break is headlined by the best deals on the new 2026 MacBook pre-orders: MacBook Neo, M4 MacBook Air, and M5 Pro MacBook Pro. But from there we move over to the now live Best Buy Apple Shopping Event alongside a rare price drop on brand new condition unlocked iPhone Air units, today’s official Apple Watch band sale from $14, and M4 MacBook Air models at $300 off (Amazon all-time low prices). Head below for a closer look at the details. more…

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Lowest price ever: M4 MacBook Air with 24GB RAM, 512GB SSD plunges to $1,099
Amazon is making room for M5 MacBook Air inventory by clearing out M4 models, with the 13-inch laptop with 24GB of RAM and 512GB of storage now $300 off.Save $300 on select MacBook Air laptops - Image credit: AppleWith a $100 price increase on the M5 MacBook Air that was announced this week, Amazon's blowout M4 deal is especially enticing at $300 off. Pick up the 13-inch M4 model with 24GB of unified memory and 512GB of storage for just $1,099 in the Sky Blue finish. This configuration comes with the 10-core GPU too, for added performance.Buy M4/24GB/512GB Air for $1,099 Continue Reading on AppleInsider | Discuss on our Forums

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How to save big bucks with Apple’s educational discount
Find out how to qualify for the Apple educational discount and save $100 on the new MacBook Neo. Our guide is here to help. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)

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These boring $599 Windows laptops are the MacBook Neo's competition
Apple's new MacBook Neo is its cheapest laptop yet at just $599, and it's a much more interesting proposition than these plasticky Windows laptops.Apple's MacBook Neo is a colorful bundle of joyRumors of Apple's entry into the affordable laptop market were accurate, they just took years to come true. March 4, 2026, saw Apple launch a laptop at the impossibly low price of just $599. Or $100 less, if you're buying as a student or teacher.Apple is more accustomed to the other end of the market. The one where a $1,100 MacBook Air is considered a good value and a MacBook Pro is just the cost of doing business. Continue Reading on AppleInsider | Discuss on our Forums

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'Twisted Yoga' docuseries coming to Apple TV uncovers the disturbing side of a yoga empire
Apple TV is expanding into true crime with "Twisted Yoga", a docuseries exposing a sex trafficking ring hidden inside tantric yoga schools.'Twisted Yoga' premieres on March 13, 2026When you think of Apple TV, you probably don't immediately think of true crime. While the streaming giant has shown a deep love for sci-fi and psychological thrillers, it has typically allowed Netflix and Hulu to corner the true crime market.That may not be the case anymore. Apple TV is gearing up to release a new three-part docuseries, "Twisted Yoga," which tells the tale of an international sex trafficking network masquerading as a collection of tantric yoga studios. Continue Reading on AppleInsider | Discuss on our Forums

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Netflix just acquired an AI-tech filmmaking company
Netflix is no longer buying Warner Bros. Discovery or HBO Max, but the company just announced an entirely separate acquisition: InterPositive, a company founded by Ben Affleck that “develops AI-powered tools built by and for filmmakers.” more…

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Today in Apple history: The App Store hits 25 billion downloads
On March 5, 2012, Apple marked 25 billion apps downloaded from the iOS App Store. The 25 Billion App Countdown contest had a winner! (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)

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Apple TV debuts trailer for hit series ‘Your Friends & Neighbors’ season two
Apple TV has released the trailer for the second season of its critically acclaimed drama "Your Friends & Neighbors," starring Jon Hamm… The post Apple TV debuts trailer for hit series ‘Your Friends & Neighbors’ season two appeared first on MacDailyNews.

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Apple explains MacBook Neo’s unique branding and name
MacBook Neo is the latest addition to the Mac lineup, and it comes with a unique name for an Apple product. Here’s why Apple says it chose the ‘MacBook Neo’ name. more…

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There’s an Easter egg hiding in the MacBook Neo’s wallpaper
Macworld Apple’s MacBook Neo might run an iPhone processor and look like an iPad attached to a Magic Keyboard, but it’s a Mac through and through. It’s powered by macOS, connects Mac accessories, and runs Mac apps. It also has a fun new wallpaper that’s (of course) color-matched to the specific option you choose. But it’s not just an abstract design. The wallpaper has a hidden meaning. Take a look. Apple See it yet? How about now? Apple The lines spell out M-A-C. The three leftmost lines make an “M,’ the “A” uses the left leg of the “M” and adds a small line for the center, while the “C” is a long line and two shorter ones. We’ve seen Apple do similar things with the wallpaper for the iPad mini and MacBook Pro, but there seems to be a greater meaning with the Neo. The wallpaper here is bright and fun, and I’m willing to bet most people will opt to keep it as their default.  And whenever they open it at a coffee shop or classroom, they’ll show everyone that what they’re using is unquestionably a M-A-C.

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iPad or MacBook Neo? Comparing Apple’s three $600 computers
Apple now has three portable computers that are priced around $600. MacBook Neo, iPad Air, and the plain iPad paired with Apple’s Magic Keyboard Folio each fit the bill. They offer very different experiences for the money, however, so here’s how they compare. more…

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Apple TV reveals new true crime series premiering next week
Apple TV just announced Twisted Yoga, a new true crime docuseries that’s premiering next week. Here are the details and the trailer. more…

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Formula 1 begins this weekend, exclusively on Apple TV in America
Starting this weekend, Apple TV subscribers in America can watch all Formula 1 practice, qualifying, and Sprint sessions, along with races… The post appeared first on MacDailyNews.

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Even Windows fans see the MacBook Neo as a winner
You’d expect Windows Central to be pretty adamant in favoring Windows laptops over any MacBook. Yet not only the website itself, but also its readers, see the MacBook Neo as a move that should see Microsoft panicking. The site says that the timing couldn’t be better for Apple given that more Windows users than ever before are looking to switch platform, and thinks it will hurt sales of machines like the $600 ASUS Vivobook 14 shown above … more…

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New hyper-sensitive no-click mouse aims to change gaming
The wild Logitech G Pro X2 Superstrike Lightspeed Wireless Gaming Mouse does away with traditional clicks in favor of customizable haptics. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)

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Formula 1 is live on Apple TV this weekend, here are the details
The kickoff of the 2026 Formula 1 season is this weekend, and Apple TV is now the exclusive streaming home for the sport in the US. Here are all the details on what to expect. more…

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Formula 1 is live on Apple TV this weekend, here are the details
The kickoff of the 2026 Formula 1 season is this weekend, and Apple TV is now the exclusive streaming home for the sport in the US. Here are all the details on what to expect. more…

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Formula 1 is live on Apple TV this weekend, here are the details
The kickoff of the 2026 Formula 1 season is this weekend, and Apple TV is now the exclusive streaming home for the sport in the US. Here are all the details on what to expect. more…

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iPhone comparison chart 2026: Every iPhone compared to find the best
Macworld Which iPhone Is Best for You? Choosing the right iPhone in 2026 comes down to what you actually use your phone for. If you want the best camera performance and biggest screen, an iPhone 17 Pro model will deliver the most capable experience. For the biggest screen the iPhone 17 Pro Max is the one to choose. If you prefer one-handed use and portability, the smaller iPhone Air might be ideal. And if you want excellent performance without premium pricing, the standard iPhone 17 strikes a strong balance of features, while the phone for anyone on a tight budget is the iPhone 17e. Picking out an iPhone used to be easier—just get the newest one with all the storage you can afford. We still recommend buying as much storage as you can afford, but the choice of which iPhone isn’t quite so simple. The best iPhone depends on your own personal preferences, so it’s not necessarily the case that the number one iPhone is the one you should buy. This group test compares all the iPhones Apple sells, so it will give you a good idea of which iPhone will suit you and your budget, and whether you can save money, or if it would be worth spending more to get better cameras, or a more capable processor. For even more help choosing the iPhone for you, our iPhone Buying Guide explains how each iPhone is different in terms of price, specs and features, cameras, screens, and durability. Every iPhone compared With Apple’s introduction of a new set of iPhones at the end of 2025, and the new iPhone 17e added to the lineup in March 2026, we have updated our advice about which iPhone is best in our comparison of all the iPhone models sold by Apple. While the iPhone 17 Pro and iPhone 17 Pro Max are the flagship iPhones, with the most power and the best features, they aren’t necessarily the best iPhone for the majority. We believe that right now the iPhone 17 is a great choice because, compared to its predecessor, it offers more storage, better cameras, and many of the features previously available only on the Pro iPhones, such as Always On and Pro Motion. 1. Apple iPhone 17 – Best iPhone for most people Pros Twice the storage for the same price Larger 6.3-inch screen Both rear cameras are 48MP 30 hour battery life Cons Only pale color choices Price When Reviewed: From $799 Best Prices Today: Retailer Price Check Price comparison from over 24,000 stores worldwide Product Price Price comparison from Backmarket The iPhone 17 retains a similar design to the iPhone 16, but in closer comparison there is a significant difference: the screen is larger at 6.3 inches compared to the iPhone 16’s 6.1-inch display. The iPhone 17’s dimensions are also slightly larger than the older model. The new phone is available in Lavender, Mist Blue, Sage, Black and White with an aluminium frame. No bold ‘look at me’ colors here. The ProMotion and Always-On screen are now present, as found on the Pro models. It has a peak brightness of 3,000 nits and a minimum brightness of 1 nit allowing for the always-on feature that was previously only available on the Pro models. The new Ceramic Shield 2 on the front is three times more scratch-resistant, claims Apple. It also features an anti-reflective coating.  The 18MP Centre Stage front camera features a new square sensor that enables photos in any orientation without requiring the user to rotate the phone. Both rear cameras are now 48MP. The main camera integrates an optical-quality 2x Telephoto and the new 48MP Fusion Ultra Wide camera (up from 12MP) captures up to four times the resolution of the previous generation. It also features 0.5, 1x and 2x optical zoom and macro photography capabilities – this means that, unlike the Air, the iPhone 16 can ‘unzoom’ back to 0.5x.  The iPhone 17 features a A19 chip with a 6-core CPU and 5-core GPU alongside the N1, Apple’s Wi-Fi and Bluetooth chip which should improve Personal Hotspot and AirDrop, and the C1X, a cellular modem designed by Apple.  Battery life is 30 hours (video playback), an increase of eight hours compared to the iPhone 16. Should you run out of battery charging the iPhone 17 is quicker than ever: according to Apple, using Apple’s new 40W Dynamic Power Adapter ($39) can add a 50 percent charge to the iPhone 17 in 20 minutes. Just 10 minutes of charge results in about 8 hours of video playback, perfect when you are in a rush to leave the house. The entry-level model offers 256GB of storage, double that of the previous generation for the same price. Starting at $799 for 256GB storage, 512GB storage is priced at $999.  Who should buy the iPhone 17? The iPhone 17 is a good allrounder and the best iPhone for most people. It’s got a bigger display, ProMotion and Always On, a more powerful chip, two 48MP cameras on the rear, the new improved selfie camera, and twice the storage for the same price as 2024’s iPhone 16. As long as you aren’t desperate for a telephoto camera, or a super thin phone, there is no reason to look elsewhere. iPhone 17 further considerations: Starting at $799 for 256GB storage this is a good iPhone at a good price. If you already have an iPhone 16 you probably don’t need to upgrade, but if you are deciding whether to upgrade to the iPhone 17, iPhone 16 (128GB for $699) or iPhone 17e (256B for $599) we recommend paying the extra money. Read our full Apple iPhone 17 review 2. Apple iPhone 17 Pro – Best phone for photography Pros Battery life improvements Camera improvements Cons The screen is no longer a reason to pick the Pro Aluminium instead of Titanium Price When Reviewed: $1,099 (256GB) | $1,299 (512GB) | $1,499 (1TB) | $1,999 (2TB) Best Prices Today: Retailer Price $1099 View Deal Price comparison from over 24,000 stores worldwide Product Price Price comparison from Backmarket iPhone 17 Pro has a 6.3-inch display with 120Hz ProMotion and Always-On, like the iPhone 16 Pro, but it now offers 3,000 nits peak brightness, 1 nit minimum brightness, up from 2,000. All the late 025 iPhones offer 3,000 nits max, Pro Motion and Always On, though, so these aren’t the differentiators they once were.   The phone comes in Cosmic Orange, Deep Blue, and Silver with an aluminium frame. The 16 Pro was titanium, as is the iPhone Air due to it being more durable. Apple’s switched back to aluminium on the Pro iPhones for better thermal performance. Heat management is via a new internal vapor chamber that has deionised water sealed inside for cooling. Heat is thus drawn away from the A19 chip and distributed around the iPhone. The heat management should mean the iPhone can sustain high levels of performance for longer periods of time. The iPhone 17 Pro should still be durable though: There is the new Ceramic Shield 2 on the front for 3x better scratch resistance and a Ceramic Shield on the back. The A19 Pro processor features a 6-core CPU and a 6-core GPU (one more GPU than the Air). It includes Neural Accelerators built into each GPU core, a larger cache, and more memory than A18 Pro.b You’ll also find the N1, the Apple-designed wireless networking chip that enables Wi-Fi 7, Bluetooth 6, and Thread, and the C1X, Apple’s new cellular modem.  On the front is the same 18MP Center Stage front camera with square sensor. The main difference it the three 48MP Fusion cameras on the rear and the fact that the optical zoom can extend to 0.5x, 1x, 2x, 4x, and 8x for the equivalent of eight lenses, according to Apple. Video is Dolby Vision 4K at 120fps, with support for ProRes RAW, Apple Log 2, and Genlock. The plateau (as Apple is now calling it) doesn’t just house the camera. Apple has placed other internal components inside the ‘plateau’ – Apple’s name for the camera housing. By placing more components in there Apple has made room for a larger battery. Additionally, the antennas are incorporated around the edge of this plateau, a move that Apple claims makes it “the highest-performing antenna system ever in an iPhone”. Hopefully, this will also mean Apple avoids another antennagate. This better thermal design and larger battery mean that battery life is 31 hours of video playback. That’s up from 27 hours on the predecessor. Like the iPhone 17, the iPhone 17 Pro fast-charges up to 50% in 20 minutes with the new 40W adapter. Who should buy the iPhone 17 Pro? The iPhone 17 Pro is designed for those looking for advanced photography and video capabilities. It is also the phone to choose if you consider yourself to be a power user, a professional creator, or if you are a gamer. iPhone 17 Pro further considerations: It’s not only the high-end Pro models in the iPhone 17 line that get the A19 Pro; the iPhone Air does as well, although with only a 5-core GPU. However, the cooling improvements Apple has made are likely to mean that the Pro iPhones can make better use of the powerful chip. Read our full Apple iPhone 17 Pro review 3. Apple iPhone Air – Best for single handed use Pros A19 Pro chip like the iPhone 17 Pro models Looks nice Cons One rear camera Price When Reviewed: $999 (256GB) | $1,199 (512GB) | $1,399 (1TB) Best Prices Today: Retailer Price $999 View Deal Price comparison from over 24,000 stores worldwide Product Price Price comparison from Backmarket The iPhone Air is the thinnest iPhone to date at 5.64mm (0.22in) thick. While some may question the need for such a thin iPhone, its popularity is evidenced by the MacBook Air. However, a thin device can be less durable. The iPhone 6, the previous thinnest iPhone at 7.1mm, was affected by bendgate. Hopefully those issues won’t plague the iPhone Air, which Apple describes as “the most durable iPhone ever.” This durability is achieved through various features. The iPhone Air is crafted from titanium and features the new Ceramic Shield 2 on both the front and back. The new Ceramic Shield offers three times better scratch resistance and four times better crack resistance. It is available in Sky Blue, Light Gold, Cloud White or Space Black. The 6.5-inch display features 120Hz ProMotion and Always-On functionality. It has a peak brightness of 3,000 nits and a minimum brightness of 1 nit. The iPhone Air features a A19 Pro processor with a 6-core CPU and a 5-core GPU. That’s one less graphics core than the iPhone 17 Pro models, but a better processor than the A19 in the iPhone 17.   Like the other late 2025 iPhones, the iPhone Air features the 18MP front-facing Centre Stage camera with a square sensor capable of taking photos in any orientation without requiring the user to rotate the phone. All phones can record video from both the front and back cameras simultaneously. The iPhone Air offers a single 48MP “Fusion” rear camera (26mm equivalent). However, a 2x telephoto effect can be achieved digitally, enabling 12MP optical-quality 2x Telephoto (52mm equivalent). This system is similar to the 16e model. The Air lacks the macro and spatial photography features available on other iPhones. The optical zoom options are limited to 1x and 2x. The iPhone 17 Air’s battery capacity is slightly lower than the other iPhone 17-series phones. The case’s reduced thickness means that Apple has to use a smaller battery, but it still delivers 27 hours of video playback, which is sufficient. For additional battery life, Apple offers an iPhone Air-specific $99 MagSafe Battery accessory. In addition, a 40W adapter can fast-charge the iPhone Air to 50 per cent in 20 minutes. Who should buy the iPhone Air? The iPhone Air is for users who prioritize a cutting-edge, ultra-thin design. Sure, there are some trade-offs: reduced battery life and a single rear camera, but this is a phone with wow factor and bragging rights. iPhone Air further considerations: The iPhone Air has a single camera on the rear, which will be one disadvantage too far for some shoppers. Aside for the various iterations of the iPhone SE and the iPhone 17e, every iPhone since the iPhone XS in 2018 has had at least two lenses on the back. However, this is unlikely to be a huge limitation unless you are an avid photographer, in which case we recommend the iPhone 16 Pro instead. Another thing to note is that the SIM card slot has been removed, making the iPhone eSIM only. Read our full Apple iPhone Air (2025) review 4. Apple iPhone 17 Pro Max – Best phone for gaming Pros Excellent battery life Camera improvements Cons Too big and bulky for some Price When Reviewed: $1,199 (256GB) | $1,399 (512GB) | $1,599 (1TB) | $1,999 (2TB) Best Prices Today: Retailer Price $1199 View Deal Price comparison from over 24,000 stores worldwide Product Price Price comparison from Backmarket The Pro Max is essentially the same phone as the iPhone 17 Pro, but with a larger display and better battery life. The iPhone 17 Pro Max has the same 6.9-inch display as the 2024 model, which is slightly larger than the 6.7-inch 15 Pro Max from 2023. There’s the same A19 Pro and Fusion 48MP trio of cameras on the back, as well as the 18MP front-facing camera with Centre Stage and Dual Capture, for merging video from the front and rear cameras to capture your reactions. Battery life is the big beneficiary, though, with iPhone 17 Pro Max getting up to 37 hours of video playback, compared to 33 hours for the 16 Pro Max and 31 on the iPhone 17 Pro. That’s the best battery life ever in an iPhone. Who should buy the iPhone 17 Pro Max? The iPhone 17 Pro Max shares its key features with the iPhone 17 Pro so if you are looking for advanced photography and video capabilities, consider yourself to be a power user, a professional creator, or a gamer, it will suit you. In fact, we think it’s a good choice for gaming because of the screen size. The main difference is the size: there are people who want a big screen and this is the biggest iPhone you can get, especially now that Apple isn’t selling a Plus model. iPhone 17 Pro Max further considerations: If you are choosing between the iPhone 17 Pro and Pro Max then the decision comes down to whether you want the big screen or not. If a big screen is important to you, but power and photography aren’t then you might want to look at the older iPhone 16 Plus while Apple is still selling it. Read our full Apple iPhone 17 Pro Max review 5. Apple iPhone 17e – Best iPhone for kids Pros $200/£200 cheaper than the iPhone 17, $200/£200 less than iPhone 16 Good battery life Cons Only one camera on the rear No MagSafe Price When Reviewed: $599 Best Prices Today: Retailer Price $599 View Deal Price comparison from over 24,000 stores worldwide Product Price Price comparison from Backmarket The iPhone 17e has the same processor as the iPhone 17 (albeit with one fewer GPU core) for $200/£200 less, but there are several trade-offs you’ll need to accept if you want to save the money. The iPhone 17e, which arrived in March 2026, is Apple’s “budget” iPhone, starting at $599/£599. That’s quite a bit more expensive than the previous budget model, the iPhone SE, which cost $429/£429 before Apple discontinued it at the beginning of 2025. If you loved the Home button on the iPhone SE, it’s gone. The iPhone 17e also doesn’t have a Dynamic Island. Instead, it uses a notch, like the iPhone 16e and the iPhone 14. So if you feel strongly about how much space at the top of your iPhone is taken up by the Face ID hardware, that may affect your choice. That said, the notch really isn’t bad enough that we’d recommend spending more just to get the Dynamic Island, which isn’t dramatically smaller. Another difference from the iPhone SE is size. The SE was a small phone, while the iPhone 17e isn’t. It’s similar in size to the iPhone 15 and 16, though slightly lighter. If you’re happy with that size but would prefer a lighter handset, the 17e could be a good option. You can expect 26 hours of video playback on the 17e, compared to 30 on the 17, according to Apple, so that’s another reason to pick the 17. We’ll be running our own battery tests soon. Who should buy the iPhone 17e? The iPhone 17e is Apple’s most affordable iPhone designed for the budget-conscious and casual users who aren’t bothered about having the latest features and just want a phone that works. If you are looking to upgrade from an old iPhone, such as an iPhone 11, XR or SE then this is a great option. It’s also a good price for those looking for a phone for a child. It supports Apple Intelligence features, which is another good reason to upgrade from older iPhones. iPhone 17e further considerations: You could consider the iPhone 16 or iPhone 17 as an alternative. Both of those iPhones offer a dual camera set up that means you can get ultra wide-angled photos and can take macro and portrait-style photos. Cinematic mode and Action mode are also included. If you were considering spending the extra $100/£100 to get the iPhone 16 we wouldn’t because you will get half the storage. If you were thinking of spending $200/£200 more to get the iPhone 17 that would be more worthwhile as you will also benefit from ProMotion technology and an Always-On screen. 6. Apple iPhone 16 Plus – Best phone for seniors Pros Big screen for a fraction of the Max’s price Cons No Always-On Display Pro Motion Costs more than the iPhone 17 for the same amount of storage (!) Price When Reviewed: $899 Best Prices Today: New Refurbished Retailer Price $929 View Deal $929.99 View Deal Price comparison from over 24,000 stores worldwide Product Price iPhone 16 Plus 128GB – Black – Unlocked $Not Available View Deal iPhone 16 Plus 128GB – Pink – Unlocked $Not Available View Deal iPhone 16 Plus 128GB – Ultramarine – Unlocked $Not Available View Deal iPhone 16 Plus 128GB – Teal – Unlocked $Not Available View Deal iPhone 16 Plus 128GB – White – Unlocked $Not Available View Deal Price comparison from Backmarket View more prices The iPhone 16 Plus is essentially a bigger version of the iPhone 16. It features the same camera and processor. Everything we mention about the iPhone 16 (below) applies here too. However, there are both benefits and disadvantages to the larger form factor.  The iPhone 16 Plus offers 27 hours battery life. That is better than the iPhone 16 (22 hours) and the 16e (26 hours) but behind the iPhone 17 (30 hours). It’s still long way behind the other big phone Apple sells – the iPhone 17 Pro Max – which boasts 37 hours.   The Camera Control button may be a bit of a stretch to use comfortably on the iPhone 16 Plus if you have small hands. If you have small hands the Plus probably isn’t going to be that comfortable to hold anyway. If you are lucky enough not to be disadvantaged by hand size, the big screen is a good reason to choose the Plus size over the smaller iPhone. For some users the bigger screen means that the text can be bigger, and if your eyes aren’t what they once were, and you struggle tapping on the tiny keyboard, then this phone might be the best choice for you. Who should buy the iPhone 16 Plus? The iPhone 16 Plus is best for users seeking a large-screen iPhone without having to pay the premium price of the Pro Max. It suits individuals who want a big display and a good battery life, but don’t care about the camera features of the iPhone 17 Pro Max (or want to pay the high price for that phone). iPhone 16 Plus further considerations: The iPhone 16 Plus lacks many of the features of the iPhone 17, such as the brighter (3,000 nits) screen with Pro Motion and Aways-On. Two 48MP cameras on the back and an 18MP camera on the front. The iPhone 17 comes with 256GB storage for $799, while the iPhone 16 Plus is $799 for 128GB or $899 for 256GB. So frankly you would really ned to want the big screen to pay more for the same capacity phone. The iPhone 16 Plus screen is 6.7-inches. Now the iPhone 17 screen is now larger, at 6.3-inch rather than 6.1-inch the size difference isn’t as big as it once was. Read our full iPhone 16 Plus review Read our full Apple iPhone 16 Plus review 7. Apple iPhone 16 – Only consider if discounted Pros The comparison with the iPhone 16 Pro was more favourable than usual Cons No Always-On Display or Pro Motion The price is far too high compared to the iPhone 17 Price When Reviewed: NOW $699 for 128GB (WAS: $799/128GB, $899/256GB, $1,099/512GB) Best Prices Today: New Refurbished Retailer Price $729.99 View Deal $829 View Deal $829.99 View Deal Price comparison from over 24,000 stores worldwide Product Price iPhone 16 128GB – Ultramarine – Unlocked $Not Available View Deal iPhone 16 128GB – Teal – Unlocked $Not Available View Deal iPhone 16 128GB – Pink – Unlocked $Not Available View Deal iPhone 16 128GB – Black – Unlocked $Not Available View Deal iPhone 16 128GB – White – Unlocked $Not Available View Deal Price comparison from Backmarket View more prices The iPhone 16 was a big leap from the previous generation, at the time we felt that it was catching the Pro model up. In the iPhone 16 we had a new phone with a better processor, the Camera Capture and Action buttons, and improved battery life. The colors on offer are Ultramarine, Teal, Pink, White, Black. Color choices are a matter of personal preference, but we would suggest that choosing a new iPhone based on the color would be a bad idea as you will be keeping it in a case if you are sensible. The iPhone 16 gained a two-in-one ‘Fusion’ camera offers built in 2x telephoto functionality and a new 48-megapixel sensor for better resolution and light intensity. On the iPhone 17 both rear cameras boast this same 48-megapixel sensor. The 12MP Ultra Wide camera on the front had a larger aperture and bigger pixels than the previous generation – able to capture 2.6x more light and can now shoot close‑up macro photos or wider photos. The new iPhone 17, like the other late 2025 phones, offers a better 18MP camera on the front. When it comes to video the iPhone 16 can shoot 4K/60fps, which is more than enough for most people. It features Audio Mix, that lets you adjust the way voices sound in videos. You can decrease background sound, or just focus on the voices that are in frame, for example. The A18 was an impressive chip. In our Geekbench 6 multi-processor test the iPhone 16 shows a significant 25% increase in performance from 6,242 points in the previous generation to 7,828 points. Performance jumps in the graphics benchmarks were even more pronounced. Who should buy the iPhone 16? The iPhone 16 is only really suited to someone upgrading from a much older iPhone, but we recommend that you look elsewhere because the iPhone 16 only offers 128GB storage, does not represent good value for money now the iPhone 17 and iPhone 17e start at 256GB storage. iPhone 16 further considerations: There is no good reason to buy the iPhone 16. You can save $100/£100 and buy the iPhone 17e instead, or spend $200/£200 more to get the iPhone 17 – both options will give you twice as much storage, which is worth every penny. The only reason to pick the iPhone 16 is if you see a really good deal on one. Also read: Best iPhone 16 deals (US) and Best iPhone 16 deals (UK) iPhone specs compared In this at a glance table you can easily compare all the latest iPhones. Apple sells five current-generation model iPhones: the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 16, iPhone 16 Plus, and iPhone 17e. The iPhone 16 Pro and 16 Pro Max have been discontinued, as have the iPhone 15, 15 Plus. This means that all the iPhones sold by Apple now support Apple Intelligence. We have a guide to how to use Apple Intelligence and what it can do. Here’s how the most important specs compare, but remember, specs aren’t everything! We’ve put these in price order, cheapest first, so scroll across to find the phone you are after. iPhone 17eiPhone 16iPhone 16 PlusiPhone 17 iPhone AiriPhone 17 ProiPhone 17 Pro MaxStarting price$599/£599$699/£699$799/£799$799/£799$999/£999$1,099/£1,099$1,199/£1,199Screen size6.1″6.1″6.7″6.3″6.5″6.3″6.9″Storage256/512GB128GB128/256GB256/512GB256/512GB/1TB256/512GB/1TB256/512GB/1TB/2TBSize (H x W x D)146.7 mm (5.78 inches) x 71.5 mm (2.82 inches) x 7.80 mm (0.31 inches)147.6 mm (5.81 inches) x 71.6 mm (2.82 inches) x 7.80 mm (0.31 inches)160.9 mm (6.33 inches) x 77.8 mm (3.06 inches) x 7.80 mm (0.31 inches)149.6 mm (5.89 inches) x 71.5 mm (2.81 inches) x 7.95 mm (0.31 inches)156.2 mm (6.15 inches) x 74.7 mm (2.94 inches) x 5.64 mm (0.22 inches)150 mm (5.91 inches) x 71.9 mm (2.83 inches) x 8.75 mm (0.34 inches)163.4 mm (6.43 inches) x 78 mm (3.07 inches) x 8.75 mm (0.34 inches) Weight169 grams (5.96 ounces)170 grams (6.00 ounces)199 grams (7.03 ounces)177 grams (6.24 ounces)165 grams (5.82 ounces)204 grams (7.20 ounces)231 grams (8.15 ounces)ColorsWhite, Black, PinkUltramarine, Teal, Pink, White, BlackUltramarine, Teal, Pink, White, BlackLavender, Sage, Mist Blue, White, BlackSky Blue, Light Gold, Cloud White, Space Black Cosmic Orange, Deep Blue, SilverCosmic Orange, Deep Blue, SilverDisplayOLED with HDR (2532×1170-pixel at 460 ppi)OLED with HDR (2556×1179-pixels at 460 ppi) 2000 nits peak brightness (outdoor), 1 nit minimum brightnessOLED with HDR(2796×1290-pixels at 460 ppi)2000 nits peak brightness (outdoor), 1 nit minimum brightnessOLED with HDR (2622×1206-pixel at 460 ppi), ProMotion 120Hz3000 nits peak brightness (outdoor), 1 nit minimum brightness, Always OnOLED with HDR (2736×1206-pixel at 460 ppi), ProMotion 120Hz3000 nits peak brightness (outdoor), 1 nit minimum brightness, Always OnOLED with HDR (2622×1206-pixel at 460 ppi), ProMotion 120Hz3000 nits peak brightness (outdoor), 1 nit minimum brightness, Always OnOLED with HDR (2868×1320-pixels at 460 ppi), ProMotion, 120Hz3000 nits peak brightness (outdoor), 1 nit minimum brightness, , Always OnProcessorA18 (4-core GPU)A18 (5-core GPU)A18 (5-core GPU)A19 (5-core GPU)A19 Pro (5-core GPU)A19 Pro (6-core GPU)A19 Pro (6-core GPU)AuthenticationFace IDFace IDFace IDFace IDFace IDFace IDFace IDRear CameraFusion Camera system: 48MP f/1.6 Wide camera, 1x, 2x zoomCamera Control ‘button’, 48MP f/1.6 Fusion, 12MP f/2.6 Ultra Wide; 0.5X, 1X, and 2X zoom; MacroCamera Control ‘button’, 48MP f/1.6 Fusion, 12MP f/2.6 Ultra Wide; 0.5X, 1X, and 2X zoom; MacroCamera Control ‘button’, 48MP f/1.6 Fusion, 48MP f/2.2 Ultra Wide; 0.5X, 1X, and 2X zoom; Macro, Dual CaptureCamera Control ‘button’, 48MP f/1.6 Fusion; 1X and 2X zoom; Dual CaptureCamera Control ‘button’, 48MP f/1.78 Fusion, 48MP f/2.2 Ultra Wide, and f/2.8 48MP Telephoto; 0.5X, 1X, 2X, 4X and 8X zoom; Macro, Dual CaptureCamera Control ‘button’, 48MP f/1.78 Fusion, 48MP f/2.2 Ultra Wide, and f/2.8 48MP Telephoto; 0.5X, 1X, 2X, 4X and 8X zoom; Macro, Dual CaptureFront Camera12MP TrueDepth, f/1.9, 4K12MP TrueDepth, f/1.9, 4K12MP TrueDepth, f/1.9, 4K18MP Centre Stage camera, f/1.9, 4K18MP Centre Stage camera, f/1.9, 4K18MP Centre Stage camera, f/1.9, 4K18MP Centre Stage camera, f/1.9, 4KBattery capacity26 hrs video22 hrs video27 hrs video30 hrs video27 hrs video31 hrs video37 hrs videoWireless features5G, Wi-Fi 6, Bluetooth 5.3,NFC5G, Wi-Fi 7, Bluetooth 5.3,NFC, 2nd-gen Ultra Wideband, Thread5G, Wi-Fi 7, Bluetooth 5.3,NFC, 2nd-gen Ultra Wideband, Thread5G, Wi-Fi 7, Bluetooth 6,NFC, 2nd-gen Ultra Wideband, Thread5G, Wi-Fi 7, Bluetooth 6,NFC, 2nd-gen Ultra Wideband, Thread5G, Wi-Fi 7, Bluetooth 6,NFC, 2nd-gen Ultra Wideband, Thread5G, Wi-Fi 7, Bluetooth 6,NFC, 2nd-gen Ultra Wideband, ThreadPortUSB-CUSB-CUSB-CUSB-CUSB-CUSB-CUSB-CMagSafeYesYesYesYesYesYesYesAll the iPhones currently sold by Apple Apple’s battery life estimates won’t necessarily match ours, and your own usage may differ. See our comparison of battery life, capacity, mah and watt hours for every iPhone. After buying a new iPhone you should consider protecting it in a case. Read our reviews of the best iPhone 17 cases for more details. Should I buy one of the older iPhones? Apple stops selling certain iPhones as soon as new models are launched, but that doesn’t mean you won’t be able to buy them. Apple itself sells older iPhone models in its refurbished store, and you can often get a good deal with the added bonus that Apple will guarantee the iPhone. It’s not only Apple that will still sell older iPhones: many of the networks will give you a cut price deal on older iPhone models, and in some countries you can buy older iPhones for much less than Apple originally sold them for. Read our Best iPhone Deals to get a good price on all iPhones at stockists near you. The most recent iPhones to be discontinued include the iPhone 16 Pro and iPhone 16 Pro Max and we recommend these iPhones if you find one on sale at a good price. Apple iPhone 16 Pro Read our review Price When Reviewed: $999 (Discontinued) Best Prices Today: $899.99 at Best Buy US | $999 at Apple | $999 at Apple The are features offered by the iPhone 16 Pro that may well entice you. For one, the 2024 iPhone 16 Pro color options included Desert Titanium, which was a nice shade that fluctuates between bronze and a subtle rose gold depending on the light. We definitely prefer this to Cosmic Orange. While the cameras aren’t as impressive as those on the 17 Pro, if you want that third Telephoto lens this is a cheaper way to get one. Apple iPhone 16 Pro Max Read our review Price When Reviewed: $1,199 Best Prices Today: $1199 at Apple | $1199.99 at Best Buy If it’s a huge iPhone you want then the iPhone 16 Pro Max could be a good choice with its 6.9-inch screen. Other than that the only thing to separate the iPhone 16 Pro and the iPhone 16 Pro Max is the battery life, which, according to Apple is up to 33 hours compared to 27 hours for the iPhone 16 Pro. iPhone 15 generation The iPhone 15 does not support Apple Intelligence which means they miss out on many of the best new features of iOS. The iPhone 15 Pro and Pro Mac phones do support Apple Intelligence, so if you find one for a good price (or someone is passing one on to you) you will be happy enough. But we’d still recommend getting something newer if you can.

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This premium portable monitor turns your laptop into a pro-level setup
Instantly boost your screen real estate anywhere with the Mobile Pixels Duex Float 2 Pro 16-inch portable second monitor for just $279.99. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)

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Trendforce projects MacBook Neo sales of 4–5 million units in 2026
Following the unveiling of the all-new MacBook Neo, TrendForce forecasts Apple’s notebook shipments will grow 7.7% YoY in 2026, pushing… The post appeared first on MacDailyNews.

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Apple could sell 4-5M MacBook Neo machines this year, says TrendForce
I earlier estimated that Apple would sell gazillions of MacBook Neo machines. TrendForce is now out with a slightly more formal estimate of four to five million units this year. The market intelligence company also notes that Apple is headed in the opposite direction to most of its competitors … more…

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macOS Tahoe 26.3.1 update will “upgrade” your M5's CPU to new “super” cores
In otherwise minor software update, macOS now uses M5's new nomenclature.

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Videographers obviously shouldn’t buy the MacBook Neo – nor should photographers
I’ve just argued that the MacBook Neo offers phenomenal value for money and is the machine I expect to recommend to a great many people. However, it of course won’t be suitable for everyone. I think a quick glance at the specs would rapidly rule it out for videographers, but there is one compromise that means it’s not a good choice for photographers either … more…

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Grading Apple's release week – MacBook Pro, Air, Neo, and more!
Apple's week of launches has seen it update its iPhones, MacBooks, iPads, and displays, but only some updates are stand-outs while the rest are trivial.Apple's physical multi-color logo, in New York City on March 4, 2026It's true that Apple has announced a week of launches. There currently still two days left to go.Based on past experience, and the fact that on Wednesday, Apple hosted creators including our own Andrew O'Hara, Apple has probably now wrapped that up. Continue Reading on AppleInsider | Discuss on our Forums

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The MacBook Neo is built down to a price – but is phenomenal value
If there was one product that cemented the myth of the “Apple tax” – the supposedly excessive price premium paid for the logo – it was the MacBook Air. People would point to Apple’s cheapest laptop costing $1,000 and loudly proclaim that you could buy a Windows machine or Chromebook from around $300. The comparison was of course spurious. The cheap laptops being used to make the argument were ugly plastic things with exceedingly poor specs compared to the MacBook Air. Still, it was undeniable that a four-figure starting price did prove a barrier to a lot of people – but all that has changed with the MacBook Neo … more…

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MacBook Neo’s missing features ranked, from meh to ehhh
Macworld With the introduction of the MacBook Neo, Apple has finally done what many thought it never would: ship a truly budget Mac laptop. At $599, the MacBook Neo becomes the cheapest Mac you can buy and undercuts the cheapest MacBook Air by a wide margin. But to achieve this price point, the MacBook Neo comes with some compromises. Apple had to cut back on several long-standing features and technologies to keep this Mac so affordable, but do they really matter? Here are all the MacBook Neo’s missing features compared to the MacBook Air—ranked from least to most important. 11. Wide color gamut display For a long time now, pretty much every Apple device has supported the P3 wide color gamut, which is a color standard for displays that allows for richer reds and greens, resulting in more vivid and accurate colors for showing photos and videos. However, the MacBook Neo sticks with the sRGB color standard.  While having a display with more accurate colors is extremely important for photographers, designers, and video editors, most everyday users probably won’t notice the difference. The vast majority of web content is optimized for sRGB anyway. At this price, it’s not shocking. But it does mark a clear visual step down from the MacBook Air. Notably, the entry-level iPad also lacks a DCI-P3 display. 10. True Tone True Tone adjusts the display’s white balance based on ambient lighting, making the screen appear more natural in different environments. iPhones, Macs, and iPads have had it for years, but the Neo doesn’t. Given that True Tone is an optional feature and divides opinion among users, some people probably won’t even notice that it’s not there. The display will still look good, and users who really care about True Tone can manually calibrate the display colors to match their environment. The MacBook Neo has a very nice display, but it’s missing some key features of its higher-end sibling.Michael Simon / Foundry 9. Center Stage While the MacBook Neo comes with a built-in 1080p webcam, it lacks some of the features available on more modern MacBooks. This includes Center Stage, which uses an ultra-wide sensor to automatically reframe the image, keeping people always centered during video calls. If you frequently use your laptop for video calls, you’ll probably miss Center Stage. But you can still get the feature by using your iPhone as a webcam with Continuity Camera or by setting up an external webcam that has it. It’s not a huge deal—and the Neo will certainly be better for FaceTime calls than holding an iPad. 8. Wi-Fi 7 While the latest MacBook Air and Pro are equipped with Wi-Fi 7, the MacBook Neo still relies on the older Wi-Fi 6E standard.  Wi-Fi 7 is a significant upgrade from Wi-Fi 6E, offering up to 3x faster speeds and double the channel bandwidth. This means that Wi-Fi 7 is not only faster but also less susceptible to signal interference. However, given that Wi-Fi 7 is a relatively new standard and many people don’t even have routers that support it, users probably won’t notice the difference when using Wi-Fi 6E. It’s more like something that would make this Mac a little more future-proof. 7. Ambient light sensor Most Apple devices use an ambient light sensor to automatically adjust screen brightness based on surrounding conditions. However, according to the MacBook Neo spec sheet, this sensor isn’t present. Manual brightness control still works, of course. But automatic adjustments may be less precise or responsive. It’s not the end of the world, but it can annoy users who are constantly moving between different environments. The MacBook Neo’s trackpad actually clicks–it doesn’t have Force Touch tech.Michael Simon / Foundry 6. Force Touch trackpad Apple’s Force Touch trackpads use haptic feedback and pressure sensitivity to simulate clicking and enable deeper press gestures. This technology has become one of the key features not only of MacBooks, but also of the Magic Keyboard on the iPad Pro. However, the MacBook Neo has a mechanical multi-touch trackpad without pressure detection. For many users, this won’t change their regular use. Tap-to-click and gesture navigation still work, and the entire trackpad is clikcable unlike some similarly-priced Windows PCs. But the loss of haptic click feedback makes this machine feel less premium, and it removes certain pressure-based shortcuts in macOS.  Its absence will certainly be more noticeable if you’re coming from a MacBook Air or MacBook Pro. But you can always pair it with a standalone Magic Trackpad 5. Backlit keyboard One of the main weaknesses of the MacBook Neo that will ultimately affect many users is the loss of backlit keys. While all modern MacBooks have backlit keyboards that allow users to see the keys in the dark, this is not the case with the Neo. The keyboard on the MacBook Neo looks a lot more like Apple’s wireless Magic Keyboard, which has engraved keys and no LEDs. This can make it a litle difficult to type in the dark, if that’s something you do often. For a laptop in 2026, that’s a glaring omission. Even many budget Windows laptops include keyboard backlighting. You get pretty colors with the MacBook Neo—but it could be tricky to use in the dark without a backlit keyboard.Michael Simon / Foundry 4. RAM upgrades The MacBook Neo ships with 8GB of unified memory, and that’s it. You can’t upgrade the RAM, not even at the time of purchase, like you can with a MacBook Air or MacBook Pro. It’s been a while since 16GB became the industry standard for PCs, but Apple only upgraded its entry-level laptops to 16GB a couple of years ago. Sure, 8GB is fine for light tasks like web browsing, opening documents, and streaming, but don’t expect the MacBook Neo to handle heavier apps like Final Cut Pro or even Xcode well. The bigger concert isn’t just performance, it’s longevity. Without a 16GB option, the first-generation MacBook Neo may become outdated sooner than you might expect, especially with apps and even macOS increasingly relying on AI-based tasks, which demand a lot of RAM. 3. Neural Accelerators Speaking of AI, the MacBook Neo’d processor also lacks Neural Accelerators, which have become a staple feature of the M5 and A19 Pro chips. This technology, built directly into the GPU, enables much higher performance for processing AI tasks locally. For basic AI features in macOS and Apple Intelligence, it should perform well. But sustained creative tasks such as video encoding, large-scale photo processing, or complex ML workloads won’t match even entry-level M-series Macs. This won’t be an issue for this Mac’s target audience, but it could be a deal-breaker if you rely on heavy AI tasks in your workflow. You only get one USB 3.1 port on the MacBook Neo.Michael Simon / Foundry 2. High-speed ports The MacBook Neo includes two USB-C ports, but there’s a catch. Only one of the ports supports the modern USB 3.1 standard, while the other is limited to USB 2.0 speeds. While the faster port can deliver up to 10Gbps of data, the other only reaches up to 480Mbps. USB 2.0 is fine for plugging in a charger or using basic accessories such as headphones, but it makes file transfers extremely slow, especially if you have an external SSD. It also limits this Mac to a single external monitor. Also, the Neo lacks MagSafe, so inevitably one of the USB-C ports will remain busy when the Mac is plugged into the charger. Again, it’s not a big deal for casual users, but you might want to buy a dongle for this Mac. 1. Touch ID Finally, what consumers should probably keep in mind when buying a MacBook Neo is that the $599 model doesn’t have built-in Touch ID. The biometric sensor for unlocking your Mac and confirming purchases with your fingerprint is only available if you purchase the MacBook Neo with 512GB of storage for $699. The 256GB version replaces Touch ID with a simple button to lock or wake your Mac, so you’ll need to type in passwords when you want to log in or use your iPhone to complete an Apple Pay purchase. This is easily the biggest limitation for people who want the cheapest MacBook possible. An all-new laptop at a great price While some expected the MacBook Neo to be a stripped-down version of the MacBook Air, it’s actually a whole new category of MacBook, designed specifically for its price point. Most of the missing features such as wide color, True Tone, and Center Stage are luxuries. Others, like backlighting and Touch ID, could impact daily usability more directly, while the USB limitation could represent a meaningful constraint on performance. Still, this Mac is aimed at students, first-time Mac buyers, and users who primarily just want a laptop for basic web browsing. For these people, the Neo delivers exactly what it promises: a capable and more affordable Mac. And if you feel like you need more, there’s still the M5 MacBook Air with all these premium features and much more.

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Apple’s long, strange trip to the MacBook Neo
Macworld In late 2008, Steve Jobs hopped on the company’s quarterly phone call with analysts and, besieged by questions about Apple being threatened by low-cost PC laptops called “netbooks,” he explained how Apple approached its product decision. “We don’t know how to make a $500 computer that’s not a piece of junk,” he said. It took Apple nearly 18 years to figure it out, but here we are. The announcement of the $599 MacBook Neo ($499 for education buyers!) is the low-cost laptop Mac users have been wondering about for years. But there are plenty of reasons it took this long. Laptop dreams In the early days of laptops, they were flat-out expensive. Apple’s PowerBooks were great, but you had to pay a premium to get a portable Mac made out of miniaturized parts. And even then, the laptops were generally slower than their desktop equivalents. Apple’s first budget laptop was the iBook. It was $1,600.Apple As a graduate student in 1992, I bought a PowerBook 160 to replace my Mac SE. It cost $2,400, equivalent to more than $5,000 today. I loved that thing, and I did end up using it for years in all sorts of places, even writing stories while riding BART trains through the Bay Area. The high cost of Mac laptops meant that even lower-end models were aimed more at a professional audience, the equivalent of today’s MacBook Pros. It was only when Steve Jobs returned to Apple and drew his famous four-quarter product grid that things got really interesting. That grid separated the Mac into four product categories, divided by audience (pro, consumer) and type (desktop, laptop). The pro desktop was the Power Mac. The consumer desktop was the iMac. The pro laptop was the PowerBook. So what was the consumer laptop?? Jobs smiled and moved right along with his presentation. Only later, at Macworld Expo in 1999, did Jobs unveil his consumer laptop: the iBook. It cost $1,600, which was better than what I had paid for my PowerBook, at least! The original iBooks were aggressive with color–you could get them in tangerine and blueberry, and later in indigo and key lime. They were also big, weirdly shaped, and (in my opinion) completely adorable. I bought one for my mom. But if you look at it objectively, it’s hard not to label the original iBook a failure. Not only did Apple replace it with a much more conventionally-shaped iBook just two years later, but it came only in white, ending the era of truly colorful Mac laptops forever. (Until now!) That iBook started at $1,299, a record low for a Mac laptop. The MacBook Air was never really cheap, but it sold like it was.Jason Cross/Foundry With the Intel transition, the iBook became the MacBook, and it was a perennial favorite of Mac users, especially students. But in the 2010s, it faded away, replaced in our hearts by the MacBook Air, which transformed from a pricey ultraportable into the heart of Apple’s affordable laptop line. After a shaky few years in the mid-2010s–Apple stopped updating the Air and released a Retina MacBook that was overpriced and underpowered–the Air finally got a Retina display and, a few years later, went into overdrive with the release of the M1 MacBook Air. In the 2020s, the Air has settled into the sweet spot in Apple’s product lineup. Starting at $999 or $1,099 for most of the modern era, it’s become the top-selling Mac. And yet… while $999 is a far cry from what I paid for my first PowerBook, it’s also not that close to the $500 laptop Jobs said Apple couldn’t build. Which left some room down there for another laptop, if Apple could swing it. The Neo era? This brings us back to the MacBook Neo. It’s got colors not seen since the original iBook (including one of the original colors, indigo), but its styling is pure 2020s Apple. The MacBook Neo will remind longtime Mac users of the iBook colors.Michael Simon / Foundry What has changed since 2008, when Jobs said Apple couldn’t make a $500 laptop that wasn’t junk? So much. But in particular, Apple has become incredibly efficient with its manufacturing techniques, including being perhaps one of the companies with the most knowledge of how to shape aluminum to its will. For me, though, the final catalyst is Apple silicon. One of the reasons the original MacBook Air and the mid-2010s Retina MacBook failed is because they were sorely underpowered. Apple’s chips were designed to work in small portable devices like iPhones, and it turned out that they translated perfectly to the Mac. Today’s iPhone chips are so capable, they’re as fast as the M1 was a few years ago. And so Apple saw an opening: there was room for a Mac laptop to exist, powered not by an M-series chip, but by a chip designed to power an iPhone. That’s one of the reasons the MacBook Neo can exist at a price no Mac laptop has come close to before.

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Unleash the full power of your iPad with ESR
Macworld The iPad is more than a tablet—it’s a portable office, creative studio, and entertainment hub. With the right accessories, it becomes even more powerful. ESR, a global tech brand trusted by over 130 million users worldwide, designs smart accessories that integrate seamlessly into daily life—boosting productivity while delivering serious protection. Here’s how ESR helps you unlock more from your iPad. iPad Productivity: Work smarter, create freely ESR Shift Keyboard Case (Detachable) ESR At the heart of iPad productivity is flexibility—and the ESR Shift Keyboard Case (Detachable) delivers exactly that. Its secure magnetic detachable design lets you instantly switch between laptop-style typing and a streamlined tablet mode for reading, drawing, or gaming. Whether you’re reading, watching, sketching, or gaming, you can switch modes effortlessly. Unlike fixed keyboard designs, this setup lets you detach into single-case mode for total freedom. The Bluetooth keyboard works independently, allowing you to position your keyboard and iPad separately for maximum comfort. Adjustable angles support every task: 20°–75° landscape mode for work and entertainment 70° portrait mode for browsing 20° drawing mode for stable, secure and comfortable sketching The 100% clickable edge-to-edge trackpad (4.4 × 2.8 in) supports intuitive multi-touch gestures like pinch-to-zoom and three-finger swipe. Despite its functionality, it’s ultra-thin (7.2 mm) and lightweight—about 20% lighter than many alternatives. Reinforced Air Guard corners add dependable protection. For extra flexibility and choice there are two secure Pencil storage options: a magnetic holder and an easy-access elastic pouch. View ESR Shift Keyboard Case on Amazon View ESR Shift Keyboard Case at ESR Compatible with: iPad Air 4/5/Air 11 inch(2024/2025/2026); iPad Air 13 inch(2024/2025/2026); iPad 10/11(A16)/12(A19)iPad Pro 11 inch 2024/2025; iPad Pro 13 inch 2024/2025 ESR Flex Keyboard Case (Detachable) ESR The 6.9mm thick Flex is another iPad keyboard case with a protective yet productive magnetic detachable design and large precision trackpad that enables the user to switch between their iPad and Mac for a seamless workflow. The two stable viewing angles are a 65° angle for working, watching, or reading, and a 20° angle for sketching or writing. Both angles provide a firm and stable setup for comfortable viewing and use. View ESR Flex Keyboard Case on Amazon View ESR Flex Keyboard Case at ESR Compatible with: iPad Air 4/5/Air 11 inch(2024/2025/2026); iPad 10/11(A16)/12(A19); iPad Pro 13 inch 2024/2025 ESR Geo Digital Pencil ESR The ESR Geo Digital Pencil brings precision to notes and artwork with palm rejection, tilt sensitivity, and a fine tip for detailed strokes. Adjust line thickness naturally by tilting the nib—perfect for shading and sketching. Built-in Apple Find My compatibility helps you quickly locate the stylus with sound alerts—unlike Apple’s official Pencil. A Bluetooth connection enables iPad shortcut buttons for seamless iPad interaction and real-time battery monitoring. A 20-minute USB-C charge provides up to 12 hours of use. Compatible with iPads released after 2018, it’s a reliable tool for students and creators alike. View ESR Geo Digital Pencil on Amazon View ESR Geo Digital Pencil at ESR Compatible with: All iPad models 2018 and later iPad Protection: Confidence in every environment ESR Shift Magnetic Case ESR The ESR Shift Magnetic Case features a strong magnetic connection that ensures a secure and stable stand across different surfaces such as desks, sofas or laps—improving usability and convenience during everyday use. It offers five practical modes: viewing, browsing, typing, gaming, and writing. Dual support brackets and magnetic grooves provide up to nine adjustable angles. Portrait mode is ideal for FaceTime, and the detachable back case allows full hands-on access. It can even attach magnetically to your fridge for convenient viewing. View ESR Shift Magnetic Case on Amazon View ESR Shift Magnetic Case at ESR Compatible with: iPad Air 4/5/Air 11 inch(2024/2025/2026); iPad Air 13 inch(2024/2025/2026); iPad 10/11(A16)/12(A19)iPad Pro 11 inch 2024/2025; iPad Pro 13 inch 2024/2025 ESR Flip Magnetic Case (Pencil Holder) ESR The ESR Flip Magnetic Case (Pencil Holder) supports both creativity and protection. Two standing modes—45°–60° for viewing and 25° for writing—adapt to work or entertainment. Its folding triangular structure makes vertical browsing effortless. A secure Pencil slot allows easy storage and charging, while the dual-layer design delivers 360° protection against scratches and bumps. View ESR Flip Magnetic Case on Amazon View ESR Flip Magnetic Case at ESR Compatible with: iPad Air 4/5/Air 11 inch (2024/2025/2026); iPad Air 13 inch(2024/2025/2026); iPad 10/11(A16)/12(A19) ESR UltraFit Armorite Screen Protectors ESR ESR screen protectors ship with an UltraFit Tray and dust-removal strip for a simple-to-install, fast bubble-free finish. The ESR UltraFit Armorite Screen Protector features Armorite technology with 7x the impact absorption of standard protectors. High-alumina tempered glass withstands up to 110 lb of pressure and offers 9H scratch resistance. At 0.33 mm thin, it preserves clarity, responsiveness, and full Pencil support. View ESR UltraFit Armorite Screen Protector on Amazon View ESR UltraFit Armorite Screen Protector at ESR ESR For creators who prefer texture, the ESR UltraFit Armorite Paper-Feel Screen Protector (Tempered Glass) combines durability with a natural writing feel and drawing experience. It is made with premium PET material and uniform micro-grit surface, therefore offering a paper-like texture as well as tough screen protection. The ultra-thin design preserves precise touch sensitivity, enabling smooth and controlled strokes that are ideal for stylus use. Offering 5x impact absorption, it features a matte, anti-glare surface ideal for outdoor use while minimizing Pencil tip wear. View ESR UltraFit Armorite Paper-Feel Screen Protector on Amazon View ESR UltraFit Armorite Paper-Feel Screen Protector at ESR Compatible with: iPad Air 4/5/Air 11 inch(2024/2025/2026); iPad Air 13 inch(2024/2025/2026); iPad 10/11(A16)/12(A19)iPad Pro 11 inch 2024/2025; iPad Pro 13 inch 2024/2025 With ESR’s ecosystem of productivity tools and protective solutions, your iPad becomes more capable, more versatile, and built to handle everyday demands—wherever you go.

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