Panasonic today introduced what they say is the industry’s first 4-megapixel consumer digital camera with 12x optical zoom. The DMC-FZ10 Lumix features F2.8 brightness throughout the entire zoom range and the camera’s 12x zoom is equivalent to a 35 – 420mm zoom lens on a conventional 35mm film camera. The new camera is targeted for retail introduction in November, and will have a manufacturer’s suggested retail price of US$599.00.