One take on the iPhone 5 hype
TweetFollow Us on Twitter

One take on the iPhone 5 hype

By Hathem Brand

It's mid-September, and for techheads that can only mean one thing: The iPhone 5 is now up for grabs on store shelves. In retrospect, have the cynics (and conversely, the promoters) been proven right? Did the iPhone 5 really deserve the waves of hype it made on the tech front?

Let's go over some of the most prominent promises made and kept.

The A6 chip

Before the release, reports of the iPhone5 incorporating the much hyped quad-core A6 chip were rampant. This, however, seemed to have been fueled by camps from both sides of the fence.

If you'll remember, the excitement over the previously released A5X chip had been quickly silenced by cries of supposed foul play, mainly directed at the chip not turning out to be truly quad-core. While more a marketing "snafu" than anything else (the chip only had a dual-core CPU, although its GPU was quad-core), it nevertheless incensed a lot of consumers who thought that the hype generated around the chip was overinflated. 

The A6 was expected to be every bit the revolutionary upgrade as the A5 was to the A4; and true to form, it delivered. For the current release, it the quad-core processor is a reality.

The design

Apple's sleek approach to gadget design has been a major factor in the company's popularity, as well as the proliferation of portable gadgets to casual consumers as a whole.  In the iPhone 5's case, it takes a cue from the latest construction methods applied to  the MacBook Pro and the MacBook Air. That is, the iPhone 5's innards are wrapped with a single sheet aluminum case, emphasizing a futuristic mien.

Furthermore, the aluminum provides additional hardiness, and also makes the iPhone 5 e-cycling friendly. The device sports a 4 inch 640 x 1136 screen. Aside from being larger than the iPhone 4S's 3.5 inch 640 x 960 screen, the new display is also closer to the widescreen-standard 16:9 aspect ratio. Along with the Retina Display, the movie-viewing experience on the iPhone 5 is just that much more enjoyable.

The 3D camera

If there's one feature that made the most buzz around tech forums prior to the iPhone 5's release, it's Apple's proprietary 3D imaging camera technology.
This camera utilizes depth-sensing technology like Light Detection and Ranging (LIDAR) and RADAR,approximating relative depths of an image, much like how a 3D ultrasound instrument would. It also employs chrominance and luminance sensors to calculate the varying levels of lighting depth. Best of all, this camera can be used both for taking snapshots and recording video.

As far as rumors go, they are just those: rumors. Apple did not start them, nor did they ever mention them in press conferences. Sure, stuff like Apple's still-in-development 3D camera technology gets leaked every now and then, but never was it alluded to that it would make its first appearance with the iPhone 5; excitable consumer fancy took care of that.

The bright side is we know that the aforementioned 3D technology is very much real. It's just a matter of knowing which future product Apple uses it on; but to delve into that thought would be digressing.

The Apple factor

What made all these rumors exciting was the fact that none of them had ever been 100% confirmed by Apple before the iPhone 5's eventual unveiling. The company is so good at keeping secrets that the hype practically generated itself.

When all is said and done, Apple has proven once again that it isn't at the forefront of technology for nothing. If there's anything about the company that has been verified, it's that -- taking away all the counter-hype and such -- Apple always delivers what it promises; no more, no less.

Get it while it's hot!

The Apple brand being what it is, the iPhone 5 is priced just a bit more than smartphones from other manufacturers. Still, the allure of the product is so undeniably strong that many consumers have been saving up all those months in preparation of an iPhone 5 purchase.

That said, whether you've managed to scrounge up enough money or not, there is a way for you to earn some fast cash. Head  over to our site,, and sell your old iPhone 4 or 4S to us. You'll receive top dollar for it while receiving the very best in customer service.

Business transactions are hassle-free. We offer free shipping; we even throw in the shipping box at no extra cost. Just get a quote from our site, wait for a few days, and get your money. It's that simple.

We promise only the utmost customer satisfaction, and we take great measures to ensure that promise is kept.

Just like Apple.

(Hathem Brand is a blogger working He has been writing about technology for more than three years now -- two years professionally, and a little over a year in freelance -- , dabbling in everything from computers to e-recycling to future tech and whatnot. When not writing, he loves to watch movies, both classic and contemporary._


Community Search:
MacTech Search:

Software Updates via MacUpdate

World of Tanks Generals guide - Tips and...
World of Tanks Generals is a brand new card game by the developer behind the World of Tanks shooter franchise. It plays like a cross between chess and your typical card game. You have to keep in consideration where you place your tanks on the board... | Read more »
TruckSimulation 16 guide: How to succeed...
Remember those strangely enjoyable truck missions in Grand Theft Auto V whereit was a disturbing amount of fun to deliver cargo? TruckSimulation 16 is reminiscent of that, and has you play the role of a truck driver who has to deliver various... | Read more »
The best GIF making apps
Animated GIFs have exploded in popularity recently which is likely thanks to a combination of Tumblr, our shorter attention spans, and the simple fact they’re a lot of fun. [Read more] | Read more »
The best remote desktop apps for iOS
We've been sifting through the App Store to find the best ways to do computer tasks on a tablet. That gave us a thought - what if we could just do computer tasks from our tablets? Here's a list of the best remote desktop apps to help you use your... | Read more »
Warhammer 40,000: Freeblade guide - How...
Warhammer 40,000: Freebladejust launched in the App Store and it lets you live your childhood dream of blowing up and slashing a bunch of enemies as a massive, hulking Space Marine. It's not easy being a Space Marine though - and particularly if... | Read more »
Gopogo guide - How to bounce like the be...
Nitrome just launched a new game and, as to be expected, it's a lot of addictive fun. It's called Gopogo, and it challenges you to hoparound a bunch of platforms, avoiding enemies and picking up shiny stuff. It's not easy though - just like the... | Read more »
Sago Mini Superhero (Education)
Sago Mini Superhero 1.0 Device: iOS Universal Category: Education Price: $2.99, Version: 1.0 (iTunes) Description: KAPOW! Jack the rabbit bursts into the sky as the Sago Mini Superhero! Fly with Jack as he lifts impossible weights,... | Read more »
Star Wars: Galaxy of Heroes guide - How...
Star Wars: Galaxy of Heroes is all about collecting heroes, powering them up, and using them together to defeat your foes. It's pretty straightforward stuff for the most part, but increasing your characters' stats can be a bit confusing because it... | Read more »
The best cooking apps (just in time for...
It’s that time of year again, where you’ll be gathering around the dinner table with your family and a huge feast in front of you. [Read more] | Read more »
Square Rave guide - How to grab those te...
Square Rave is an awesome little music-oriented puzzle game that smacks of games like Lumines, but with its own unique sense of gameplay. To help wrap your head around the game, keep the following tips and tricks in mind. [Read more] | Read more »

Price Scanner via

Holiday weekend: Apple Watch on sale for $50-...
B&H Photo has the Apple Watch on sale today for $50-$100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - Apple Watch Sport: $50 off - Apple Watch: $50-$100 off Read more
Holiday weekend: iPad Air 2s on sale for up t...
B&H Photo has iPad Air 2s on sale for up to $80 off MSRP including free shipping plus NY sales tax only: - 16GB iPad Air 2 WiFi: $459 $40 off - 64GB iPad Air 2 WiFi: $569 $30 off - 128GB iPad Air... Read more
Holiday weekend Mac sales roundup: B&H Ph...
B&H Photo continues to have all new Macs on sale for up to $500 off MSRP as part of their Black Friday/Holiday weekend sale. Shipping is free, and B&H charges NY tax only: - 15″ 2.2GHz Retina... Read more
iMobie Releases its Ace iOS Cleaner PhoneClea...
iMobie Inc. has announced the new update of PhoneClean 4, its iOS cleaner designed to reclaim wasted space on iPhone/iPad for use and keep the device fast. Alongside, iMobie hosts a 3-day giveaway of... Read more
U.S. Cellular Offering iPad Pro
U.S. Cellular today announced that it is offering the new iPad Pro with Wi-Fi + Cellular, featuring a 12.9-inch Retina display with 5.6 million pixels — the most ever in an iOS device. U.S. Cellular... Read more
Newegg Canada Unveils Black Friday Deals for...
Newegg Canada is offering more than 1,000 deep discounts to Canadian customers this Black Friday, available now through Cyber Monday, with new deals posted throughout the week. “Black Friday is... Read more
Black Friday: Macs on sale for up to $500 off...
BLACK FRIDAY B&H Photo has all new Macs on sale for up to $500 off MSRP as part of their early Black Friday sale including free shipping plus NY sales tax only: - 15″ 2.2GHz Retina MacBook Pro: $... Read more
Black Friday: Up to $125 off iPad Air 2s at B...
BLACK FRIDAY Walmart has the 16GB iPad Air 2 WiFi on sale for $100 off MSRP on their online store. Choose free shipping or free local store pickup (if available): - 16GB iPad Air 2 WiFi: $399, save $... Read more
Black Friday: iPad mini 4s on sale for $100 o...
BLACK FRIDAY Best Buy has iPad mini 4s on sale for $100 off MSRP on their online store for Black Friday. Choose free shipping or free local store pickup (if available): - 16GB iPad mini 4 WiFi: $299.... Read more
Black Friday: Apple Watch for up to $100 off...
BLACK FRIDAY Apple resellers are offering discounts and bundles with the purchase of an Apple Watch this Black Friday. Below is a roundup of the deals being offered by authorized Watch resellers:... Read more

Jobs Board

Specialist *Apple* /Mac Desktop - University...
…technical support, expertise and user training for a variety of Apple /Macintosh hardware, software and devices.Researches, analyzes and resolves complex Apple Read more
*Apple* Site Security Manager - Apple (Unite...
# Apple Site Security Manager Job Number: 42975010 Culver City, Califo ia, United States Posted: Oct. 2, 2015 Weekly Hours: 40.00 **Job Summary** The Apple Site Read more
WiSE *Apple* Pay Quality Engineer - Apple (...
# WiSE Apple Pay Quality Engineer Job Number: 44313381 Santa Clara Valley, Califo ia, United States Posted: Nov. 13, 2015 Weekly Hours: 40.00 **Job Summary** Join our Read more
Holiday Retail Associate with *Apple* Knowl...
…and assertive.Someone who can troubleshoot iOS devices (iPhone and iPad) and Apple Mail issues.Someone who can offer solutions.Someone who can work weekends.Someone with Read more
*Apple* Systems Engineer (Mclean, VA and NYC...
Summary:Assist in providing strategic direction and technical leadership within the Apple portfolio, including desktops, laptops, and printing environment. This person Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.