“How does Keynote stack up against PowerPoint?,” asks Paul Maidment in Forbes. “The snapshot summary of our head-to-head user test of the two programs is that they fundamentally do the same thing, and do it well, but Keynote does it with a superior elegance and simplicity of use that is Apple’s design trademark.” Maidment goes on to praise Keynote’s ease of use and its ability to “flawlessly” import Excel spreadsheets and existing PowerPoint presentations.