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Apple making inroads into enterprise area

Small businesses and large corporations alike are beginning to embrace Apple by supporting and purchasing iPhones, iPads and Macs for their employees and by creating applications for their customers’ Apple devices, according to “CNN Money” (http://money.cnn.com/2010/09/29/technology/apple_enterprise/index.htm?source=yahoo_quote).

In July Apple Chief Operating Officer Tim Cook said that 50% of Fortune 100 companies are already deploying or thinking about using the iPad for corporate use and 80% were supporting the iPhone.

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Greg’s bite: Apple hogs the news/Stuxnet update

By Greg Mills

The Pew Research people have confirmed what everyone in the tech news industry already knew: Apple hogs the tech news space. Mainstream news commonly has stories about Apple products or goings on. As Apple has risen in the last few months to be the second most highly valued company in the world, every peep out of Steve Jobs’ mouth has been tech head lines.

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Apple is the most highly covered tech company

It’s no surprise, but it’s official: Apple is the most highly covered technology company, according to a new study by the Pew Research Center’s Project for Excellence in Journalism. Forty-two percent of the stories about Apple described the company as innovative and superior, and another 27% lauded its loyal fan base.

Still, there were doubts. According to the Pew Research Center, the most common such negative thread, that Apple products don’t live up to the hype, appeared in 17% of stories about Apple. 

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