Consumers favor Apple products for the 2012 holiday season
TweetFollow Us on Twitter

Consumers favor Apple products for the 2012 holiday season

More great news -- moneywise, at least -- for Apple: price comparison shopping site, PriceGrabber (www.pricegrabber.com) has leased the results of its third winter holiday shopping survey, revealing consumers' expected shopping habits within the tech category this holiday season.

When consumers were asked whether they would rather receive a tablet computer or a laptop as a holiday gift this year, 59%indicated that they would rather receive a tablet. Seventy-one percent of shoppers also indicated that they believe tablet computers will replace e-readers as gifts this year. Conducted from Oct. 24 to Nov. 1, the survey includes responses from 1,475 U.S. online shopping consumers.

iPad and iPad mini top-ranked overall tablets


The power of the Apple brand is likely to remain in full force again this holiday season, especially with the launch of the iPad 4 and iPad mini. When consumers were asked which tablet they would prefer to receive as a gift this year (respondents could select as many choices as they liked), 63% said they preferred the iPad 3 or iPad 4 and 24% indicated the iPad mini. Twenty-two percent indicated they would like to receive the Samsung Galaxy Note Tab; 20% cited the Amazon Kindle Fire HD; and 13% said the Microsoft Surface tablet.

This was followed by 12% that selected the Google Nexus 7, 8% who said the Amazon Kindle Fire; another 8% that noted the Sony Tablet S. and 7% that selected the Toshiba Excite. Other tablets, such as the Barnes & Noble Nook HD tablet, ASUS Transformer Pad, Lenovo ThinkPad Tablet 2, Experia Tablet S, Acer Iconia Tab A110 and Best Buy's new Insignia Flex, ranked lower.

The iPad mini wins consumer vote in lower priced tablet category


When PriceGrabber survey respondents were asked to select all of the lower priced tablets they would be most likely to purchase as a holiday gift this year, the iPad mini came out on top with 45% of the vote. Twenty-seven percent of respondents selected the Amazon Kindle Fire HD, and the Google Nexus 7 and the Amazon Kindle Fire tied for third place both receiving 19%. Six percent of consumers selected both the Barnes & Noble Nook HD and the Barnes & Noble Nook HD+.

When the 45% of consumers that selected the iPad mini out of the lower priced tablet options, were asked why they would purchase that particular tablet as a gift this holiday season, 47% said because of its smaller size and portability. Thirty-eight percent of consumers cited its lower price point compared to the regular iPad, 35% said they love Apple products and always purchase the latest and greatest as gifts, and 33% indicated that it would make a great gift. Twenty-seven percent of respondents noted its lighter weight and 22% said that the overall price point is more affordable.

-- Dennis Sellers

 
AAPL
$96.02
Apple Inc.
-2.13
MSFT
$43.34
Microsoft Corpora
-0.24
GOOG
$573.60
Google Inc.
-13.82

MacTech Search:
Community Search:

Software Updates via MacUpdate

OmniPlan 2.3.6 - Robust project manageme...
With OmniPlan, you can create logical, manageable project plans with Gantt charts, schedules, summaries, milestones, and critical paths. Break down the tasks needed to make your project a success,... Read more
Command-C 1.1.1 - Clipboard sharing tool...
Command-C is a revolutionary app which makes easy to share your clipboard between iOS and OS X using your local WiFi network, even if the app is not currently opened. Copy anything (text, pictures,... Read more
Knock 1.1.7 - Unlock your Mac by knockin...
Knock is a faster, safer way to sign in. You keep your iPhone with you all the time. Now you can use it as a password. You never have to open the app -- just knock on your phone twice, even when it's... Read more
Mellel 3.3.6 - Powerful word processor w...
Mellel is the leading word processor for OS X and has been widely considered the industry standard since its inception. Mellel focuses on writers and scholars for technical writing and multilingual... Read more
LibreOffice 4.3.0.4 - Free Open Source o...
LibreOffice is an office suite (word processor, spreadsheet, presentations, drawing tool) compatible with other major office suites. The Document Foundation is coordinating development and... Read more
Freeway Pro 7.0 - Drag-and-drop Web desi...
Freeway Pro lets you build websites with speed and precision... without writing a line of code! With it's user-oriented drag-and-drop interface, Freeway Pro helps you piece together the website of... Read more
Drive Genius 3.2.4 - Powerful system uti...
Drive Genius is an OS X utility designed to provide unsurpassed storage management. Featuring an easy-to-use interface, Drive Genius is packed with powerful tools such as a drive optimizer, a... Read more
Vitamin-R 2.15 - Personal productivity t...
Vitamin-R creates the optimal conditions for your brain to work at its best by structuring your work into short bursts of distraction-free, highly focused activity alternating with opportunities for... Read more
Toast Titanium 12.0 - The ultimate media...
Toast Titanium goes way beyond the very basic burning in the Mac OS and iLife software, and sets the standard for burning CDs, DVDs, and now Blu-ray discs on the Mac. Create superior sounding audio... Read more
OS X Yosemite Wallpaper 1.0 - Desktop im...
OS X Yosemite Wallpaper is the gorgeous new background image for Apple's upcoming OS X 10.10 Yosemite. This wallpaper is available for all screen resolutions with a source file that measures 5,418... Read more

Latest Forum Discussions

See All

Puzzle Roo Review
Puzzle Roo Review By Jennifer Allen on July 31st, 2014 Our Rating: :: PUZZLE-BASED TWISTUniversal App - Designed for iPhone and iPad A different take on the usual block dropping puzzle game, Puzzle Roo is quite pleasant.   | Read more »
Super Crossfire Re-Release Super Crossfi...
Super Crossfire Re-Release Super Crossfighter Coming Soon, Other Radiangames Titles Go 50% Off Posted by Ellis Spice on July 31st, 2014 [ | Read more »
Hexiled Review
Hexiled Review By Rob Thomas on July 31st, 2014 Our Rating: :: HEX SELLSUniversal App - Designed for iPhone and iPad In space, no one can hear you… spell? Hexiled is a neat concept for a word scramble puzzle, but it doesn’t go too... | Read more »
Despicable Me: Minion Rush is One Year O...
Despicable Me: Minion Rush is One Year Old, Gets its Biggest Update Yet Posted by Jennifer Allen on July 31st, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Plants vs. Zombies 2 Enters the Second H...
Plants vs. Zombies 2 Enters the Second Half of the Dark Ages Posted by Ellis Spice on July 31st, 2014 [ permalink ] Universal App - Designed for iPhone and iPad | Read more »
Why Does It Spin? (Games)
Why Does It Spin? 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: THERE'S ONLY ONE RULE: DON'T TOUCH THE WALLS! Do you think you're able to follow this simple rule even if you would have to... | Read more »
Ice Wings Plus (Games)
Ice Wings Plus 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: THE GREAT ENDLESS RUNNER OF COMBAT JETS IS BACK !! With more than 680.000 downloads in the App Store, Ice Wings: Skies of Steel... | Read more »
Murl the Squirrel (Games)
Murl the Squirrel 1.0 Device: iOS Universal Category: Games Price: $.99, Version: 1.0 (iTunes) Description: Meet Murl. He is teased by a group of flying squirrels because he can't fly. Determined to show them he's can fly, he meets... | Read more »
Celleste (Games)
Celleste 0.1 Device: iOS Universal Category: Games Price: $2.99, Version: 0.1 (iTunes) Description: Lots of cute action with amazing 3D graphics and a new type of gameplay! Take control over the forces of the universe to help a group... | Read more »
Super Heavy Sword (Games)
Super Heavy Sword 0.0.1 Device: iOS Universal Category: Games Price: $.99, Version: 0.0.1 (iTunes) Description: Get Ready to Get HEAVY! Monster Robot Studios presents SUPER Heavy Sword! The sequel to the smash hit HEAVY sword which... | Read more »

Price Scanner via MacPrices.net

Save up to $130 on an iPad mini with Apple re...
The Apple Store has Certified Refurbished 2nd generation iPad minis with Retina Displays available for up to $130 off the cost of new models, starting at $339. Apple’s one-year warranty is included... Read more
iPad Cannibalization Threat “Overblown”
Seeking Alpha’s Kevin Greenhalgh observes that while many commentators think Apple’s forthcoming 5.5-inch panel iPhone 6 will cannibalize iPad sales, in his estimation, these concerns are being... Read more
Primate Labs Releases July 2014 MacBook Pro P...
Primate Labs’ John Poole has posted Geekbench 3 results for most of the new MacBook Pro models that Apple released on Tuesday. Poole observes that overall performance improvements for the new MacBook... Read more
Apple Re-Releases Bugfixed MacBook Air EFI Fi...
Apple has posted a bugfixed version EFI Firmware Update 2.9 a for MacBook Air (Mid 2011) models. The update addresses an issue where systems may take longer to wake from sleep than expected, and... Read more
Save $50 on the 2.5GHz Mac mini, plus free sh...
B&H Photo has the 2.5GHz Mac mini on sale for $549.99 including free shipping. That’s $50 off MSRP, and B&H will also include a free copy of Parallels Desktop software. NY sales tax only. Read more
Save up to $140 on an iPad Air with Apple ref...
Apple is offering Certified Refurbished iPad Airs for up to $140 off MSRP. Apple’s one-year warranty is included with each model, and shipping is free. Stock tends to come and go with some of these... Read more
$250 price drop on leftover 15-inch Retina Ma...
B&H Photo has dropped prices on 2013 15″ Retina MacBook Pros by $250 off original MSRP. Shipping is free, and B&H charges NY sales tax only: - 15″ 2.3GHz Retina MacBook Pro: $2249, $250 off... Read more
More iPad Upgrade Musings – The ‘Book Mystiqu...
Much discussed recently, what with Apple reporting iPad sales shrinkage over two consecutive quarters, is that it had apparently been widely assumed that tablet users would follow a two-year hardware... Read more
13-inch 2.5GHz MacBook Pro on sale for $999,...
Best Buy has the 13″ 2.5GHz MacBook Pro available for $999.99 on their online store. Choose free shipping or free instant local store pickup (if available). Their price is $100 off MSRP. Price is... Read more
Save up to $300 on an iMac with Apple refurbi...
The Apple Store has Apple Certified Refurbished iMacs available for up to $300 off the cost of new models. Apple’s one-year warranty is standard, and shipping is free. These are the best prices on... Read more

Jobs Board

Sr. Product Leader, *Apple* Store Apps - Ap...
**Job Summary** Imagine what you could do here. At Apple , great ideas have a way of becoming great products, services, and customer experiences very quickly. Bring Read more
Sr Software Lead Engineer, *Apple* Online S...
Sr Software Lead Engineer, Apple Online Store Publishing Systems Keywords: Company: Apple Job Code: E3PCAK8MgYYkw Location (City or ZIP): Santa Clara Status: Full Read more
Sr Software Lead Engineer, *Apple* Online S...
Sr Software Lead Engineer, Apple Online Store Publishing Systems Keywords: Company: Apple Job Code: E3PCAK8MgYYkw Location (City or ZIP): Santa Clara Status: Full Read more
*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
Sr. Product Leader, *Apple* Store Apps - Ap...
**Job Summary** Imagine what you could do here. At Apple , great ideas have a way of becoming great products, services, and customer experiences very quickly. Bring Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.