LaCie ( has announced the latest addition to its Rugged family of mobile hard drives — the LaCie Rugged USB 3.0, which purportedly provides speeds up to 110 MB/second — three times the speed of USB 2.0.

The LaCie Rugged USB 3.0 is backward compatible with USB 2.0, meaning it will work with any computer or notebook that has a USB connection. Housed in the Rugged casing designed by Neil Poulton, the LaCie Rugged USB 3.0 features a scratch-resistant aluminum shell, internal anti-shock absorbers, and a shock-resistant rubber bumper to better protect files against everyday blunders. 

The LaCie Rugged USB 3.0 will be available in 500GB capacity through the LaCie Online Store, LaCie Corner, LaCie Reseller+ and LaCie Storage Partner. Suggested retail pricing starts at US$149.99.