Type of Article: MacTech Blog

Research from optimized website specialist Telnames (http://www.telnames.com) says that the businesses leading the way in adopting mobile websites are not who you might think.

The businesses leading the way in adopting mobile websites – and capitalizing on the consumer boom in mobile search – are not the larger hi-tech companies with established and mature web presences that people might expect. It is the UK’s small and micro businesses that have most enthusiastically adopted mobile technology.

Although the majority of rear-seat entertainment usage is likely to be based on BYOD [bring your own device], ABI Research (www.abiresearch.com) forecasts that the number of embedded original equipment manufacturer [OEM] supplied rear-seat entertainment displays shipped in cars will increase to reach 13.3 million units globally by 2020.

Bring your own device (BOYD) is not just a purchasing policy and needs to be approached more broadly with the applications and strategies designed for today’s world, according to Gartner, Inc.

While most enterprises today are increasingly feeling the imperative to “do mobile,” many don’t know where to begin and there are many obstacles to success. The research group says the key decision about BYOD is one of applications architecture and solutions design. 

MAZ (www.mazdigital.com) — whose publishing platform powers over 600 apps on the Apple App Store, Google Play and Amazon Appstore — has unveiled a study showing how users are sharing content from tablets.

Despite the hype surrounding smart watches, they are unlikely to be featured on many consumers’ holiday wish lists this year, according to Gartner, Inc. (www.gartner.com). The research group says that premium pricing paired with an unclear value proposition will steer consumers’ spending toward tablets and fitness bands, leading to lackluster sales of smart watches this holiday season.