Apple and IDG World Expo have launched this year’s Macworld Conference & Expo San Francisco first-time exhibitor discount packages for Apple Developer Connection (ADC) Premier and Select members. The first package, priced at US$5,500, includes a 10′ x 10′ exhibit space and all of the basic materials for constructing the booth. A second sponsorship package, priced at $7,000, includes the same space and materials as well as a 1/4 page, four-color ad in the Macworld Program & Buyer’s Guide and the company’s logo on the show’s Web site. Additionally, ABC-TV and TechTV are offering companies special, highly discounted television advertising packages.