Type of Article: MacTech Blog

Paragon Software Group (www.penreader.com), a developer of multi-platform dictionary and reference applications for mobiles and computers, has identified the most important mobile reference applications trends for 2013 based on sales and customer feedback for 2012. The company says trends in mobile dictionary and reference apps include:
 
° In the mobile dictionary market, publishers are no longer competing with each other. Instead, everyone is competing against Google and other free translation sources.
 

The global mobile advertising market will generate revenues of US$12.8 billion in 2013, growing from US$8 billion in 2012, according to the latest research published by Informa Telecoms & Media (www.informatandm.com/madvertising).

Mobile advertising revenues are growing every year but brands and advertisers are still spending much less on mobile compared with the amount they spend on PC/desktop, TV, print and radio. In many cases, the analytics and insights available on mobile usage is not compelling enough for brands to spend a large portion of their advertising budget on the medium.

EMC Corp. (www.EMC.com), which enables businesses and service providers to transform their operations and deliver IT as a service, has announced results of the EMC-sponsored IDC Digital Universe study, “Big Data, Bigger Digital Shadows, and Biggest Growth in the Far East.” It found that despite the unprecedented expansion of the digital universe due to the massive amounts of data being generated daily by people and machines, IDC estimates that only 0.5% of the world’s data is being analyzed. 

NJVC (www.njvc.com), an information technology solutions provider headquartered in northern Virginia and supplier of Cloudcuity AppDeployer, and Virtual Global, a provider of cloud-enabled enterprise IT solutions based in northern Virginia, have teamed up to offer the top 10 transformational impacts of the cloud in 2013 — all of which will transform business and government in the biggest disruption IT has experienced in 25 years.

The global multi-factor authentication (MFA) market — which includes different types of authentication and applications — is expected to reach US$5.45 billion by 2017 at an estimated CAGR [compound annual growth rate] of 17.3% from 2012 to 2017, according to Research and Markets (www.researchandmarkets.com).