Sony will launch a marketing blitz next week in Europe for its Connect online store in an effort to derail the momentum of Apple’s iTunes, according to a Reuters report. “The electronics giant said on Thursday it would heavily promote the Connect service in new advertisements for four Walkman products, including the recently launched NW-HD1 hard disc player. Also, Sony said its second wave of European expansion is still on track for later this year as the battle for Europe’s Web-savvy music fans intensifies. On Wednesday, Apple said it would announce a series of new European markets next month.”
