Type of Article: MacNews News Article

‘AP’ hires ‘NYT’ exec to develop apps for the iPad, other digital devices

An executive who helped run “The New York Times” wWeb site has been hired to guide “The Associated Press” in its effort to sell consumer applications for the Apple iPad and other digital devices, the news cooperative said Tuesday.

Nick Ascheim will run a newly created business unit called AP Gateway as general manager of AP Digital. When he joins the AP this week, Ascheim will report to Jane Seagrave, who became the AP’s chief revenue officer last week.

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Apple posts iPhone SDK 3.2 beta

Apple has posted the iPhone SDK 3.1 beta and iPhone OS 3.1 beta on the iPhone Dev Center. Apple says they’re for developers and testing only and should be installed on devices dedicated to iPhone OS 3.2 beta software development.

The iPhone SDK provides developers with the same set of application programming interfaces (APIs) and tools that Apple uses to create its native applications for iPhone. iPhone DSK 2.2.1 is available as a free download for Apple Developer Connection (http://developer.apple.com/) members.

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Stanford University study looks at ‘iPhone addiction’

According to a new Stanford University study, iPhone users are becoming so reliant on their iPhones that they are actually reporting being addicted to their the Apple devices.

Almost half of the respondents in the 200 person study acknowledged an iPhone addiction, reports “The Huffington Post” (http://www.huffingtonpost.com/2010/03/09/iphone-addiction-study-pa_n_490748.html). Students were asked to rate their addiction to their iPhones on a scale of one to five, from “not at all addicted” to “fully addicted.” 45% answered with a four or above.

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Pearson announces iPhone Developers Conference

On April 24-25, Pearson will host the second “Voices That Matter: iPhone Developers Conference,” at Seattle’s Bell Harbor Int’l Conference Center. Authors and experts will join developers to share their knowledge, and participate in discussions, how-to sessions, and networking opportunities around the topic of application development.

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