Year: 1997

[MD1] Open CW C++ v2 Beta Test Version

From: MWRon@metrowerks.com (MW Ron)
Subject: [ANN] Open CW C++ v2 Beta Test Version

Warriors,

Metrowerks had to make some hard decisions on the C++ compilers whether to
add some C++ improvements this summer or to put all of our efforts into a
new version of our C++ compilers.

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[MD1] Apple to Distribute Tools Free

Apple to Distribute Mac OS Tools to Apple Developer Program Members and Mac
OS Tools Vendors

Metrowerks First Vendor to License Tools; Select Tools Will Also be Made
Available to Public for Free Download

CUPERTINO, Calif., Sept. 30 — Apple Computer, Inc. (Nasdaq: AAPL) today
announced it will begin distributing many of its Mac OS development tools
to the members of Apple’s Developer Programs worldwide in November of this
year. Apple will distribute the tools on CD as an added benefit of program
membership.

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[MD1] BASIC Metacompiler

We are announcing our new product: METAL – Meta Language.

METAL is a BASIC metacompiler for a PowerMac with features such as:

– producing executables
– full on-line help
– a lot of examples
– very big palette of fast graphic functions
– sound playing (AIFF & AIFC files)
– speech
– file I/O

METAL v1.0B is a non-crippled freeware product made by Galactic Dreams
Software.

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[MD1] Apple Launches Brand Advertising Campaign

Apple Launches Brand Advertising
Campaign Premiering this Sunday on
Toy Story

CUPERTINO, Calif.–Sept. 26, 1997–Apple Computer, Inc. today announced it
is launching its new brand advertising campaign with two 60 second
television commercials scheduled to air during the network premier of
Pixar’s academy award winning film “Toy Story” on ABC’s “Wonderful World of
Disney” this Sunday evening, September 28. The campaign is themed “Think
Different” and is the first work by Apple and TBWA Chiat/Day in over a
decade.

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[MD1] Apple Streamlines Channel Policies

Apple Streamlines Channel Policies to
Strengthen Customer Experience and
Improve Channel Advocacy

CUPERTINO, Calif.–Sept. 26 1997–Apple Computer, Inc. today announced
channel policy and program changes designed to increase Apple advocacy
among channel resellers, improve the customer experience, reduce channel
inventory, and bring more profitable revenues to both the resellers and the
Company.

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