Type of Article: MacTech Blog

Online video the most important video source for young consumers

Over 50% of U.S. broadband households now use paid over-the-top (OTT) video services, either subscription or transactional, according to research from Parks Associates (http://www.parksassociates.com). The firm also notes 37% of consumers 18-24 say online video is their most important video source.

“Parks Associates research shows 45% of U.S. broadband households subscribe to a paid online video service, with younger consumers such as Millennials more likely than older consumers to use OTT services,” says John Barrett, director, Consumer Analytics, Parks Associates.

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Consumer asset tracking, ambient intelligence next big location-based services

While first generation LBS services have largely been commoditized or shifted to advertising models, the imminent arrival of indoor location, BLE tags, and wearables will enable next generation services around ambient intelligence and consumer asset tracking, according to ABI Research (www.abiresearch.com). In the latest edition of the company’s quarterly market data, “Location Enabled Services”, these new markets are forecast by each major region.

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Almost 50% of One-Time Passwords fail to arrive

New global research by the Ponemon Institute, sponsored by mobile interaction service provider tyntec, has revealed that on average almost 50% of One-Time Passwords(OTPs) fail to arrive due to invalid mobile numbers provided by end-users. For the study, the Ponemon Institute surveyed more than 1,800 IT and IT security practitioners around the world.
 

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