Greg's bite: Microsoft pays Nokia $1 billion to use Windows 7?
TweetFollow Us on Twitter

Greg's bite: Microsoft pays Nokia $1 billion to use Windows 7?

By Greg Mills

Talk about mutual desperation or a marriage from hell. "Bloomberg" reports that Nokia has held out for US$1 billion from Microsoft to use Windows 7. Microsoft head honcho Steve Ballmer seems to think he can buy his way into the smartphone market that Microsoft abdicated over the last few years.  

Nokia and Microsoft both have seen Apple eat their market share with the viral iPhone and iOS since it was launched. At one time Microsoft had some traction in the semi-smart phone market with its rather primitive phone software. The market shunned the Microsoft OS as it was light years behind Apple's iOS. Nokia, likewise, had a giant share of the dumb phone market and has seen its share drop dramatically since the iPhone 1 taught the world what a true smartphone could do.  

A few weeks back the CEO of Nokia famously pounded his chest with a visceral proclamation of defeat at the hands of Apple and Android. The dumb phone market is doomed to sink, to represent a minor league market as consumers choose smart phones as the difference in price between dumb and smart phones is erased. Why buy a featureless cell phone, when for the same money you can get a full featured smart phone?

Nokia, despite the enormous market share they enjoyed, failed to realize the days of  the "just a cell phone" devices was over. Now, too late to the party, their desperation has led them to "jump off a burning oil platform into the sea." The dramatic description likens staying with the status quo and being burned to a crisp by Apple or jumping into unknown waters seeking software solutions from an outside source.  

The development of the Apple and Google infrastructures -- which includes both the operating systems and well developed app stores -- is a very hard act to follow. The Nokia software department was hopelessly floundering; management knew it but was unable to fix the problems.  

Microsoft has seen a very low level of acceptance for its Windows 7, sort of a smartphone comparison to the awful Windows Vista computer OS that was just about completely shunned by the PC market, for a long list of good reasons. With the revelation that Nokia demanded and got a billion dollars cash from Microsoft for adopting WIndows 7 comes the question, "Did Microsoft also pay other handset makers to launch their Windows 7compatible handsets?" If not, the dismal failure in the market place would have me think the handset makers ought to also demand serious money from Microsoft or quit supporting the failed Windows 7 OS.

Sometimes bigger isn't better, it's just bigger. Grasping at "the wrong straw" may well turn out be the last major gaff that takes Nokia down for the count. A failure for Nokia-branded Windows 7 smart phones will likely bring down both Nokia and Microsoft's "too lame, too late to the party" smartphone OS offering that have to be at least a year off.  Apple isn't sleeping at the switch. Already hopelessly behind, another year is an eternity in the fast developing smart phone business of today.

The CEO of Nokia seems to forget that if he likens Apple and Android to the fire on the preverbal oil platform, jumping into the sea is also hazardous as there is a deadly great white shark circling the waters who eats half baked products for lunch. That shark is also Apple. The stock market gets it and has seriously discounted both Nokia and Microsoft, expecting the worst.  Bigger isn't better, it's just bigger -- and more spectacular when it fails. Windows 7 as a platform hasn't been well supported by the developer community so far, despite begging, cajoling and outright bribery by Microsoft.  

The power of a substantial three-point system is impossible to beat. You need solid hardware, solid software and an app store that can compete with Apple and Android. Windows 7 isn't that substantial, their app store is lame and there isn't a good reason for that to change. Nokia should have gone with Android, but that also has its risks as Apple is suing every handset maker who produces handsets for that platform and patent infringement suits are going to hit the fan this year. Look for the Android platform to get seriously hurt by Apple's legal assault.  

The smart money has already laughed off the Nokia/Microsoft collaboration as two has beens, trying to resurrect a dead duck. Nokia stock has taken a 25% hit and there is a strong push within Nokia to push back on the deal with Microsoft, which hasn't been signed yet.

History is full of giant companies that didn't see the direction their market was going and slowly faded to black. As I sometimes muse when I wear my oriental wise man hat, "those who stand too long in the road of progress will be run over."  Nokia and Microsoft Windows 7 are very likely road kill under the runaway Apple smart phone and iPad machines. Both Nokia and Microsoft failed to see the future and will pay the price.

 That's Greg's Bite for today.

(Greg Mills is currently a graphic and Faux Wall Artist in Kansas City. Formerly a new product R&D man for the paint sundry market, he holds 11 US patents. Greg is an Extra Class Ham Radio Operator, AB6SF, iOS developer and web site designer. He's also working on a solar energy startup using a patent pending process for turning waste dual pane glass window units into thermal solar panels used to heat water see: www.CottageIndustySolar.com Married, with one daughter, Greg writes for intellectual property web sites and on Mac/Tech related issues. See Greg's art web site at http://www.gregmills.info He can be emailed at gregmills@mac.com)

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

TextSoap 8.4.1 - Automate tedious text d...
TextSoap can automatically remove unwanted characters, fix up messed up carriage returns, and do pretty much anything else that we can think of to text. Save time and effort. Be more productive. Stop... Read more
TextSoap 8.4.1 - Automate tedious text d...
TextSoap can automatically remove unwanted characters, fix up messed up carriage returns, and do pretty much anything else that we can think of to text. Save time and effort. Be more productive. Stop... Read more
Backblaze 4.3.0.44 - Online backup servi...
Backblaze is an online backup service designed from the ground-up for the Mac. With unlimited storage available for $5 per month, as well as a free 15-day trial, peace of mind is within reach with... Read more
Numi 3.15 - Menu-bar calculator supports...
Numi is a calculator that magically combines calculations with text, and allows you to freely share your computations. Numi combines text editor and calculator Support plain English. For example, '5... Read more
EtreCheck 3.3.3 - For troubleshooting yo...
EtreCheck is an app that displays the important details of your system configuration and allow you to copy that information to the Clipboard. It is meant to be used with Apple Support Communities to... Read more
BusyContacts 1.1.8 - Fast, efficient con...
BusyContacts is a contact manager for OS X that makes creating, finding, and managing contacts faster and more efficient. It brings to contact management the same power, flexibility, and sharing... Read more
TunnelBear 3.0.14 - Subscription-based p...
TunnelBear is a subscription-based virtual private network (VPN) service and companion app, enabling you to browse the internet privately and securely. Features Browse privately - Secure your data... Read more
Apple Final Cut Pro X 10.3.4 - Professio...
Apple Final Cut Pro X is a professional video editing solution.Completely redesigned from the ground up, Final Cut Pro adds extraordinary speed, quality, and flexibility to every part of the post-... Read more
Hopper Disassembler 4.2.1- - Binary disa...
Hopper Disassembler is a binary disassembler, decompiler, and debugger for 32-bit and 64-bit executables. It will let you disassemble any binary you want, and provide you all the information about... Read more
Slack 2.6.2 - Collaborative communicatio...
Slack is a collaborative communication app that simplifies real-time messaging, archiving, and search for modern working teams. Version 2.6.2: Fixed Inexplicably, context menus and spell-check... Read more

Latest Forum Discussions

See All

The best new games we played this week
We were quite busy this week. A bunch of big mobile games launched over the past few days, alongside a few teeny surprises. There're lots of quality games to load your phone with. We've gone and picked out five of our favorites for the week. [... | Read more »
Magikarp Jump beginner's guide
Magikarp Jump is a mystifying little game. Part Tamagotchi, part idle clicker, there's not a whole lot of video game there, per se, but for some reason we can't help coming back to it again and again. Your goal is to train up a little Magikarp to... | Read more »
Goat Simulator PAYDAY (Games)
Goat Simulator PAYDAY 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: ** IMPORTANT - SUPPORTED DEVICES **iPhone 4S, iPad 2, iPod Touch 5 or better Goat Simulator: Payday is the most... | Read more »
GRID Autosport delayed until autumn
Sorry mobile racing fans -- GRID Autosport has been delayed a few months. The game is now expected to launch this fall on iOS. Feral Interactive announced that they wanted more time to work on the game's UI and overall performance before launching... | Read more »
Zombie Gunship Survival Beginner's...
The much anticipated Zombie Gunship Survival is here. In this latest entry in the Zombie Gunship franchise, you're tasked with supporting ground troops and protecting your base from the zombie horde. There's a lot of rich base building fun, and... | Read more »
Mordheim: Warband Skirmish (Games)
Mordheim: Warband Skirmish 1.2.2 Device: iOS Universal Category: Games Price: $3.99, Version: 1.2.2 (iTunes) Description: Explore the ruins of the City of Mordheim, clash with other scavenging warbands and collect Wyrdstone -... | Read more »
Mordheim: Warband Skirmish brings tablet...
Legendary Games has just launched Mordheim: Warband Skirmish, a new turn-based action game for iOS and Android. | Read more »
Magikarp Jump splashes onto Android worl...
If you're tired ofPokémon GObut still want something to satisfy your mobilePokémon fix,Magikarp Jumpmay just do the trick. It's out now on Android devices the world over. While it looks like a simple arcade jumper, there's quite a bit more to it... | Read more »
Purrfectly charming open-world RPG Cat Q...
Cat Quest, an expansive open-world RPG from former Koei-Tecmo developers, got a new gameplay trailer today. The video showcases the combat and exploration features of this feline-themed RPG. Cat puns abound as you travel across a large map in a... | Read more »
Jaipur: A Card Game of Duels (Games)
Jaipur: A Card Game of Duels 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: ** WARNING: iPad 2, iPad Mini 1 & iPhone 4S are NOT compatible. ** *** Special Launch Price for a limited... | Read more »

Price Scanner via MacPrices.net

Memorial Day savings: 13-inch Touch Bar MacBo...
B&H Photo has the 2016 Apple 13″ Touch Bar MacBook Pros in stock today and on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY & NJ sales tax only: - 13″ 2.9GHz/512GB... Read more
Apple refurbished 13-inch MacBook Airs availa...
Apple has Certified Refurbished 2016 13″ MacBook Airs available starting at $849. An Apple one-year warranty is included with each MacBook, and shipping is free: - 13″ 1.6GHz/8GB/128GB MacBook Air: $... Read more
Apple restocks refurbished 11-inch MacBook Ai...
Apple has Certified Refurbished 11″ MacBook Airs (the latest models recently discontinued by Apple), available for up to $170 off original MSRP. An Apple one-year warranty is included with each... Read more
12-inch 1.2GHz Retina MacBooks on sale for up...
B&H has 12″ 1.2GHz Retina MacBooks on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY & NJ sales tax only: - 12″ 1.2GHz Space Gray Retina MacBook: $1449.99 $150 off... Read more
15-inch 2.7GHz Silver Touch Bar MacBook Pro o...
MacMall has the 15-inch 2.7GHz Silver Touch Bar MacBook Pro (MLW82LL/A) on sale for $2569 as part of their Memorial Day sale. Shipping is free. Their price is $230 off MSRP. Read more
Free Tread Wisely Mobile App Endorsed By Fath...
Just in time for the summer driving season, Cooper Tire & Rubber Company has announced the launch of a new Tread Wisely mobile app. Designed to promote tire and vehicle safety among teens and... Read more
Commercial Notebooks And Detachable Tablets W...
Worldwide shipments of personal computing devices (PCDs), comprised of traditional PCs (a combination of desktop, notebook, and workstations) and tablets (slates and detachables), are forecast to... Read more
Best value this Memorial Day weekend: Touch B...
Apple has Certified Refurbished 2016 15″ and 13″ MacBook Pros available for $230 to $420 off original MSRP. An Apple one-year warranty is included with each model, and shipping is free: - 15″ 2.6GHz... Read more
13-inch MacBook Airs on sale for up to $130 o...
Overstock.com has 13″ MacBook Airs on sale for up to $130 off MSRP including free shipping: - 13″ 1.6GHz/128GB MacBook Air (sku MMGF2LL/A): $869.99 $130 off MSRP - 13″ 1.6GHz/256GB MacBook Air (sku... Read more
2.8GHz Mac mini available for $973 with free...
Adorama has the 2.8GHz Mac mini available for $973, $16 off MSRP, including a free copy of Apple’s 3-Year AppleCare Protection Plan. Shipping is free, and Adorama charges sales tax in NY & NJ... Read more

Jobs Board

*Apple* Media Products - Commerce Engineerin...
Apple Media Products - Commerce Engineering Manager Job Number: 57037480 Santa Clara Valley, California, United States Posted: Apr. 18, 2017 Weekly Hours: 40.00 Job Read more
Best Buy *Apple* Computing Master - Best Bu...
**509643BR** **Job Title:** Best Buy Apple Computing Master **Location Number:** 001482- Apple Valley-Store **Job Description:** **What does a Best Buy Apple Read more
*Apple* Media Products - Commerce Engineerin...
Apple Media Products - Commerce Engineering Manager Job Number: 57037480 Santa Clara Valley, California, United States Posted: Apr. 18, 2017 Weekly Hours: 40.00 Job Read more
*Apple* Mac and Mobility Engineer - Infogrou...
Title: Apple Mac and Mobility Engineer Location: Portland, OR Area Type: 12 month contract Job: 17412 Here's a chance to take your skills to the limit, learn new Read more
*Apple* Retail - Multiple Positions, White P...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.