Greg's bite: a look at Apple's plans
TweetFollow Us on Twitter


Greg's bite: a look at Apple's plans

By Greg Mills

Let's look into a crystal ball today and imagine Apple product areas that might be hot in the next few years. We know that cool electronic things find first a needful niche to fill -- a niche that that may or may not be realized by the general public.  


But when Steve Jobs goes on stage and launches it there is a collective gasp as the crowd "gets it," and the undiscovered itch then has to be scratched. People suddenly want the new Apple Chrome Reverse Dismophlange Phlange and Steve sells them like hotcakes. Apple ramps up production and the coffers at the bank swell by a few more billion. The Mac OS is tweaked to operate the new device and everything Apple sells briskly.

As an inventor, I know that there are three general types of people in the world. There are those with the ability to see the need and imagine a novel solution, there are those who can't see the novel solution, but understand it when they see it, and then there are those who can't understand it when it is presented to them and placed in their hands.  

Steve Jobs, Jonathan Ives and other visionaries at Apple invent the future devices that five years from now will see the light of day. The accountants, lawyers and engineers -- who will bring the devices to reality in what is called "reducing the invention to practice" -- understand what the vision is and implement it. Then there are those like Dvorak, Ballmer and others, who in prehistoric times failed to understand the mechanics of a club until hit smartly over the head with it.  That is why Microsoft is doomed to die a lingering death and Dvorak is the court jester of high tech journalism.  

Who would have known how much they "needed" an iPod when all there was out there was a Sony Diskman playing CDs or Walkman playing tapes? Who in the record industry, even as iPod and the iTunes store were being launched, really understood that the old way of doing the music business was doomed and that downloading was the future? Who understood that the Napster nightmare of the time actually set the stage for a better system that makes tons of money from downloading music? 

The iPad is such a device for so many things digitally downloadable and the Apple TV is also going to be much more important than most people think it is. Jobs is a magician at mis-direction and his demur that Apple TV is "just a hobby" masks the cunning takeover of video content delivery he has up his sleeve. The new Data Center Apple is building is far more important than most people realize. Figuring out where Apple is going is quite simple in general terms. You look at what they have done that made money and trace the future of that technology forward. Make it smaller, smarter, faster, thinner and evolve the form factor.  

Major visionary business endeavors are a bit harder and require a look at what industries technology can become obsolete with new electronic devices and services. Printing books and magazines on trees is an example.   

While Apple has suddenly has grown up from the "little fruit company" that made Forrest Gump rich in the movie by that name, I think we are only seeing the beginning of a major conglomerate that will rival the GE sort of businesses of the past. We can expect Apple to exhibit new behaviors such as buying out competitors to consolidate important markets and technologies.  

If anything, Apple is likely to break the mold on both new technology and new "go to market" strategies. The next 10 years will be about the status quo in publishing going out of business.  They will cuddle up to Apple or die. We have already seen the cost of downloaded magazines go lower and the pressure on publishers will continue to force prices down until printing magazines on paper is just about history.     

Apple is very opportunistic and they can use their expertise and financial clout in industrial products that are crying to be fixed. The Stuxnet virus that infects industrial controllers is an example. Robotics is where computers, which are a pile of switches anyway, flip a physical switch or have an effect in the physical sense. While Mr. Data of Star Trek fame is still some time way off, the smart power gird, solar energy controllers, smart house appliances and countless other devices in our lives rely on computers to make decision and do something to reflect a certain condition. When it gets too hot the air conditioner is turned on by a thermostat.  

In industry there is a computer between the temperature sensor and the switch that turns the air conditioner on. That is where the Stuxnet worm struck infecting the dumb part of the control system that directly opens or closes valves and the like. Apple could enter that market and we would see industrial controls run by Macs instead of PCs.  

While Steve Jobs will resist military development, that is a market that may be important in the long term. There are ways where good can come from better technology and Apple is a powerhouse for doing things better.

That's Greg's bite for today.

(Greg Mills, is a Faux Artist in Kansas City. Formerly a new product R&D man for the paint sundry market, he holds 11 US patents. He's working on a solar energy startup, www.CottageIndustrySolar.com using a patent pending process of turning waste dual pane glass into thermal solar panels used to heat water. Greg writes for intellectual web sites and Mac related issues. See Greg's art web site at www.gregmills.info ; His email is gregmills@mac.com )

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Creative Kit 1.1 - $149.99
Creative Kit 2016--made exclusively for Mac users--is your ticket to the most amazing images you've ever created. With a variety of powerful tools at your fingertips, you'll not only repair and fine-... Read more
iMazing 2.2.3 - Complete iOS device mana...
iMazing (was DiskAid) is the ultimate iOS device manager with capabilities far beyond what iTunes offers. With iMazing and your iOS device (iPhone, iPad, or iPod), you can: Copy music to and from... Read more
Apple Configurator 2.4 - Configure and d...
Apple Configurator makes it easy to deploy iPad, iPhone, iPod touch, and Apple TV devices in your school or business. Use Apple Configurator to quickly configure large numbers of devices connected to... Read more
WhatRoute 2.0.18 - Geographically trace...
WhatRoute is designed to find the names of all the routers an IP packet passes through on its way from your Mac to a destination host. It also measures the round-trip time from your Mac to the router... Read more
Posterino 3.3.5 - Create posters, collag...
Posterino offers enhanced customization and flexibility including a variety of new, stylish templates featuring grids of identical or odd-sized image boxes. You can customize the size and shape of... Read more
Skim 1.4.28 - PDF reader and note-taker...
Skim is a PDF reader and note-taker for OS X. It is designed to help you read and annotate scientific papers in PDF, but is also great for viewing any PDF file. Skim includes many features and has a... Read more
Apple macOS Sierra 10.12.4 - The latest...
With Apple macOS Sierra, Siri makes its debut on Mac, with new features designed just for the desktop. Your Mac works with iCloud and your Apple devices in smart new ways, and intelligent... Read more
Apple Numbers 4.1 - Apple's spreads...
With Apple Numbers, sophisticated spreadsheets are just the start. The whole sheet is your canvas. Just add dramatic interactive charts, tables, and images that paint a revealing picture of your data... Read more
Xcode 8.3 - Integrated development envir...
Xcode includes everything developers need to create great applications for Mac, iPhone, iPad, and Apple Watch. Xcode provides developers a unified workflow for user interface design, coding, testing... Read more
Dropbox 22.4.24 - Cloud backup and synch...
Dropbox is an application that creates a special Finder folder that automatically syncs online and between your computers. It allows you to both backup files and keep them up-to-date between systems... Read more

Hearthstone celebrates the upcoming Jour...
Hearthstone gets a new expansion, Journey to Un'Goro, in a little over a week, and they'll be welcoming the Year of the Mammoth, the next season, at the same time. There's a lot to be excited about, so Blizzard is celebrating in kind. Players will... | Read more »
4 smart and stylish puzzle games like Ty...
TypeShift launched a little over a week ago, offering some puzzling new challenges for word nerds equipped with an iOS device. Created by Zach Gage, the mind behind Spelltower, TypeShift boasts, like its predecessor, a sleak design and some very... | Read more »
The best deals on the App Store this wee...
Deals, deals, deals. We're all about a good bargain here on 148Apps, and luckily this was another fine week in App Store discounts. There's a big board game sale happening right now, and a few fine indies are still discounted through the weekend.... | Read more »
The best new games we played this week
It's been quite the week, but now that all of that business is out of the way, it's time to hunker down with some of the excellent games that were released over the past few days. There's a fair few to help you relax in your down time or if you're... | Read more »
Orphan Black: The Game (Games)
Orphan Black: The Game 1.0 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0 (iTunes) Description: Dive into a dark and twisted puzzle-adventure that retells the pivotal events of Orphan Black. | Read more »
The Elder Scrolls: Legends is now availa...
| Read more »
Ticket to Earth beginner's guide: H...
Robot Circus launched Ticket to Earth as part of the App Store's indie games event last week. If you're not quite digging the space operatics Mass Effect: Andromeda is serving up, you'll be pleased to know that there's a surprising alternative on... | Read more »
Leap to victory in Nexx Studios new plat...
You’re always a hop, skip, and a jump away from a fiery death in Temple Jump, a new platformer-cum-endless runner from Nexx Studio. It’s out now on both iOS and Android if you’re an adventurer seeking treasure in a crumbling, pixel-laden temple. | Read more »
Failbetter Games details changes coming...
Sunless Sea, Failbetter Games' dark and gloomy sea explorer, sets sail for the iPad tomorrow. Ahead of the game's launch, Failbetter took to Twitter to discuss what will be different in the mobile version of the game. Many of the changes make... | Read more »
Splish, splash! The Pokémon GO Water Fes...
Niantic is back with a new festival for dedicated Pokémon GO collectors. The Water Festival officially kicks off today at 1 P.M. PDT and runs through March 29. Magikarp, Squirtle, Totodile, and their assorted evolved forms will be appearing at... | Read more »

Price Scanner via MacPrices.net

Is A New 10.5-inch iPad Still Coming In April...
There was no sign or mention of a long-rumored and much anticipated 10.5-inch iPad Pro in Apple’s product announcements last week. The exciting iPad news was release of an upgraded iPad Air with a... Read more
T-Mobile’s Premium Device Protection Now Incl...
Good news for T-Mobile customers who love their iPhones and iPads. The “Un-carrier” has become the first national wireless company to give customers AppleCare Services at zero additional cost as part... Read more
FileWave Ensures Support for Latest Apple OS...
FileWave multi-platform device management providers announced support for Apple’s release yesterday of iOS 10.3, macOS Sierra 10.12.4, and tvOS 11.2. FileWave has a history of providing zero-day... Read more
Use Apple’s Education discount to save up to...
Purchase a new Mac or iPad using Apple’s Education Store and take up to $300 off MSRP. All teachers, students, and staff of any educational institution qualify for the discount. Shipping is free: -... Read more
Apple refurbished Apple Watches available sta...
Apple is now offering Certified Refurbished Series 1 and Series 2 Apple Watches for 14-16% off MSRP, starting at $229. An Apple one-year warranty is included with each watch. Shipping is free: Series... Read more
9-inch 32GB Space Gray iPad Pro on sale for $...
B&H Photo has the 9.7″ 32GB Space Gray Apple iPad Pro on sale for $549 for a limited time. Shipping is free, and B&H charges NY sales tax only. Their price is $50 off MSRP. Read more
13-inch MacBook Airs on sale for $100-$150 of...
B&H Photo has 13″ MacBook Airs on sale for up to $150 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 13″ 1.6GHz/128GB MacBook Air (MMGF2LL/A): $899 $100 off MSRP - 13″ 1.... Read more
13-inch MacBook Airs, Apple refurbished, in s...
Apple has Certified Refurbished 2016 13″ MacBook Airs available starting at $849. An Apple one-year warranty is included with each MacBook, and shipping is free: - 13″ 1.6GHz/8GB/128GB MacBook Air: $... Read more
12-inch Retina MacBooks on sale for $1199, sa...
B&H has 12″ 1.1GHz Retina MacBooks on sale for $100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 12″ 1.1GHz Space Gray Retina MacBook: $1199 $100 off MSRP - 12″ 1.1GHz... Read more
Save up to $260 with Apple refurbished 12-inc...
Apple has Certified Refurbished 2016 12″ Retina MacBooks available for $200-$260 off MSRP. Apple will include a standard one-year warranty with each MacBook, and shipping is free. The following... Read more

Jobs Board

Desktop Analyst - *Apple* Products - Montef...
…technology to improve patient care. JOB RESPONSIBILITIES: Provide day-to-day support for Apple Hardware and Software in the environment based on the team's support Read more
*Apple* Mobile Master - Best Buy (United Sta...
**493168BR** **Job Title:** Apple Mobile Master **Location Number:** 000827-Denton-Store **Job Description:** **What does a Best Buy Apple Mobile Master do?** At Read more
Fulltime aan de slag als shopmanager in een h...
Ben jij helemaal gek van Apple -producten en vind je het helemaal super om fulltime shopmanager te zijn in een jonge en hippe elektronicazaak? Wil jij werken in Read more
*Apple* Mobile Master - Best Buy (United Sta...
**492889BR** **Job Title:** Apple Mobile Master **Location Number:** 000886-Norwalk-Store **Job Description:** **What does a Best Buy Apple Mobile Master do?** Read more
*Apple* Mobile Master - Best Buy (United Sta...
**492472BR** **Job Title:** Apple Mobile Master **Location Number:** 000470-Seattle-Store **Job Description:** **What does a Best Buy Apple Mobile Master do?** Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.