Mobile app gaming companies poised for record second half
According to Strategy Analytics (www.strategyanalytics.com), mobile gaming apps continue to show strength globally with smaller second quarter (Q2) declines in the US and UK than last year.
However, emerging categories such as Travel and Health & Fitness need to find revenue through alternative business models, says the research group. Mobile gaming continued to experience seasonal Q2 declines but in the U.S. specifically those declines still placed gaming at a higher percentage of top grossing apps than in the year ago quarter.
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