Type of Article: MacMinute Web Site

An article in AdReview, as noted by MacNN, discusses two of Apple’s recent television commercials, “Middle Seat” and “Rip. Mix. Burn.,” and compares their approaches to that of Apple’s general ‘Think Different’ campaign and the “1984” commercial.

An Apple education feature takes a look at Wildwood School, a Chicago elementary school that has implemented wireless networking in its classrooms using iBooks and AirPort. Students also use DV cameras and iMovie to put together movies for their classroom assignments.

Web properties belonging to AOL Time Warner, Microsoft, Yahoo!, and Napster accounted for 50.4 percent of the time US Web users spent online in March, according to Jupiter Media Matrix. AOL Time Warner took home the bulk of that time, at 32 percent.

Jay Carlson has put together a page that compares the PowerPC G3 and G4 to Pentium 3 and Athlon, based on Linux benchmarks. The numbers do not bode well for the PowerPC, which falls short in performance and far short in value. Carlson notes, however, that hardware alone may not be at fault. “Before I started looking at this, my gut feeling was that PPC should be 20% faster than equiv clocked Pentiums. Now my gut feeling is that gcc’s code generator kinda sucks.”

At the JavaOne conference today, Metrowerks made a host of Java-related announcements, including: CodeWarrior for Wireless: Java Development Kit, a US$1499 programming environment for Java-enabled wireless devices that will ship on July 31 for Mac and Windows; CodeWarrior for Wireless, Java Edition, due in August, which will offer everything that CodeWarrior for Java 6.0 does and more; and CodeWarrior for JavaCard, a beta of which was released with the final version due in October.