Type of Article: MacTech Blog

Will the iPad go mass market?

The iPad is unlikely to reach mass market anytime soon according to Simpson Carpenter (http://www.simpsoncarpenter.com/), a UK research group. All of the iPad’s perceived advantages were seen to be filling a niche or too use-case specific, such as reading eBooks, consuming content on the train, or making presentations, notes “TechCrunch” (http://eu.techcrunch.com/2010/05/12/report-the-ipad-wont-go-mass-market-anytime-soon/) reporting on the group’s study.

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