Parents plan less back-to-school spending than in 2016
Back-to-school shopping is in full swing, and both parents and teens are busy tackling long shopping lists. According to a new survey conducted on behalf of Ebates (www.ebates.com) many parents (42%) plan to spend between $100-$300—significantly less than the $250-$500 they planned to spend last year.
The survey also discovered that a majority of American parents are likely to take advantage of back-to-school promotions (80%). Social media is everywhere—and this year it’s even going to help teens with their back to school shopping decisions.
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