Type of Article: MacTech Blog

Greg’s bite: the secret to Apple’s lower R&D budget is focus

By Greg Mills

As an inventor and R&D guy myself, it comes as no surprise to me that Apple is spending far less for its research than it’s competitors. We ran an article yesterday with numbers that
put Apple’s R&D expenditures at one-seventh that of Microsoft with similar market caps between the companies.  

Look at what is coming out of the two companies and you wonder how Microsoft is blowing so much money. The truth is that Apple is just innovating better at a low cost, not that Microsoft is wasting so much more than typical companies their size.

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Greg’s bite: video out limitations on the iPad

imageBy Greg Mills

I love my iPad, but I am finding that there are some limitations I didn’t expect. I was planning to buy an Apple iPad Dock Connector to VGA Adapter but read the reviews first on the Apple store info page for iPad.

The reviews all expressed frustration that the US$29 device will only output a VGA video signal for specific apps. That has killed my interest in it for the time being.

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Greg’s bite: Apple and the cool factor

By Greg Mills

No one who ever sees many movies or TV programs could possibly miss the many placement of Apple products on the screen. The cool factor that Apple has cultured is passed on to actors who appear to use a Mac.  

From “Forest Gump,” whose money man purchased stock for him in a “fruit company” (Apple) and made him rich, to “Independence Day” where a virus to implode the alien invasion was implemented with a Mac, the use of a Mac instead of a PC means something.

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Say hi to Google TV; hey, Apple, time to get serious about the Apple TV

If Apple is going to move the Apple TV beyond the “hobby” stage, now would be a great time to do it. Google has entered the web video format arena with the introduction of its WebM format, which will integrate both web browsing and cable TV with one device running its Android operating system.

Said device is slated for a fall debut — and, make no mistake, it will be a competitor to the Apple TV. In fact, if Apple doesn’t start taking its own product seriously (browser support, anyone?), Google TV could be an Apple TV killer.

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