eSports, ‘Let’s Play’ revenues to reach $3.5 Billion by 2021
A new study from Juniper Research (www.juniperresearch.com) has found that a rapid rise in consumption of eSports and streamed games content will drive $3.5 billion in revenues by 2021, up from $1.8 billion in 2017
The report group’s report found that while the subscription model, as seen on platforms such as Twitch, will contribute significant revenues to the industry, it will be advertisers who reap rewards; with almost 90% of eSports and “Let’s Play” viewers also watching ad-supported casual games streams in 2021.
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