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Apple excels in IDEAL Employers survey

Universium (http://www.universumglobal.com) –a web site focusing on career and employment preferences — has released the IDEAL Employers for Undergraduates based on responses from 61,726 students. And Apple did very well indeed, as evidenced by the following lists. (In parenthesis is the company’s rank from 2010).

Top 10– Business:


1.  Google (1)


2.  Apple (8)


3.  Walt Disney Company (5)


4.  Ernst & Young (2)


5.  PricewaterhouseCoopers, LLP (3)


6.  Deloitte (4)


7.  J.P. Morgan (7)


8.  Nike (10)


9.  KPMG, LLP (6)


10.  Goldman Sachs (9)

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Greg’s Bite: controlling your own hardware

By Greg Mills

When you buy a TV set, you expect to be able to tune it in to any channel you want to view. Certainly, that right to view content is based upon either getting your signal over the air (which is really a declining market) or by cable. You wouldn’t expect the manufacturer of the TV to electronically reach out and disable some feature of your TV set. Most TVs don’t require system updates and all the capacities of the device are hardwired in.  

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Greg’s Bite: the FEMA ‘PLAN,’ Trackingate 2.0?

By Greg Mills

Heros of our privacy in the USA, like Senator Al Franken, put Apple and Google on the hot spot for surreptitiously tracking smart phones.

With this secret assault upon our location privacy still simmering in the news,  FEMA has pushed the FCC to add a “special” chip to all smart phones, to enable the US government to alert us with text like messages. The alerts are local and all the big cell phone networks are on board. Adding another set of initials to our vocabulary, “PLAN” is short for Personal Localized Alerting Network.

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Greg’s Bite: Ballmer the great deal maker

By Greg Mills

Someone needs to explain the concepts behind selling things at a profit and buying things competitively to Microsoft’s Steve Ballmer. The conversation ought to be in one syllable words, quit simple, so he can understand.    

One might imagine selling the rights for to use a fresh mobile OS to the biggest cell phone company on the planet (for the time being) would net you a chunk of change enough to retire on. The great dealmaker Ballmer actually agreed to pay one billion dollars to Nokia for them switching to Windows Mobile 7.  

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In letter Apple defends customer-location data practices

Apple defended how it gathers and uses customer-location data in a letter to a House lawmaker Friday as it prepares to testify at a Senate hearing today on mobile privacy, according to the “SF Gate” (http://macte.ch/Ueweh).

“Consumers are increasingly demanding accurate location information from their handheld devices,” including directions to the nearest coffee shop or gas station, Bruce Sewell, Apple’s general counsel, wrote in a letter to Rep. Mary Bono Mack, R-Palm Springs. The letter was released Monday by Bono’s office.

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