Brand: MacNews

Ease of use is vital for companies to communicate with customers

A new survey from the IDC research group (www.idc.com) revealed that the most important characteristic to ensure satisfaction in communicating with a company is the ease of use/simplicity of process.

According to the survey, on average, 65% of respondents said they were satisfied with the communication options available. The 18-24 and 25-34 year age groups were the least satisfied, both with 62% satisfaction with the breadth of channel options compared to 65% overall. Seventy-one percent of respondents said that communicating with a company using their preferred channel is very important.

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MacA&D adds Screen Models

Excel Software (www.excelsoftware.com) has announced a new Screen edition of MacA&D 4.2 with screen modeling capabilities.

You can draw screen prototypes of desktop applications, mobile apps or websites. You can click the Browse tool and bring your prototypes to life with editable fields, navigation buttons, selectable menu commands, tabbed panels, dynamic dialogs, calculations, timer controlled events, embedded video, sound, live web pages and scriptable user interactions.

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Apple updates Logic Pro X

Apple has updated Logic Pro X, its professional audio software, to version 10.1. It adds support for Mail Drop and Air Drop in OS X Yosemite for sharing your projects. Other new features and enhancements include:

• 10 new Drummers that produce beats in a variety of electronic and hip hop styles including Techno, House, Trap, Dubstep and more
• Drummer provides specialized sound and performance controls for dialing in electronic or hip hop drum grooves
• New Drum Machine Designer plug-in offers new sounds and features for customizing electronic drum kits in a variety of styles

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Veenix TypeBookCreator ready for Mac OS X Yosemite

Veenix (http://www.veenix.com) has released Mac OS X Yosemite updates for both of its font software titles, TypeBook Creator and TypeWise.

Recent updates for TypeBook Creator include a modern user interface (UI) makeover — plus the original UI version is now also included. TypeWise features a fast-scrolling WYSIWYG font list, plus Veenix’s GlyphLogicEngine technology.

During Veenix’s “Deep Discount Week,” users can save up to 60% on single user licenses of both products. TypeBook Creator is also specially priced during Deep Discount Week at US$29.95, a $40 savings.

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MacTech Pro: a new event series for Apple professionals

MacTech Magazine, the oldest Apple market publication, has announced today MacTech Pro Events — a new series of one day, regional events that are specifically designed for professional Apple techs, consultants, and support staff.  

MacTech Pro Events are single-track, hotel-based seminars that are specifically geared to serve the needs of professional consultants, IT Pros and techs who support others on OS X and iOS.  The first MacTech Pro will take place on March 4, 2015, in Seattle.

MacTech Pro will take place in nine U.S. cities in 2015 including:

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