BusinessWeek’s Charles Haddad has posted an article commenting on a recent Giga Information Group report stating that “Apple is in full retreat in almost every market segment, home users being the prominent exception.” Haddad notes they Apple’s death has been predicted time and time again, and not only does the company survive, but turns a profit to boot. High profit margins, an extremely loyal fan base, and compelling cross-market products are a few of the reasons why Haddad feels Apple has been successful.