Ultrabook sales to rise dramatically? I don't think so
TweetFollow Us on Twitter

Ultrabook sales to rise dramatically? I don't think so

The IHS research group (www.isuppli.com) recently cut its projections of ultrabook sales in fiscal 2012 from 10.3 million to 22 million. However, Research and Markets (www.researchandmarkets.com) says that, although currently viewed as prohibitively expensive, ultrabook sales will explode in the next five years.

The research group thinks ultrabooks will account for 47% of annual notebook sales by 2016, based on info from business intelligence provider GBI Research. I think they're wrong.

According to the firm's latest research, 1.3 million ultrabooks were sold last year -- as you can see, the estimated sales numbers are all over the place -- but, thanks to technological advances and a drop in component prices, this number is predicted to reach a "massive" 148.7 million by 2016, says Research and Markets.

Ultrabooks (defined by thinner, lighter bodies and with a shorter boot-up time than typical notebooks) are expected to explode in popularity as cloud-based systems, such as Apple's iCloud and Google's Cloud Storage, become more prevalent and defy the need for a traditional hard drive, says the research group. The price reduction of microprocessors and flash memory, combined with an increase in production capacity for screens and casings, will also purportedly result in a drop in the average selling price of ultrabooks, from US$1,050 last year to $510 by the end of 2016.

For those looking to buy a decent, lightweight laptop, Apple's MacBook Air will continue to dominate, according to my crystal ball. As Topeka Capital Markets analyst Brian White recently told clients: ""Our checks thus far indicate that the price points for the new releases will be well over the $699 price threshold that we deem necessary for this new category to be a big success ... In our view, if consumers are not getting a significant discount for a Windows-based ultrabook, they will simply opt for the best and pay $999 for Apple's MacBook Air."

For those looking to buy an inexpensive portable device, Apple's iPad and iPad mini will decimate ultrabook sales, I predict. As Creative Strategies analyst Tim Majarin said:

"We have been privy to some very interesting research that shows that the market for laptops appears to be bifurcating into one that is focused on low cost notebooks and the other on the higher end of the notebook market," he writes. "The research suggests that the mid market for laptops is declining and that laptops priced at $699-$899 may be going away as users either opt for low cost laptops or if they want more powerful laptops, buy up to laptops in the $999-$1299 range instead. Part of this lack of overwhelming interest in the $699-$799 price range is also due to the iPad. The interest in the iPad remains high, and right now from our research we are learning much higher than notebooks by the mass market."

-- Dennis Sellers

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

SyncTwoFolders 2.0.9b1 - Syncs two user-...
SyncTwoFolders simply synchronizes two folders. It supports synchronization across mounted network drives and it is a possibility to run a simulation showing in a log what will be done. Please visit... Read more
VueScan 9.5.09 - Scanner software with a...
VueScan is a scanning program that works with most high-quality flatbed and film scanners to produce scans that have excellent color fidelity and color balance. VueScan is easy to use, and has... Read more
Airmail 2.1 - Powerful, minimal email cl...
Airmail 2 is a new mail client designed for OS X 10.10 Yosemite with fast performance and intuitive interaction. Support for iCloud, MS Exchange, Gmail, Google Apps, IMAP, POP3, Yahoo!, AOL, Outlook.... Read more
Logitech Control Center 3.9.2 - Keyboard...
Logitech Control Center (LCC) is designed to support OS X and allows you to take full advantage of your Logitech keyboard, mouse, or trackball. With the LCC you can: Browse the Internet using... Read more
Adobe Acrobat Pro 15.007.20033 - Powerfu...
Acrobat Pro DC is available only as a part of Adobe Creative Cloud, and can only be installed and/or updated through Adobe's Creative Cloud app. Adobe Acrobat Pro DC with Adobe Document Cloud... Read more
CleanMyMac 3.0.1 - Delete files that was...
CleanMyMac makes space for the things you love. Sporting a range of ingenious new features, CleanMyMac lets you safely and intelligently scan and clean your entire system, delete large, unused files... Read more
Evernote 6.0.10 - Create searchable note...
Evernote allows you to easily capture information in any environment using whatever device or platform you find most convenient, and makes this information accessible and searchable at anytime, from... Read more
CleanApp 5.0.1 - Application deinstaller...
CleanApp is an application deinstaller and archiver.... Your hard drive gets fuller day by day, but do you know why? CleanApp 5 provides you with insights how to reclaim disk space. There are... Read more
Quicken 2015 2.5.0 - Complete personal f...
Quicken 2015 helps you manage all your personal finances in one place, so you can see where you're spending and where you can save. Quicken automatically categorizes your financial transactions,... Read more
Tonality Pro 1.1.4 - Professional-grade...
Tonality Pro gives you the power to create stunning and dramatic black & white images. This is a complete monochrome image editor with more than 150 one-click style presets, totally unique... Read more

Grim Fandango Remastered (Games)
Grim Fandango Remastered 1.0.0 Device: iOS iPhone Category: Games Price: $9.99, Version: 1.0.0 (iTunes) Description: | Read more »
This Week at 148Apps: April 27-May 1, 20...
May Merriment at 148Apps How do you know what apps are worth your time and money? Just look to the review team at 148Apps. We sort through the chaos and find the apps you're looking for. The ones we love become Editor’s Choice, standing out above... | Read more »
The Ensign, Prequel to A Dark Room, is C...
Amirali Rajan's The Ensign is the prequel to the text-based adventure A Dark Room, and it's gone free for a couple of days. [Read more] | Read more »
Streamline - calendar (Productivity)
Streamline - calendar 1.0 Device: iOS iPhone Category: Productivity Price: $3.99, Version: 1.0 (iTunes) Description: Do you dare to break conventions? Streamline is the first real evolution from the paper diary. It is a patented and... | Read more »
Plants vs. Zombies Celebrates its Sixth...
It's pretty wild to think that the  Plants vs. Zombies  series has been around for six years already. To celebrate this mildly unconventional milestone, Popcap is giving players some free stuff in Plants vs. Zombies 2. Because they got the whole "... | Read more »
Dropbox Adds MS Office Documents and Mor...
Dropbox, the popular file storage solution, has announced an update that adds three new features for you to enjoy. [Read more] | Read more »
The All-Consuming Snake is Back and Hung...
Taneli Armanto, the designer of Nokia 6110 Snake, is back to work. Together with Rumilus Design, he's working on a new Snake game titled Snake Rewind. [Read more] | Read more »
WAVE Personal Calendar Now Connects You...
WAVE Calendar, by e-sites, has added an interesting new feature: real life personal assistants. The e-sites webpage has been redesigned so personal assistants can apply to work directly with WAVE. [Read more] | Read more »
Find Your Vacation Home With Dwellable
Dwellable is a new travel app that helps you to find rental homes for your vacation, allowing you to swipe your way through listings from over 15,000 destinations worldwide. [Read more] | Read more »
Play Endless Golf in Flick Golf Free...
Full Fat has released a new update for Flick Golf! Free. The ‘Eliminator’ update brings a whole new way to play with its endless round. [Read more] | Read more »

Price Scanner via MacPrices.net

Millennials’ Social Networking Habits Pose T...
Research indicates young people may be threat to corporate information-security, says tech expert Karl Volkmann, Chief Technical Officer of Chicago-based SRV Network, Inc. From Facebook to Twitter,... Read more
BuyVia Releases Apple Watch Shopping App
San Mateo, California-based BuyVia (http://www.buyvia.com), the first website and mobile app that combines in-store and online shopping across smart phones, tablets and laptops to help shoppers get... Read more
Apple Certified Refurbished iMacs available f...
The Apple Store has Apple Certified Refurbished iMacs available for up to $380 off the cost of new models. Apple’s one-year warranty is standard, and shipping is free: - 27″ 3.5GHz 5K iMac – $2119 $... Read more
13-inch 2.5GHz MacBook Pro (refurbished) avai...
The Apple Store has Apple Certified Refurbished 13″ 2.5GHz MacBook Pros available for $829, or $270 off the cost of new models. Apple’s one-year warranty is standard, and shipping is free: - 13″ 2.... Read more
New 2015 MacBook Airs on sale for up to $80 o...
Save up to $80 on the purchase of a new 2015 13″ or 11″ 1.6GHz MacBook Air at the following resellers. Shipping is free with each model: 11" 128GB MSRP $899 11" 256GB... Read more
College Student Deals: Additional $50 off Mac...
Take an additional $50 off all MacBooks and iMacs at Best Buy Online with their College Students Deals Savings, valid through May 9, 2015. Anyone with a valid .EDU email address can take advantage of... Read more
Save up to $300 on a new Mac, $30 on an iPad,...
Purchase a new Mac or iPad at The Apple Store for Education and take up to $300 off MSRP. All teachers, students, and staff of any educational institution qualify for the discount. Shipping is free,... Read more
iPad-Based iLynn Program Provides A Private U...
Lynn University of Boca Raton, Florida has announced that its innovative iPad-powered online bachelor’s degree program will be called iLynn. Beginning in fall 2015, Lynn U. says the new program will... Read more
iPad mini 4 Rumors Begin To Gel
First, I’ve been really hoping there will even be an iPad mini 4 at all. The smallest iPad has reportedly been hit pretty hard by iPhone 6 Plus cannibalization, along with getting caught in the... Read more
Mac Pros on sale for up to $260 off MSRP
B&H Photo has Mac Pros on sale for up to $260 off MSRP. Shipping is free, and B&H charges sales tax in NY only: - 3.7GHz 4-core Mac Pro: $2799, $200 off MSRP - 3.5GHz 6-core Mac Pro: $3719.99... Read more

Jobs Board

*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
Senior Identity Architect - *Apple* Pay - A...
Changing the world is all in a day039s work at Apple . If you love innovation, here039s your chance to make a career of it. You039ll work hard. But the job comes with Read more
Hardware Systems Integration Engineer - *App...
Changing the world is all in a day039s work at Apple . If you love innovation, here039s your chance to make a career of it. You039ll work hard. But the job comes with Read more
Senior Identity Architect - *Apple* Pay - A...
Changing the world is all in a day039s work at Apple . If you love innovation, here039s your chance to make a career of it. You039ll work hard. But the job comes with Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.