Donovan's Views: Fleishman vs Enderle -- mano a mano
TweetFollow Us on Twitter

Donovan's Views: Fleishman vs Enderle -- mano a mano

By Gaurang Donovan

As alluded to in the late January 2009's article, "Donovan’s Views: distorted grudges" (http://www.macsimumnews.com/index.php/archive/donvans_views_distorted_gr...), I have a strict reading policy. I hope tech journalists, editors and reporters should note it when doing their job. 

What is the policy? I stop reading or watching immediately any report that includes appearances of Rob Enderle or John Dvorak's voice or words and the reporter that chose to include them will enter my discredited list. I don't care what network or publication, its size, or precious reputation, it is simply my strict policy. 

Yet I found myself actually reading all of the individual tweets between technology writer and author Glenn Fleishman and self-professed former consultant and self-professed current "inquiry analyst" Rob Enderle the other night concerning a piece by Kelli B. Grant at SmartMoney.com "Should you Pre-Order an iPad?" in which she referenced Enderle's views. 

Kelli B. Grant welcome to my discredited list.

I took the time to reorder the tweets according to the time-stamp of the tweet for it to appear as a conversation, for easier reading and include them below to share with you for your entertainment.

I hope you get out of it what I got out of it.

Before you start reading the exchange, please try to remember as you read that there was no limit to what either Fleishman or Enderle could choose to say in a tweet nor how many tweets they could initiate. I assume there was no editor or editorial policy in the way of what could be written. In other words they were speaking for themselves.

Sticking with the better writing and disclosure method to follow, my own personal disclosures, including having the first Mac in China, are included toward the end of this article. But first...

Uncut: Fleishman vs Enderle - mano a mano

Fleishman: Enderle: "Dell’s Streak tablet offers more computing power." Hey, @Enderle, are you consulting for Dell or not? During what period did you?
3:39 PM 

Enderle: I'm an inquiry analyst. Different beast entirely. I'm not saying the iPad is bad, only that other products may be better for them.
3:48 PM 

Fleishman: Does Dell pay you for your services, and during what time? Do you disclose your contracts to journalists who call for interviews?
3:51 PM 

Enderle: Not sure where the "computing power" thing came from. The Dell fits in your pocket and is a phone, the iPad may have more power.
3:51 PM 

Fleishman: Does Dell pay you for your services, and during what time? Do you disclose your contracts to journalists who call for interviews?
3:51 PM 

Enderle: same way all my peers do. Same way the analysts who work for Apple do.
3:54 PM 

Fleishman: I don't know what "same way" means here. Does Dell pay you for services (whatever they are)?
3:55 PM 

Fleishman: Are you saying that you do not receive monetary compensation for consulting, inquiry or otherwise?
3:56 PM

Enderle: I suggested three alternative products, Dell is a client the other two are not. My clients are posted.
3:59 PM

Fleishman: That is what I wanted to know. Thank you.
4:09 PM

Enderle: you could have simply looked it up. You're welcome. You should read up on disclosure rules for anlaysts.http://bit.ly/cSwneO
4:16 PM

Fleishman: Those relate to the investment issues, not company consultants.
4:18 PM

Fleishman: "For over 20 years Rob has worked for and with companies like": that is not disclosure. That's marketing.
4:20 PM

Enderle: they relate to analysts. Disclosure rules for inquiry/industry analysts have never been defined. Only stock analysts.
4:22 PM 

Enderle: I tried to have rules put in place for other analyst types, Apple killed the effort.
4:23 PM

Enderle: my only requirement is that the rules applied to all of us equally. Not just folks who were critical of Apple.
4:24 PM 

Enderle: suggest you read:http://bit.ly/92B0G0
4:26 PM 

Fleishman: Proof, please. The rules you are citing do not apply to you. You do not disclose your current consulting clients in an open fashion
4:38 PM

Enderle: and neither does Gartner, Forrester, or any of the other firms. Most of us have the same clients.
4:41 PM

Fleishman: That's disingenous about the nature of a sole consultancy and a large firm. I also get disclosures about clients from those firms.
8:38 PM 

Enderle: If you ask you'll get them from me too.
9:33 PM 

Enderle: but once again I'm an inquiry analyst, last consultant job I took was years ago.
9:33 PM 

Enderle: could you show me proof that you got one of those disclosures and its nature?
9:36 PM 

Fleishman: I don't care what title you give yourself; companies are paying you for expertise. You can be Grand Poobah, if you like.
9:42 PM 

Fleishman: If you're analyzing with inquirical methods at no charge, even then you've got an interest in the outcome.
9:43 PM 

Fleishman: Rob, when I talk to analysts who cover a field, it's among my first question: have you worked for firm X? I put it in my notes.
9:44 PM 

Fleishman: So Ashlee Vance, Brier Dudley, etc., don't ask you whether the companies about which you comment pay you for services?
9:44 PM 

Fleishman: It's interesting to me that you are disclaiming any necessity of disclosure by citing industry practice.
9:46 PM

Fleishman: Let's summarize. You will talk to reporters about Dell, which pays you, without telling reports unless they ask that Dell pays you
9:48 PM 

Fleishman: It's been fun trying to convince Rob Enderle that he has a moral obligation to disclose conflicts of interest, but I have to go to sleep.
9:48 PM 

+++

It was nearing ten at night and while Fleishman was waiting on a response from Enderle, two other comments appeared on the twitter stream that I just had to include here:

Fleishman to Jason Snell:
Well, now I have him on the Twitter record explaining precisely how he doesn't disclose to reporters unless asked.
9:51 PM 

Rick Page to Fleishman: 
You've got battered analyst syndrome, dude.
11:34 PM 

One of participants rises the next morning a little grumpy and can recall all his words from yesterday's public stream and begins "spewing" as they say in the Australian venacular. 

Back to the tweet exchanges:

+++

Enderle: Not what I said at all. You're just twisting my words, we're done.
7:33 AM 

Fleishman: I think our public exchange makes your "didn't ask, don't tell" disclosure policy quite clear to other reports.
7:46 AM 

Enderle: And that is why we did it. This is an industry practice, most folks know that, you evidently don't. I'm OK with this being public
7:51 AM 

Fleishman: I do not see how I twisted you words when you are defending a lack of upfront disclosure as "industry practice," which it is not.
7:53 AM

Fleishman: There are plenty of other business reporters who follow me. Guys, if an analyst doesn't disclose clients, that's acceptable?
7:53 AM 

Fleishman: I am simply amazed at how you are defending a standard practice that you believe to exist that is both unethical and non-existent.
7:54 AM

Enderle: 
7:55 AM 

(Note: it appears that at least one space must have been entered in the tweet above and that line is just not empty as it appears. It might be interpreted as a physical sign/reaction of spewing though it was quickly recovered from.)

Enderle: neither is true.
7:55 AM

Enderle:  I'm perfectly willing to talk on the phone about this. 408 272 8560
8:05 AM 

Fleishman: Rob, I don't think there's anything more to say. You're defending the indefensible; calling it standard practice.
8:25 AM 

Fleishman: Would you please define the "industry practice" you mean: not disclosing clients without being asked? Having an old list on site?
8:29 AM

Enderle: Ah, of course, the truth isn't important just your view. I got that, I really did.
8:44 AM

Fleishman: Truth? You are paid by firms for services & have said many times that you do not disclose that upfront unless asked.
9:12 AM 

Fleishman: Second, your list of clients on the Web site isn't described as a current list, isn't complete.
9:12 AM 

Fleishman: Third, you say that all analysts (large firms and small, apparently) follow the same disclosure rules you do.
9:12 AM

+++

My disclosures: 

I bought a Mac on 17 February 1984 in Salinas, California, dragged it back to China two days later on 19 February 1984 and have continually used Macs since then as my main personal computer. I believe I had the first Mac in China. 

I saved the receipt and have the entry exit stamps; exit from Shanghai, entry to the US, and re-entry via Shanghai stamps (just for fun: scans of the original with a little redaction in sensitive places). That purchase cost me just over a year and a half salary of my lecturer's contract (actual "salary" and not savings - not a lot to spend it on then) so it was very big purchase at the time. It turned out to be even bigger in impact in the 26 years to follow. I also still have that original Mac.

I was about the 100,000th person to have placed an order for an iPad on last Friday night and hope to have it brought here to me in Australia on 15 April when one of my visiting sisters brings it along on their trip. It is not a big purchase for me today.

I have owned Apple shares since the summer of 1995 and have continually added to the position since then. I clearly invest and don't day trade. I am slightly concerned about recent talk of taking "big" and "bold" risks from Apple's CEO but have faith that Apple's cautious COO and CFO can temper any rashness of expenditures or ill considered ideas of what fits in at Apple. ;-) 

The news that there was Apple interest in AdMob (sold to Google for $750 million) caused my blood pressure to elevate slightly for over a day.

Dennis Sellers and MacsimumNews.com kindly runs my writings and views to share on this website without seeking payment from me or presenting me with payment. 

I purchased Glenn Fleishman's excellent Take-Control books, Take Control of Your 802.11n AirPort Network (1.6) to help with setting up a Airport Base Station Wireless Distribution System here at "Chez Tikalara" and highly recommend it for that task alone. I purchased Take Control of Back to My Mac (1.2) just to understand how the security was done. However I waited to purchase them until Take Control had a 50% sale before purchasing. 

Tikalara is an Wurundjeri word meaning "spirit of the place".

I have not read Dvorak and Enderle in over a decade and try to keep my strict policy of avoiding them completely as explained above. They are completely discredited in my books. I did read Enderle's tweets on last Saturday night and was sorry to read about his cat's illness while engrossed to just how he responded to Fleishman's enquiring tweets. He has added to his professional discredit in a public exchange and I simply did not think that possible. 

Life is sometimes full of surprising spews.

(Columnist Gaurang Donovan is an Australian “mystery man” who wishes to keep his identify secret for personal and business reasons—Dennis Sellers)

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Logic Pro X 10.1.1 - Music creation and...
Apple Logic Pro X is the most advanced version of Logic ever. Sophisticated new tools for professional songwriting, editing, and mixing are built around a modern interface that's designed to get... Read more
VLC Media Player 2.2.0 - Popular multime...
VLC Media Player is a highly portable multimedia player for various audio and video formats (MPEG-1, MPEG-2, MPEG-4, DivX, MP3, OGG, ...) as well as DVDs, VCDs, and various streaming protocols. It... Read more
Sound Studio 4.7.8 - Robust audio record...
Sound Studio lets you easily record and professionally edit audio on your Mac. Easily rip vinyls and digitize cassette tapes, or record lectures and voice memos. Prepare for live shows with live... Read more
LibreOffice 4.4.1.2 - Free, open-source...
LibreOffice is an office suite (word processor, spreadsheet, presentations, drawing tool) compatible with other major office suites. The Document Foundation is coordinating development and... Read more
Freeway Pro 7.0.3 - Drag-and-drop Web de...
Freeway Pro lets you build websites with speed and precision... without writing a line of code! With its user-oriented drag-and-drop interface, Freeway Pro helps you piece together the website of... Read more
Cloud 3.3.0 - File sharing from your men...
Cloud is simple file sharing for the Mac. Drag a file from your Mac to the CloudApp icon in the menubar and we take care of the rest. A link to the file will automatically be copied to your clipboard... Read more
Cyberduck 4.6.5 - FTP and SFTP browser....
Cyberduck is a robust FTP/FTP-TLS/SFTP browser for the Mac whose lack of visual clutter and cleverly intuitive features make it easy to use. Support for external editors and system technologies such... Read more
Firefox 36.0 - Fast, safe Web browser. (...
Firefox for Mac offers a fast, safe Web browsing experience. Browse quickly, securely, and effortlessly. With its industry-leading features, Firefox is the choice of Web development professionals and... Read more
Thunderbird 31.5.0 - Email client from M...
As of July 2012, Thunderbird has transitioned to a new governance model, with new features being developed by the broader free software and open source community, and security fixes and improvements... Read more
VOX 2.4 - Music player that supports man...
VoxIt just sounds better! The beauty is in its simplicity, yet behind the minimal exterior lies a powerful music player with a ton of features & support for all audio formats you should ever need... Read more

Get The Whole Story – Lone Wolf Complete...
Get The Whole Story – Lone Wolf Complete is Now Available and On Sale Posted by Jessica Fisher on February 27th, 2015 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Who Wore it Best? The Counting Dead vs....
Like it or not, the “clicker” genre, popularized by cute distractions like Candy Box and Cookie Clicker, seems like it’s here to stay. So Who Wore it Best? takes a look at two recent examples: The Counting Dead and AdVenture Capitalist. | Read more »
Card Crawl, the Mini Deck Building Game,...
Card Crawl, the Mini Deck Building Game, is Coming Soon Posted by Jessica Fisher on February 27th, 2015 [ permalink ] Tinytouchtales and Mexer have announced their new game, | Read more »
Witness an all new puzzle mechanic in Bl...
Well, BlastBall MAX is not one of those games and is bucking trends such as timers, elements of randomness, and tacked-on mechanics in favor of pure puzzle gameplay. When you first boot up the game you’ll see a grid made up of squares that are each... | Read more »
This Princess Has a Dragon and She isn’t...
This Princess Has a Dragon and She isn’t Afraid to Useit. | Read more »
Mecha Showdown Review
Mecha Showdown Review By Lee Hamlet on February 27th, 2015 Our Rating: :: IN A SPINUniversal App - Designed for iPhone and iPad Mecha Showdown replaces traditional buttons with a slot machine mechanic in this robot fighting game,... | Read more »
Reliance Games and Dreamworks Unveil Rea...
Reliance Games and Dreamworks Unveil Real Steel Champions Posted by Ellis Spice on February 27th, 2015 [ permalink ] Reliance Games and Dreamworks have announced that a third game in | Read more »
Sum Idea Review
Sum Idea Review By Jennifer Allen on February 27th, 2015 Our Rating: :: TAXING NUMBERSUniversal App - Designed for iPhone and iPad Sum Idea is a fairly charming but taxing puzzle game.   | Read more »
A New Badland Update Brings Daydream Lev...
A New Badland Update Brings Daydream Levels to Co-Op Posted by Ellis Spice on February 27th, 2015 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Slashing Demons Review
Slashing Demons Review By Lee Hamlet on February 27th, 2015 Our Rating: :: IT'S A LONG WAY TO THE TOPUniversal App - Designed for iPhone and iPad Slashing Demons lacks the depth or scope to take it beyond the point of being just... | Read more »

Price Scanner via MacPrices.net

Apple CEO Tim Cook to Deliver 2015 George Was...
Apple CEO Tim Cook will deliver the George Washington University’s Commencement address to GWU grads on May 17, at which time he will also be awarded an honorary doctorate of public service from the... Read more
Apple restocks refurbished Mac minis for up t...
The Apple Store has restocked Apple Certified Refurbished 2014 Mac minis, with models available starting at $419. Apple’s one-year warranty is included with each mini, and shipping is free: - 1.4GHz... Read more
Save up to $50 on iPad Air 2s, NY tax only, f...
 B&H Photo has iPad Air 2s on sale for $50 off MSRP including free shipping plus NY sales tax only: - 16GB iPad Air 2 WiFi: $469.99 $30 off - 64GB iPad Air 2 WiFi: $549 $50 off - 128GB iPad Air 2... Read more
16GB iPad Air 2 on sale for $447, save $52
Walmart has the 16GB iPad Air 2 WiFi on sale for $446.99 on their online store for a limited time. Choose free shipping or free local store pickup (if available). Sale price for online orders only,... Read more
iMacs on sale for up to $205 off MSRP
B&H Photo has 21″ and 27″ iMacs on sale for up to $205 off MSRP including free shipping plus NY sales tax only: - 21″ 1.4GHz iMac: $1029 $70 off - 21″ 2.7GHz iMac: $1199 $100 off - 21″ 2.9GHz... Read more
Apple Takes 89 Percent Share of Global Smartp...
According to the latest research from Strategy Analytics, global smartphone operating profit reached US$21 billion in Q4 2014. The Android operating system captured a record-low 11 percent global... Read more
New Travel Health App “My Travel Health” iOS...
Rochester, Minnesota based Travel Health and Wellness LLC has announced that its new iOS app help safeguard the user’s health when traveling abroad — “My Travel Health” is now available on the Apple... Read more
Sale! MacBook Airs for up to $115 off MSRP
B&H Photo has MacBook Airs on sale for up to $100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 11″ 128GB MacBook Air: $799 100 off MSRP - 11″ 256GB MacBook Air: $999 $100... Read more
15-inch 2.0GHz Retina MacBook Pro (refurbishe...
The Apple Store has Apple Certified Refurbished previous-generation 15″ 2.0GHz Retina MacBook Pros available for $1489 including free shipping plus Apple’s standard one-year warranty. Their price is... Read more
Wither The iPad mini? End Of The Road Imminen...
AppleDailyReport’s Dennis Sellers predicts that the iPad mini is going to be left to wither on the vine, as it were, and then just allowed to fade away — a casualty of the IPhone 6 Plus and other... Read more

Jobs Board

Sr. Technical Services Consultant, *Apple*...
**Job Summary** Apple Professional Services (APS) has an opening for a senior technical position that contributes to Apple 's efforts for strategic and transactional Read more
Event Director, *Apple* Retail Marketing -...
…This senior level position is responsible for leading and imagining the Apple Retail Team's global engagement strategy and team. Delivering an overarching brand Read more
*Apple* Pay - Site Reliability Engineer - Ap...
**Job Summary** Imagine what you could do here. At Apple , great ideas have a way of becoming great products, services, and customer experiences very quickly. Bring Read more
*Apple* Solutions Consultant - Retail Sales...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
*Apple* Solutions Consultant - Retail Sales...
**Job Summary** As an Apple Solutions Consultant (ASC) you are the link between our customers and our products. Your role is to drive the Apple business in a retail Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.