Type of Article: MacTech Blog

Men vs. women: gift buying study reveals holiday desires, spending

FatWallet.com, a savings resource for online deal hunters, has announced results of its 2016 Holiday Gift Buying Survey.

The study reports that 70% of parents plan to spend the same or more buying gifts for their children this year (men will outspend women), and 70% said getting the best deals is the most important factor when buying holiday gifts online (59% said. free shipping).

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eCoupon redemption values set to double

A new study from Juniper Research (www.juniperresearch.com) has found that eCoupon redemptions will double over the next five years, reaching US$81 billion in 2021, increasing from an estimated $40 billion in 2016. Juniper’s latest research, found that growth in digital coupon redemptions is to be driven by emerging channels and new partnerships.

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Report looks at the development auto IoT market

Mobile Experts (http://mobile-experts.net) has released a style that “unapologetically draws a line between fact and myth in the developing automotive IoT [Internet of Things] market.”

The report investigates connectivity for telematics, vehicle-to-vehicle (V2V) and vehicle-to-infrastructure  (V2I) applications using DSRC and LTE, as well as TPMS and other wireless applications related to cars. New business models for insurance and 5G technology prospects are explored in detail.

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