[MD1] Apple Announces US Distribution Strategy
Apple Announces New U.S. Product Distribution Strategy
Balanced Distribution Plan Increases Product Availability and Enhances
Relationships with Ingram Micro and MicroAge
CUPERTINO, California–Nov. 3, 1997–Apple Computer, Inc.today announced a
new U.S. product distribution strategy that will reduce channel inventory,
increase Apple advocacy, and streamline channel operations. The Company
will leverage long-standing relationships with Ingram Micro Inc. and
MicroAge, Inc.