Type of Article: MacTech Blog

Greg’s bite: an open letter to Apple

By Greg Mills

No matter how visionary a CEO is, no matter how much testing you do, no matter how elegant the design, real world electronic devices sometimes have unexpected issues.  

Sometimes they are overblown, to be sure. I think this is one of those times. But marketing and public relations must trump being being defensive about a perceived problem that few people really understand. They know what they read. Apple does not need any more reasons, valid or not, for people to pass on an iPhone and buy an Android phone.

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Electronics are on consumers’ minds

This has got to be good news for Apple (and other tech companies): electronics purchases are top of mind for consumers this year, according to About.com’s April 2010 Consumer Electronics Study. Findings also revealed that consumers are being smarter about their electronics purchases with nearly 65% planning to spend more time researching online before buying.

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Greg’s bite: Apple faces the Android onslaught

By Greg Mills

I read an interesting article in “Barron’s” on-line that laid out a scenario where the Google Android operating system eats  an Apple cell phone OS for lunch.  

I see his points, but come to another conclusion. Mark Veverka fails to give Apple due credit. See http://macosg.me/2/i9 .

The facts are clear: if there is an Apple iPhone killer out there, it is the Google Android. Sales show that Android is overtaking the iPhone. The underlying reasons are that at least 12 cell phone manufacturers are building phones that run Android. 

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Apple patent is for content associated with a product or service

An Apple patent (number 20100174599) for a system and method for providing content associated with a product or service has appeared at the US Patent & Trademark Office. The disclosure relates generally to benefits associated with products or services and, more particularly, to obtaining, storing, and accessing benefits associated with such products or services using an electronic device.

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