Mobile ticketing to account for more than one in two digital ticket transactions by 2018
New data from fintech analysts, Juniper Research (www.juniperresearch.com) forecasts that mobile and wearable ticket purchases will exceed 14 billion by 2018, accounting for 54% of total digital ticket sales across transport and events sectors. Juniper estimated that the total number of transactions via mobile devices will exceed PC-based ticket sales for the first time in 2017, driven by metro and air ticket purchases.
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