Research reveals content challenges to asset management companies
Quark Software (www.quark.com) and TSAM (tsamlondon.com) have announced the results of joint research on how asset management companies approach content creation, management, publishing, and delivery.
The research uncovers universal content challenges asset management companies face – from reliance on outdated technology solutions to increasing demand for Web and mobile content. The findings highlight how content teams struggle to effectively produce and provide multi-channel information to internal and external audiences.