Greg's Bite: is Apple a patent bully?
TweetFollow Us on Twitter

Greg's Bite: is Apple a patent bully?

By Greg Mills

Recent interviews with Google executives have pandered to the notion that Apple is doing something inherently evil asserting patent rights. Nothing could be further from the truth. Without the ability to gain an advantage over competitors in making a profit from new ideas, innovation will not be sustainable.  

Rather than being a "patent bully," Apple has led the flock in the electronics segment for so long, somehow the followers have come to think stealing Apple's best ideas are in the public interest. That is nuts. It is in the interest of the companies that waste billions of dollars on R&D or have management that can't see the future when they hold it in their hands.  

Samsung struck a similar note when they said that Apple wanted to limit innovation. The opposite is actually true. Innovation costs money -- lots of money -- and there are ideas that copycats like Samsung don't have the right to steal. 

Research and development is an interesting thing from a corporate management angle. Spend too little and your competition will beat you to the next big thing and freeze you out. Spend too much foolishly and you will see your market share and market cap decline. The one thing Apple has is focus. Once they decide to do something, stand back.

The advantage of being able to choose the product ideas that have the most merit early saves billions of dollars in wasted R&D funds. Steve Jobs said that choosing what not to do was more important that choosing what to do. Ideas are cheap; brilliant ideas are more costly, but focusing on only a few good ideas is what makes Apple thrive.

Companies that are known for innovation have policies that encourage thinking outside the box. I have been to 3M Labs a number of times to discuss some of my ideas. They have a policy of allowing R&D employees time each week to play with interesting ideas that might lead to new products. Post It Notes are one such idea that took off and make 3M a lot of money. Monetizing good ideas is something 3M excels at. There is a quotation from the founder of 3M above the door leading to the labs that reads "buy it by the inch and sell it by the mile."  

Simply having good ideas isn't enough; you also have to choose the ideas that fit the company and have the potential to make money. Back when copy machines were the big thing, Xerox had money and loads of great ideas that never found a pathway to development within the company. Steve Jobs had what the leaders of Xerox didn't have: vision. The rest is history.

I read an article on "fixing Microsoft." Frankly, any plan to fix Microsoft that doesn't start with firing Balmer is doomed to failure. Missing the boat on the next big thing is now culturally engrained at Microsoft. The "it wasn't invented here so it must not be a good idea" syndrome has put Microsoft several years behind in all the categories they should have been leading in. PC operating systems, mobile OS, touch screen tablets, smartphones and cloud computing technology are all being done better and sooner by Apple.

The punishment for not innovating in the electronics sector is brutal. Microsoft, once the most valuable company in the world, is now worth less that Apple's iPhone business alone. Microsoft has lost half its market cap since Gates retired.  Microsoft is now in the position where others must fail to allow them to succeed.  If Android fails, Windows Mobile might be the only viable alternative. Bill Gates once stated that "the company that fails to obsolete its own product is doomed to see its competition do it." The slide in market share for the PC, and the rise of Apple's OS and iOS, is a case in point.  

Samsung and Google have made their bed and now they must sleep in it. While Apple still buys tons of parts from Samsung, the patent infringement situation may well be behind a shift to alternative suppliers. Apple's anger regarding Android has soured the situation between Google and Apple for the long term. Maps is only the beginning of that story. Even Google knows Siri is a shot across the bow of the search business that makes the money Google spends on everything else.  

Apple's advantage is that they can hook Siri up to use any search engine they want and users will go along. Just as Apple has gone their own way with Maps, the search engine business is potentially a giant money maker.  

Having gotten into advertising, we will see Apple leverage that into its products and services. Microsoft has spent a bundle on Bing and still spends money trying to get it working from the standpoint of making money. Yahoo is also floundering.  Hopefully, their new CEO can turn Yahoo around.  

Sprint is another company that has floundered by making bad decisions. Selling the iPhone has been both a boon and blunder for them. While they are capturing new customers with an aggressive unlimited data plan, the ClearWire, Nextel and 4G cellular network mistakes have made Sprint stock virtual junk.

I have speculated that if Apple spent only the profit on the iPhone sold to Sprint to simply buy the company, the stock would double over night in value. If Apple owned a major cellular network, they could push the iCloud connection for everything they sell.

Some consolidation is likely with Apple growing and key competitors and potential takeover targets out there. So far, most of Apple's acquisitions have been small potatoes. That may change.  

That is Greg's Bite.

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

WhatsApp 0.2.5862 - Desktop client for W...
WhatsApp is the desktop client for WhatsApp Messenger, a cross-platform mobile messaging app which allows you to exchange messages without having to pay for SMS. WhatsApp Messenger is available for... Read more
Things 3.1.3 - Elegant personal task man...
Things is a task management solution that helps to organize your tasks in an elegant and intuitive way. Things combines powerful features with simplicity through the use of tags and its intelligent... Read more
BetterTouchTool 2.292 - Customize Multi-...
BetterTouchTool adds many new, fully customizable gestures to the Magic Mouse, Multi-Touch MacBook trackpad, and Magic Trackpad. These gestures are customizable: Magic Mouse: Pinch in / out (zoom... Read more
Things 3.1.3 - Elegant personal task man...
Things is a task management solution that helps to organize your tasks in an elegant and intuitive way. Things combines powerful features with simplicity through the use of tags and its intelligent... Read more
BetterTouchTool 2.292 - Customize Multi-...
BetterTouchTool adds many new, fully customizable gestures to the Magic Mouse, Multi-Touch MacBook trackpad, and Magic Trackpad. These gestures are customizable: Magic Mouse: Pinch in / out (zoom... Read more
Bookends 12.8.3 - Reference management a...
Bookends is a full-featured bibliography/reference and information-management system for students and professionals. Bookends uses the cloud to sync reference libraries on all the Macs you use.... Read more
Mellel 3.5.5 - The word processor for sc...
Mellel is the leading word processor for OS X and has been widely considered the industry standard since its inception. Mellel focuses on writers and scholars for technical writing and multilingual... Read more
Mellel 3.5.5 - The word processor for sc...
Mellel is the leading word processor for OS X and has been widely considered the industry standard since its inception. Mellel focuses on writers and scholars for technical writing and multilingual... Read more
Bookends 12.8.3 - Reference management a...
Bookends is a full-featured bibliography/reference and information-management system for students and professionals. Bookends uses the cloud to sync reference libraries on all the Macs you use.... Read more
Carbon Copy Cloner 4.1.18 - Easy-to-use...
Carbon Copy Cloner backups are better than ordinary backups. Suppose the unthinkable happens while you're under deadline to finish a project: your Mac is unresponsive and all you hear is an ominous,... Read more

Guild sieges and soul gems in latest upd...
Webzen’s MU Origin hit app stores last year, giving fans of fantasy hack-n-slash MMOs like Diablo a new fix to fixate on. This latest update introduces a competitive guild battle, a fresh dungeon challenge, a mini-game and some elemental gems to... | Read more »
Little Red Lie (Games)
Little Red Lie 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: ARE YOU MORE AFRAID OF POVERTY THAN DEATH? Little Red Lie is a narrative-focused, interactive fiction experience that reduces... | Read more »
You can now apply to be Clash of Clans...
Earlier this month, word got out that the Builder, the trusty handiman who tirelessly built every single building inevery singleClash of Clansbase had called it quits. Sick of seeing his work destroyed endless, the Builder has set out for our world... | Read more »
Meshi Quest beginner's guide - how...
Meshi Quest is Square Enix's newest free-to-play release, and it's a real charmer. You start off as the head of a sushi restaurant, upgrading your food and equipment as you serve visitors heaping helpings of your delicious meals. As you progress,... | Read more »
BUST-A-MOVE JOURNEY (Games)
BUST-A-MOVE JOURNEY 1.0.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0.0 (iTunes) Description: BUST-A-MOVE Features:- Shoot bubbles and match 3 or more bubbles of the same color to make them pop!- Complete your... | Read more »
The best card combos in Clash Royale
Clash Royale is all about building a deck of units that synergise well. To help you get off to a flying start, we've put together a list of unit combinations that are incredibly effective. Looking for some choice 2v2 combos? Check out our guide. [... | Read more »
The best 2v2 card combos in Clash Royale
2v2 is making it's grand return toClash Royalequite soon. 2v2 has quickly become one of the game's most popular gameplay modes, though they still have yet to make it a permanent fixture in the game. 2v2 is exciting and adds some new flavor to... | Read more »
The best games we played this week - Aug...
Another busy week has come to a close. We played a lot of excellent games this week and now it's time to look back and reflect on some our favorites. Here are our picks for the week of August 18. [Read more] | Read more »
War Wings beginner's guide - how to...
War Wings is the newest project from well-established game maker Miniclip. It's a World War II aerial dogfighting game with loads of different airplane models to unlock and battle. The game offers plenty of single player and multiplayer action. We... | Read more »
How to win every 2v2 battle in Clash Roy...
2v2 is coming back to Clash Royale in a big way. Although it's only been available for temporary periods of time, 2v2 has seen a hugely positive fan response, with players clamoring for more team-based gameplay. Soon we'll get yet another taste of... | Read more »

Price Scanner via MacPrices.net

2016 MacBook Pros, Apple refurbished, availab...
Apple has Certified Refurbished 2016 15″ and 13″ MacBook Pros available starting at $1189. An Apple one-year warranty is included with each model, and shipping is free: – 15″ 2.7GHz Touch Bar Space... Read more
Apple offers Certified Refurbished iPhone 6s...
Apple has Certified Refurbished unlocked iPhone 6s’s and 6s Plus’s available starting at $449. An Apple one-year warranty is included with each phone, and shipping is free: – 16GB iPhone 6s: $449, $... Read more
Apple offers Certified Refurbished Pencils fo...
Apple has Certified Refurbished Apple Pencils available for $85 including free shipping. Their price is $14 off MSRP, and it’s the lowest price available for a Pencil. Read more
2016 15-inch 2.6GHz Touch Bar MacBook Pro ava...
B&H Photo has clearance 2016 15″ 2.6GHz MacBook Pros in stock today and on sale for $500 off original MSRP. Shipping is free, and B&H charges NY & NJ sales tax only: – 15″ 2.6GHz Touch... Read more
21-inch 2.3GHz iMac on sale for $999, save $1...
Amazon has the new 2017 21″ 2.3GHz iMac (MMQA2LL/A) in stock and on sale for $999.99 including free shipping. Their price is $100 off MSRP, and it’s the lowest price available for this model. Read more
Free Instant Translator 2.0 App For iOS Relea...
Mobile application development company, Neoappz has announced the release and immediate availability of Instant Translator 2.0 for iOS devices. Instant Translator is a user-friendly application which... Read more
2017 15-inch MacBook Pros on sale for $200 of...
Amazon has 2017 15″ MacBook Pros on sale for $200 off MSRP. Shipping is free: – 15″ 2.8GHz MacBook Pro Space Gray: $2199.99, $200 off MSRP – 15″ 2.8GHz MacBook Pro Silver: $2296, $103 off MSRP – 15″... Read more
Apple’s 2017 Back to School Promotion: Free B...
Purchase a new Mac using Apple’s Education discount, and take up to $300 off MSRP. All teachers, students, and staff of any educational institution qualify for the discount. Shipping is free. As part... Read more
Clearance 2016 12-inch Retina MacBooks, Apple...
Apple has Certified Refurbished 2016 12″ Retina MacBooks available starting at $1019. Apple will include a standard one-year warranty with each MacBook, and shipping is free. The following... Read more
15-inch 2.2GHz Retina MacBook Pro, Apple refu...
Apple has Certified Refurbished 2015 15″ 2.2GHz Retina MacBook Pros available for $1699. That’s $300 off MSRP, and it’s the lowest price available for a 15″ MacBook Pro. An Apple one-year warranty is... Read more

Jobs Board

Development Operations and Site Reliability E...
Development Operations and Site Reliability Engineer, Apple Payment Gateway Job Number: 57572631 Santa Clara Valley, California, United States Posted: Jul. 27, 2017 Read more
Frameworks Engineering Manager, *Apple* Wat...
Frameworks Engineering Manager, Apple Watch Job Number: 41632321 Santa Clara Valley, California, United States Posted: Jun. 15, 2017 Weekly Hours: 40.00 Job Summary Read more
*Apple* Retail - Multiple Positions - Apple,...
Job Description: Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, Read more
Development Operations and Site Reliability E...
Development Operations and Site Reliability Engineer, Apple Payment Gateway Job Number: 57572631 Santa Clara Valley, California, United States Posted: Jul. 27, 2017 Read more
Frameworks Engineering Manager, *Apple* Wat...
Frameworks Engineering Manager, Apple Watch Job Number: 41632321 Santa Clara Valley, California, United States Posted: Jun. 15, 2017 Weekly Hours: 40.00 Job Summary Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.