More folks willing to pay for streaming music
TweetFollow Us on Twitter

More folks willing to pay for streaming music

There are rumors that Apple is working on a streaming music service. While that doesn't interest me personally, a new study says that more people have access to a music streaming service, more listen to music through streaming, more are willing to pay and an increasing amount believe that streaming will be the dominant way to play music in 2-4 years. At least in certain countries.

The youngest generation, those under 30 lead the way. The new numbers are from a survey conducted in June for music streaming service WiMP (www.wimp.de), which runs the survey twice a year in its current markets -- this time Norway, Sweden, Denmark and Germany.

According to the survey results, Norwegians are the most likely to have access to a streaming service: 61% say they do, against 56% in Sweden, 35% in Denmark and 16% in Germany. Numbers have increased in all Scandinavian countries.

While the highest amount of Norwegians stated they have access to a streaming service, most Swedes said they in fact listened to music through streaming during last week. More than one in three said they did so. The usage numbers also continue to increase in all countries, with Norway showing the largest increase in percentage points from 20% one year ago to 31% now. Danish numbers increased in the same period from 14% to 22% while of Germans (new) 16% said they did.

Willingness to pay increased in parallel with access and usage and Swedes, who's had access to streaming services the longest, are on top of the list with 36% saying "yes," followed by Norwegians (33%), Germans (25%) and Danes (14%). Especially in Norway, this share is steadily increasing, from 25% last year and 30% in January. The share who says "maybe, it depends on the service" also increased from 24% to 32%, while the share who said "no" reduced as much as 16 percentage points from 51% last June to 35% this year.

When asked what way to distribute music that will be dominating in 2-4 years, 65% of Swedes, 64% of Norwegians, 51% of Danes and 33% of Germanys now answer streaming. Only the Germans still believe in download (42%). Eighty-seven percent of young Swedes under 30 years of age believe streaming will be the dominant way to play music in 2-4 years and the youngest age group is leading the development.

All numbers for streaming are the highest in this group, with 86% of young Swedes having access to a streaming service, 61% listening to music from streaming last week and 67% saying "yes" to pay for a streaming service.
More than half of young Swedes and Norwegian also state they download less music illegally after having gained access to a music streaming service.

The survey was conducted by Respons Analyse for WiMP, with one thousand people in each country answering an online survey in June 2012. The survey was conducted in Norway, Sweden, Denmark and Germany with a total of 4 000 respondents. Previous editions of the survey has been conducted by Norstat for WiMP.

-- Dennis Sellers

 
AAPL
$528.54
Apple Inc.
-3.16
MSFT
$39.62
Microsoft Corpora
-0.37
GOOG
$532.63
Google Inc.
-2.18

MacTech Search:
Community Search:

Software Updates via MacUpdate

TeamViewer 9.0.28116 - Establish remote...
TeamViewer gives you remote control of any computer or Mac over the Internet within seconds, or can be used for online meetings. Find out why more than 200 million users trust TeamViewer! Free for... Read more
Viber 4.1.0 - Send messages and make cal...
Viber lets you send free messages and make free calls to other Viber users, on any device and network, in any country! Viber syncs your contacts, messages and call history with your mobile device,... Read more
Apple iOS 7.1.1 - The latest version of...
The latest version of iOS can be downloaded through iTunes. Apple iOS 7 brings an all-new design and all-new features. Simplicity Simplicity is often equated with minimalism. Yet true simplicity is... Read more
1Password 4.3 - Powerful password manage...
1Password is a password manager that uniquely brings you both security and convenience. It is the only program that provides anti-phishing protection and goes beyond password management by adding Web... Read more
Lens Blur 1.3.0 - True out-of-focus boke...
Let Lens Blur transform your existing photo into true SLR-quality out-of-focus bokeh effect! Everyone needs a gorgeous personalized background for a social profile, blog, Web/UI design, presentation... Read more
VMware Fusion 6.0.3 - Run Windows apps a...
VMware Fusion allows you to create a Virtual Machine on your Mac and run Windows (including Windows 8.1) and Windows software on your Mac. Run your favorite Windows applications alongside Mac... Read more
Tweetbot 1.5.1 - Popular iOS twitter cli...
Tweetbot is a full-featured OS X Twitter client with a lot of personality. Whether it's the meticulously-crafted interface, sounds and animation, or features like multiple timelines and column views... Read more
Mac DVDRipper Pro 4.1.7 - Copy, backup,...
Mac DVDRipper Pro is the DVD backup solution that lets you protect your DVDs from scratches, save your batteries by reading your movies from your hard disk, manage your collection with just a few... Read more
PDFpenPro 6.2 - Advanced PDF toolkit for...
PDFpenPro allows users to edit PDF's easily. Add text, images and signatures. Fill out PDF forms. Merge or split PDF documents. Reorder and delete pages. Even correct text and edit graphics! Create... Read more
PDFpen 6.2 - Edit and annotate PDFs with...
PDFpen allows users to easily edit PDF's. Add text, images and signatures. Fill out PDF forms. Merge or split PDF documents. Reorder and delete pages. Even correct text and edit graphics! Features... Read more

Latest Forum Discussions

See All

What’s Up with Readdle? – The Verge Exam...
What’s Up with Readdle? | Read more »
Knight Saves Queen Review
Knight Saves Queen Review By Jennifer Allen on April 23rd, 2014 Our Rating: :: PUZZLING MASH UPUniversal App - Designed for iPhone and iPad Mixing up puzzle elements with Chess-based sensibilities is a fun move for this simplistic... | Read more »
Scrap Squad Review
Scrap Squad Review By Jennifer Allen on April 23rd, 2014 Our Rating: :: SIMPLE TRASH COLLECTIONUniversal App - Designed for iPhone and iPad It turns out that dividing up trash can be quite fun in a chaotic kind of way.   | Read more »
Micronytes Director’s Cut Review
Micronytes Director’s Cut Review By Cata Modorcea on April 23rd, 2014 Our Rating: :: DECENTUniversal App - Designed for iPhone and iPad Micronytes isn’t for everyone, but for people who’ve seen the screenshots and haven’t lost... | Read more »
148Apps is Looking for News and Review W...
Looks like it’s that time again. We’ve finished draining the nutritious goo from our victi-I mean we’re looking for more writers! So if you love you some iPods, iPads, and iPhones, and have access to up-to-date iOS hardware (and have a knack for... | Read more »
Wonder Golf Review
Wonder Golf Review By Lee Hamlet on April 23rd, 2014 Our Rating: :: MAD AS A HATTERUniversal App - Designed for iPhone and iPad Help Alice explore a mini-golf version of Wonderland in the quirky Wonder Golf.   | Read more »
Zeebox is Now Beamly TV – Still Offers t...
Zeebox is Now Beamly TV – Still Offers the Same Social Networking TV Fun, Plus a New Look Posted by Rob Rich on April 22nd, 2014 [ permalink ] | Read more »
Bandai Namco Unveils Upcoming Slate of M...
At their recent Global Gamers’ Day event, Bandai Namco was largely focused on their console and PC offerings for the upcoming year. However mobile still had a small presence, with some upcoming titles revealed by the company – though few were in a... | Read more »
The Story Behind Grammar Girl’s Grammar...
Learning is so much more rewarding when it’s also fun. That’s part of the reason why recent educational app, Grammar Pop HD, garnered such a positive review from us last week. The brainchild of Mignon Fogarty, otherwise known as Grammar Girl, we... | Read more »
Pinnacle Studio for iPhone Review
Pinnacle Studio for iPhone Review By Jennifer Allen on April 22nd, 2014 Our Rating: :: SIMPLY POWERFULiPhone App - Designed for the iPhone, compatible with the iPad Video editing while on the move has never been so convenient.   | Read more »

Price Scanner via MacPrices.net

New Mac Pro on sale, save $100 on the 4-Core...
J&R has the new 4-Core Mac Pro in stock today and on sale for $2899 including free shipping plus NY sales tax only. Their price is $100 off MSRP, and it’s the lowest price available for this... Read more
Apple refurbished iMacs available for up to $...
The Apple Store has Apple Certified Refurbished 2013 iMacs available for up to $300 off the cost of new models. Apple’s one-year warranty is standard, and shipping is free. - 27″ 3.4GHz iMac – $1699... Read more
Updated iPad Price Trackers
We’ve updated our iPad Price Tracker and our iPad mini Price Tracker with the latest information on prices and availability from Apple and other resellers. Using a mobile device? We’ve also updated... Read more
Everything You Wanted To Know And Probably Mo...
Macworld UK’s Lou Hattersley takes a look inside Apple’s A7 System On Chip (SoC) , noting that its processor module is much more powerful than other smartphone chipsets. He notes that the A7 was a... Read more
Mavericks Now Runs Half Of Internet Connected...
Computerworld’s Greg Keizer reports that half of all Macs that went online in March were running OS X Mavericks with Version 10.9 accounting for the largest adoption percentage of any individual OS X... Read more
WinZip Mac 3 Simplifies Cloud Sharing And Pri...
WinZip has announced WinZip Mac 3, a new file sharing app that makes it simple to manage, protect and share files across email and the cloud. With direct support for Dropbox and Google Drive,... Read more
2.5GHz Mac mini, Apple refurbished, available...
The Apple Store has Apple Certified Refurbished 2.5GHz Mac minis available for $509, $90 off MSRP. Apple’s one-year warranty is included, and shipping is free. Read more
13-inch MacBook Pro, Apple refurbished, avail...
The Apple Store continues to offer Apple Certified Refurbished 13″ 2.5GHz MacBook Pros (4GB RAM/500GB HD) for $999 which is $200 off MSRP. Apple’s one-year warranty is included, and shipping is free. Read more
15-inch MacBook Pros (refurbished) available...
The Apple Store has Apple Certified Refurbished October 2013 15″ Retina MacBook Pros available starting at $1699, with models up to $400 off MSRP. Apple’s one-year warranty is standard, and shipping... Read more
$100 off cellular iPad minis plus free $20 gi...
Best Buy is discounting cellular iPad minis with Retina Displays by $100 on their online store for a limited time. They’ll also throw in a free $20 Best Buy gift card. Choose free shipping or free... Read more

Jobs Board

*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
Position Opening at *Apple* - Apple (United...
…customers purchase our products, you're the one who helps them get more out of their new Apple technology. Your day in the Apple Store is filled with a range of Read more
*Apple* Solutions Consultant (ASC) - Apple (...
**Job Summary** The ASC is an Apple employee who serves as an Apple brand ambassador and influencer in a Reseller's store. The ASC's role is to grow Apple Read more
*Apple* Inc. Research Data Specialist - Appl...
…of Worldwide Market Research & Intelligence. The team is responsible for conducting Apple branded consumer market research. It is also responsible for analyzing data Read more
*Apple* Automotive Parts Department position...
Apple Automotive is one of the fastest growing dealer…and it shows. Consider making the switch to the Apple Automotive Group today! At Apple Automotive, we Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.