[NPL] Rules for Revolutionaries
Intro
Rules for Revolutionaries is getting to bookstores, so I’d like to
tell you about it. I wrote the book in order to pass along what I’ve
learned about creating revolutions at Apple and beyond–a lot the
hard way!
The book provides the “hows” of revolutions backed up by extensive
real-world examples. The target markets are entrepreneurs, product
managers, engineers, marketers, inventors, scientists, and dreamers.
Or better yet, anyone with $25. 🙂
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The Key Principles
These are the ten key principles of the book:
1. Cogita differenter.
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