Apple ranks ninth among the list of the “World’s Most Attractive Employers” (http://macte.ch/JoXA5) as compiled by Universum, which tracks employer branding.
Ahead of it on the list are, in spots one through eight, Google, KPMG, PwC, Ernst & Young, Deloitte, Microsoft, Proctor & Gamble, and J.P. Morgan. Behind Apple in the top 10 is Sony.
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By Rick Sutcliffe
Hewlett Packard appears to have taken comments made here last month seriously enough to take defensive measures. But let’s be realistic.
First, changing CEOs at this juncture (nearly 50% share value lost) is like tossing a single sandbag into the raging torrent pouring through a broken dyke.
By Greg Mills
As I write this Sunday morning early, all the Apple news sites and a lot of regular news sites are running leaked information about the iPhone launch, scheduled for Tuesday. The normally tight new product security has been breeched by even Apple in a couple of ways. What seems clear is that Apple is moving to capture greater market share with more cellular carriers to be offering iPhones and with both a lower end and higher end offering. The iPhone 4S and iPhone 5 appear to be the two new iPhone models to be announced Tuesday.
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Apple trailed Aston Martin, developer of iconic sports cars, as the coolest brand as rated by CoolBrands (http://www.coolbrands.uk.com/), a company that “canvasses the opinions of experts and consumers to produce a barometer of Britain’s coolest brands, people and places.” Apple topped the “General Technology” division.
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By Greg Mills
Android is turning out to be, as Steve Jobs likes to put it, “a bag of hurt,” Not only are all the Android handset makers fighting Apple in courts and import agencies around the world, Oracle has Google over the barrel for intentionally using patented Java without a license. The intentional part will likely cost Google a bundle as Oracle has found a “smoking gun” set of email proving that Google, at the highest levels, knew and intentionally used Java in the Android OS without a license.
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