Apple is “on a hunt to find exclusive music, everything from out-of-print singles in music company vaults to songs that have never been pressed onto a CD and even recordings from the estates of deceased artists,” according to a Wired article. Even Steve [Jobs, Apple CEO] himself will occasionally send me an e-mail pointing me in the direction of a missing album or artist that he’s looking for, and we’ll go and find it,” said Alex Luke, director of music programming and label relations for iTunes.