Apple’s WWDC Exhibit Fair Nears Capacity,
— Longer Hours
— Bigger & Better in 2003

Westlake Village, California – May 27, 2003 – Xplain Corporation, manager
of Apple’s WWDC Exhibit Fair for many years, announced today that the 2003
WWDC Exhibit Fair has already exceeded 2002 totals — today, over 60
companies are signed up and we still have weeks before the official “Grand
Opening” on Monday, June 23. This makes it one of the largest Exhibit Fairs
at WWDC ever.

Now with new expanded hours to help exhibitors make the most of the opening
day of the event, the Exhibit Fair is shaping up to be one of, if not the,
best in the conference’s history. With each turnkey station package, Apple
has included one full conference pass, providing yet another tremendous
value-added benefit for WWDC exhibitors. “The WWDC Exhibit Fair offers an
amazing and comprehensive way for it’s third-party Apple affiliates to
reach the heart of the Mac community” said Susan Worley, Xplain’s Events

According to Michal Anne Rogondino, CEO, Rocket Communications, “We
participated at WWDC 2002 (Conference & Exhibit Fair) unsure of the kinds
of contacts we would build or the breadth of exposure we would gain. After
only two days, we made more than 50 new contacts ranging from engineers to
CEO’s. Thanks for giving us the opportunity to meet so many new people!”


WWDC’s Exhibit Fair will now be opened immediately after Steve Jobs’
keynote address. Developers will be able to see the hottest items from an
ever growing stable of exhibitors.

Apple Developer Relations senior management team will be on hand at the
opening of the Exhibit Fair Monday to welcome attendees and meet with
exhibitors. This is the perfect opportunity to rub elbows with these
influential developer advocates within Apple.


Apple has announced that Steve Jobs will kick off its Worldwide Developers
Conference (WWDC) with a keynote on Monday, June 23, 2003, beginning at
10:00 a.m. (PDT) at San Francisco’s Moscone West.

The five-day event, which runs from June 23-27, will feature more than 170
scheduled in-depth technical sessions with new content designed to serve a
wider range of Mac developers, including a dedicated track for QuickTime
developers and content creators.


* Preview release of the next version of Mac OS X, code named “Panther”,
distributed to each attendee

* New agenda for 2003 includes an Enterprise IT and expanded QuickTime
“mega” tracks

* 150 hours of the latest information, including strategic overviews,
in-depth technical sessions, hands-on labs, and feedback forums

* Interaction with peers and Apple staff at the Apple Campus Bash, Internet
Cafe, Early Bird Sessions, and Special Interest Groups