[NPL] Director 7 Shockwave Internet Studio
TweetFollow Us on Twitter

[NPL] Director 7 Shockwave Internet Studio

For more information contact: For Immediate Release
Macromedia Macromedia

Andrea Coffey Kirsten Armstrong
andrea@macromedia.com kirsten@macromedia.com
(415) 252-2260 (415) 252-4088

MACROMEDIA UNVEILS DIRECTOR 7 SHOCKWAVE INTERNET STUDIO AND NEW SHOCKWAVE 7

Major Upgrade to the Premier Tool for Creating and Delivering Powerful
Multimedia Enables Richer, More Compelling Web Experiences

San Francisco, Calif. November 16, 1998 - Macromedia, Inc. (NASDAQ: MACR)
today announced Director 7 Shockwave Internet Studio, a major upgrade to
the companys flagship authoring software. The established standard for
creating and delivering powerful multimedia, Macromedia Director is
re-architected for the Internet, enabling developers to build the most
engaging, entertaining Websites possible. The company also debuted
Shockwave 7, a major new release of the popular Web interactive multimedia
player. Optimized for speed and ease of use, Shockwave 7 provides the
fastest, most reliable interactive multimedia playback available.

The Internet is changing everything, and Director 7 Shockwave Internet
Studio will change the Internet, said Norm Meyrowitz, President of
Macromedia Products. Extensive research into customer needs for multimedia
development helped us define core capabilities for the Studio: narrowband
and broadband-quality animation, rich audio integration, streamlined
playback, and support for emerging Web standards such as XML. With these
innovative new features, our customers can build Websites that engage,
entertain, and educate through the compelling use of sound, animation, and
interactivity. Anyone who is developing Web content needs to look at the
Director 7 Shockwave Internet Studio."

Director 7 features an optimized, completely redesigned playback engine and
a comprehensive set of new Internet features. Support for a wide range of
media types as well as sophisticated effects such as alpha channels and
dynamic scaling and rotation allow developers to create compelling
experiences that marry the production values and visceral appeal of
television with the immediacy of the Internet. The compact Shockwave player
gives multimedia developers reach, providing them access to a mass
audience. Ease of use features like pre-built behaviors make authoring
multimedia simpler and faster.

The Studio includes Macromedia Fireworks, a highly acclaimed tool for
creating and producing Web graphics, as well as Sonic Foundrys Sound Forge
XP4 or BIAS Peak LE for professional quality sound editing. Customers also
receive a multi-user server for creating distributed Shockwave experiences
such as multi-player games and online chat rooms.

All-New Shockwave

Shockwave 7 has been revamped to deliver incredible multimedia experiences
on the Internet. Playback is faster and more stable, thanks to optimized
event processing, smart media streaming, and faster startup. Shockwave 7
downloads quickly and updates automatically, providing easy access to rich
multimedia Web experiences regardless of connection speed. With over thirty
million successful downloads to date, Shockwave is the de facto standard
for interactive Web multimedia. Inclusion of the player in Microsoft
Windows 98, MacOS 8.5, and AOL 4 gives Shockwave the greatest reach of any
interactive multimedia playback technology, creating the infrastructure for
an unprecedented diversity of entertainment and educational programming.
Shockwave 7 delivers high performance, new effects and, with auto-updating,
the guarantee that Web audiences will always be able to view the latest
multimedia.

Internet-Native Design and Delivery

To address the growing sophistication of Web applications, Director 7 now
supports Internet standard protocols such as HTML, with links to all
Director-supported media types (text, graphics, sound, video, and
animation); HTTP for media distribution; HTTPS for secure e-commerce
transactions; XML for data exchange; CGI POST for two-way communication;
and updated support for Java. Super-compressed Shocked fonts beautifully
solve the problem of cross-browser and cross-platform typeface display, and
the anti-aliased text can be edited even at run time. The multi-user server
dramatically reduces the cost of creating multi-player games and shared
experiences such as media-rich chat rooms by eliminating the need for
complex, custom-engineered server solutions. New vector drawing tools and
native support for Flash animations allow developers to easily integrate
high-quality, compact vector imagery, further reducing download times.

Compelling, Immersive Web Experiences

A central issue facing Web developers is how to create sites rich with
sound, animation, and interactivity in a bandwidth-constrained environment.
Director 7 Shockwave Internet Studio addresses this problem, adding support
for sophisticated features such as alpha channels to control object
blending and transparency, plus real-time effects such as flipping and
skewing. Processing is performed dynamically on the client machine, taking
advantage of todays processor speeds while reducing demand for bandwidth
resulting in a faster, more enjoyable experience for Web audiences. In
addition to its native effects capabilities, Director 7 uniquely allows
developers to integrate and control other key Web technologies such as
Flash, QuickTime 3, QTVR, animated GIF, HTML, and XML, enabling Internet
retailers, entertainment sites, and others to communicate with maximum
effectiveness.

"Reebok is a brand about technology and creating possibilities, said
Marvin Chow, Director of Interactive Marketing, Reebok International Ltd.
In Reebok's continuous effort to improve communications with its consumers
and retailers, innovative technology often comes into play. Macromedias
Director 7 Shockwave Internet Studio is a pivotal technology, allowing us
to create a rich interactive experience both on the Web and CD-ROM."
Immediate Creation and Playback

Director 7 speeds multimedia authoring with new behavior libraries so that
experienced designers and novices alike can quickly add animation and
interactivity to Websites encouraging surfers to spend more time on the
site and return more often. New drag-and-drop behaviors in Director 7
include multi-state buttons, progress bars, rotation, quad animation, scale
effects, and many more useful operations. Behaviors are fully editable, and
can be shared across projects via the new Library Palette. Directors
powerful Lingo scripting language has been greatly enhanced to control
Internet connectivity, vector shapes, alpha channels, scaling, and
rotation. In addition, Lingo now supports an efficient dot syntax familiar
to users of JavaScript or Visual Basic along with script coloring for
faster coding and debugging.

The new playback engine enables Director 7 to support up to 1000 media
channels per frame. Animation performance has been dramatically increased
as well: Director can now process and play back up to 999 frames per
second. Importantly, all this power has been added without sacrificing
Directors simple visual development metaphor, which has become the
industry standard.

Pricing and Availability
Director 7 Shockwave Internet Studio for Windows 95/98, Windows NT 4.0 or
later, and MacOS 7.6.1 or later, will be available in December 1998 for an
estimated street price of US $999 in North America. Registered users of
previous versions of Director can upgrade to the Director 7 Shockwave
Internet Studio for US $499 or the standalone version of Director 7 for US
$449 (U.S. and Canada). The Director 7 Shockwave Internet Studio can be
purchased by calling (800) 457-1774, or bought directly from Macromedias
Website at (http://www.macromedia.com/)http://www.macromedia.com.
Interested parties outside North America should contact their local
Macromedia distributor for pricing and availability.

About Macromedia
Macromedia's mission is to add life to the Web. By providing its
award-winning Web Publishing, Web Traffic, and Web Learning solutions to
Web designers, consumers, and the enterprise, Macromedia is delivering a
completely new generation of Internet tools and technologies designed to
transform the Web experience. Headquartered in San Francisco, Macromedia
(NASDAQ: MACR) has more than 500 employees worldwide and is available on
the Internet at (http://www.macromedia.com/)http://www.macromedia.com.
Macromedia also hosts one of the most engaging entertainment sites on the
Web at (http://www.shockrave.com/)http://www.shockrave.com.

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Tips and tricks to get a higher score in...
Tank.iois - you guessed it! - another multiplayer arena battler likeAgar.io and Slither.io. It does differentiate itself by putting you in a tiny tank though, so it's not exactly the same. To help you get that all-important high score, we've got a... | Read more »
How to unlock characters in One Tap Tenn...
As the title suggests, One Tap Tennis requires only a single tap to play its particular brand of tennis, and rewards you with a ton of unlockable characters if you perform well. Fortunately for you, we at 148Apps have got a few tips and tricks to... | Read more »
Grab it now: Game Craft’s Legend of War...
The real time strategy game is now available for you to sink your teeth into, through the App Store and Google Play. Combining elements of skill, strategy and empire building, Legend of War is a real gamers’ game. [Read more] | Read more »
Skateboard Party 3 ft. Greg Lutzka (Gam...
Skateboard Party 3 ft. Greg Lutzka 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: Skateboard Party is back! This third edition of the popular sports franchise features professional skater... | Read more »
Cubious (Games)
Cubious 1.0 Device: iOS Universal Category: Games Price: $.99, Version: 1.0 (iTunes) Description: Cubious – How smart are you? How high is your IQube? Solve the impossible puzzles to find out, and help a lost little cube find his... | Read more »
Goat Simulator Waste of Space (Games)
Goat Simulator Waste of Space 1.1 Device: iOS Universal Category: Games Price: $4.99, Version: 1.1 (iTunes) Description: ** IMPORTANT - SUPPORTED DEVICESiPhone 4S, iPad 2, iPod Touch 5 or better.** | Read more »
Wildfulness - Unwind in nature and calm...
Wildfulness - Unwind in nature and calm your mind with nature sounds and illustrations 1.0 Device: iOS Universal Category: Healthcare & Fitness Price: $1.99, Version: 1.0 (iTunes) Description: Spending time in nature helps you to... | Read more »
Dr. Panda Racers (Education)
Dr. Panda Racers 1.0 Device: iOS Universal Category: Education Price: $2.99, Version: 1.0 (iTunes) Description: STEP ON THE GAS, RACE AND WIN!Fasten your seat belts and get ready to race! Speed your way to the finish line while doing... | Read more »
ROMANCING SAGA 2 (Games)
ROMANCING SAGA 2 1.0.0 Device: iOS Universal Category: Games Price: $17.99, Version: 1.0.0 (iTunes) Description: Romancing SaGa 2, originally released only in Japan in 1993, has been completely remastered and now receives its first... | Read more »
WRIO Keyboard (Utilities)
WRIO Keyboard 1.0 Device: iOS iPhone Category: Utilities Price: $2.99, Version: 1.0 (iTunes) Description: 40% OFF DURING LIMITED INTRODUCTORY OFFER | Read more »

Price Scanner via MacPrices.net

Enterprise Workers Pick Technology Over Perks...
New Adobe study shows surprising attitudes about office jobs and where the future of work is heading. Adobe has released survey findings revealing that a surprising 70 percent of U.S. office workers... Read more
Goal Zero and OtterBox Partner to Expand iPh...
Goal Zero, specialists in portable power, have announced a partnership with OtterBox, brand smartphone case protection, to offer the Slide and Slide Plus Batteries as modules compatible with the new... Read more
15-inch Retina MacBook Pros on sale for up to...
B&H Photo has 15″ Retina MacBook Pros on sale for up to $210 off MSRP. Shipping is free, and B&H charges NY tax only: - 15″ 2.2GHz Retina MacBook Pro: $1799 $200 off MSRP - 15″ 2.5GHz Retina... Read more
Clearance 2015 13-inch MacBook Airs available...
B&H Photo has clearance 2015 13″ MacBook Airs available for $250 off original MSRP. Shipping is free, and B&H charges NY sales tax only: - 13″ 1.6GHz/4GB/128GB MacBook Air (MJVE2LL/A): $799... Read more
Apple refurbished Apple TVs available for up...
Apple has Certified Refurbished 32GB and 64GB Apple TVs available for up to $30 off the cost of new models. Apple’s standard one-year warranty is included with each model, and shipping is free: -... Read more
21-inch iMacs on sale for up to $120 off MSRP
B&H Photo has 21″ iMacs on sale for up to $120 off MSRP including free shipping plus NY sales tax only: - 21″ 3.1GHz iMac 4K: $1379.99 $120 off MSRP - 21″ 2.8GHz iMac: $1189 $110 off MSRP - 21″ 1... Read more
Kanex Introduces GoPower USB-C Rechargeable B...
Kanex has announced its GoPower USB-C portable battery for the USB-C MacBook, featuring the new industry standard connector and cable used for connectivity and power. Providing users with a new... Read more
Convertible and Detachable Devices Winning Ov...
According to the latest figures published by International Data Corporation (IDC), Western European shipments of ultraslim convertibles and detachables posted positive growth (44.7%) to account for... Read more
New MacBook Pros And Will MacBook Air Be Upgr...
With my mid-2013 13-inch MacBook Air closing on its third anniversary come November, I’m in system upgrade mode. Actually the Haswell CPU equipped Air is still doing a fine job, but my good wife is... Read more
Apple’s Education discount saves up to $300 o...
Purchase a new Mac or iPad using Apple’s Education Store and take up to $300 off MSRP. All teachers, students, and staff of any educational institution qualify for the discount. Shipping is free, and... Read more

Jobs Board

Service Assistant - *Apple* Chevrolet *App...
Apple Automotive is one of the fastest growing dealer...and it shows. Consider making the switch to the Apple Automotive Group today! At Apple Automotive, we Read more
Editor, *Apple* News - APPLE (United States...
Job Summary The Apple News team is looking for a passionate and knowledgeable editor with experience covering entertainment/pop culture and experience running social Read more
*Apple* Nissan Service Technicians - Apple A...
Apple Automotive is one of the fastest growing dealer...and it shows. Consider making the switch to the Apple Automotive Group today! At Apple Automotive , Read more
ISCS *Apple* ID Site Support Engineer - APP...
…position, we are looking for an individual who has experience supporting customers with Apple ID issues and enjoys this area of support. This person should be Read more
Automotive Sales Consultant - Apple Ford Linc...
…you. The best candidates are smart, technologically savvy and are customer focused. Apple Ford Lincoln Apple Valley is different, because: $30,000 annual salary Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.