If Apple’s iBookstore can keep expanding the number of titles it carries (I think it has around 100,000 titles compared to 700,000 or so at Amazon), it could have a bright future. The share of adults in the United States who own an e-book reader doubled to 12% in May 2011 from 6% in November 2010.
This is the first time since the Pew Internet Project (http://pewinternet.org) began measuring e-reader use in April 2009 that ownership of this device has reached double digits among U.S. adults. Tablet computers haven’t seen the same level of growth in recent months.
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