Greg's Bite: Apple's new, shorter product cycles
TweetFollow Us on Twitter

Greg's Bite: Apple's new, shorter product cycles

As the proud owner of an iPad 3 (the "new" iPad, as Apple calls it), I was a bit frustrated to hear that the new iPad 3.5 or 4, has twice the horsepower in its chip set as my now obsolete tablet. Keeping up with the latest round of Apple products is turning out to be an expensive hobby.  

Going from the Apple dual core 5 CPU to Apple's  quad core A6X ARM microprocessor was apparently just keeping up with Apple's ongoing chip development. There is simply too much money on the table for Apple to not keep pushing the envelope. The Samsungs are still way back in the rear view mirror, but they are working hard to catch up.

Focusing on what you don't have is a trap that blinds you to what you do have.  While each new Apple product has cool new features that continue to raise the bar and flummox the competition, the usefulness of functional Mac computers and, especially, iPads, continue to fill in gaps in our technology. Perhaps one reason Apple is slowly taking the industry over is the "Apple new device via software update" phenomenon.  

One of the frustrations with other platforms is the obsolescence factor. Relatively new Android phones and tablets are left out when newer operating systems come out. Microsoft cut Nokia off at the pass recently by announcing that the current Windows mobile smartphones would not be supported by the months away Windows Mobile 8.  

To gain nothing more than bragging rights, Blamer destroyed Nokia's sales on their current smartphones. People are smart about obsoleteness in electronics. Only Apple seems to get it. Due to developments that eventually obsolete hardware, there does come a time things get long-in-the-tooth, even for Apple products. 

In case you hadn't noticed, the operating system software for Apple devices has gotten cheaper over the last few years. The iOS software that is redefining computing to include the word "mobile" is free. The Mac OS X upgrades have gotten cheaper in the last few years as well.  Remember when you had to drop $80 or so for a DVD of the latest big cat Mac OS? Now it seems like you get a whole new computer for just  $20.

I was a bit disappointed when my iPad 3 came out and didn't include Siri. Not to fear, iOS 6 fixed that. I also took advantage of the decline in solid state hard drives that has taken place. I replaced my spinning disk sort of hard drive with the same size sold state version. Wow! But for the Retinal display that is becoming the standard for Apple laptops, my year old MacBook Pro is just dandy now, thank you.  

I had previously bumped the ram to 8GB, so the 2.4GHz Intel Core 2 Duo chipset is fast enough to not hamper anything I ever want to do with last year's computer. At some point processor speed bumps are statistically insignificant. We are certainly about there for most applications.

As I predicted, the Microsoft Surface computer is launching with a giant yawn from the tech writer's perspective. They "sold out" all 12 units they filled the pipeline with, but then they hit a snag on further sales as the unrealistic price point resinated with consumers. Why buy a Microsoft version of the iPad when you get so much more with the real thing?  

Take software for example. Just ask RIM (if they are still around by the end of the week): does a great piece of tablet hardware sell if there isn't a significant base of software to run on it? Microsoft's Windows 8 for the PC -- which comes out this week -- also seems to be getting a lot of bad press. A lot of big companies plan to sit out the Windows 8 cycle.

Microsoft and the PC industry thrived on the refresh cycle where ever more bloated operating systems ran ever more bloated programs, which demanded ever faster PCs with more and more memory. That cycle seems to be coming to an end.  This is the post-PC era, you know. Steve Jobs got it right.  

I am scratching my head on Apple's price point for the iPad mini. I think what is going on is that Apple is too shrewd to leave money on the table, and they know that they will sell all the iOS tablets of any description they can build. Apple doesn't need to compete with the bottom feeders to make a ton of money. Would a lower price point sell more tablets than you can build? If you still sell every tablet you can build at the higher price, the money you make is significant. The prospects for $1,000-per-share Apple stock seems to be going up.

Is there room to reduce the margin and undercut the competition with the new iPad mini? Yep, just wait and see. That is not likely to happen this year but the electronic industry needs to look out -- particularly the loss leader tablet makers. Apple has you in mind with this product.  

On another note, it should be noted, the Internet thieves are still phishing to get you to give up your credit card information to "update" your iCloud subscription. My thought process when I got the phony email, cleverly using Apple art and even showing a copyright notice for the document, was that any subscription should automatically bill to my Apple iTunes account automaticly. Then I remembered that the first 5GB of iCloud storage and the interactive functions of my iPhone, iPad and MacBook Pro are free. The knee jerk reaction is to fall for the professionally prepared trap. Think hard before disclosing your credit card information!  

Apple released an update of iBooks Author yesterday that took away some of the side rails that forced limited formats and limitations on authors. The potential for iPad text books is tremendous and Apple is selling the iPad Minis in 10 packs to educational customers.

My wife is getting her RN degree; hard copy textbooks and college book stores could teach the Mafia something about ripping people off.  Moving to the Apple textbook concept will sell millions of iPads of any description and make a mint selling affordable text books that also are interactive and easy to update.

That is Greg's Bite.

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

BBEdit 11.0.3 - Powerful text and HTML e...
BBEdit is the leading professional HTML and text editor for the Mac. Specifically crafted in response to the needs of Web authors and software developers, this award-winning product provides a... Read more
Microsoft Office Preview 15.8 - Popular...
Welcome to the new and modern Microsoft Office for Mac. You will receive regular updates automatically until the official release in the second half of 2015. With the redesigned Ribbon and your... Read more
Yosemite Cache Cleaner 9.0.5 - Clear cac...
Yosemite Cache Cleaner is an award-winning general purpose tool for OS X. YCC makes system maintenance simple with an easy point-and-click interface to many OS X functions. Novice and expert users... Read more
ExpanDrive 4.3.2 - Access cloud storage...
ExpanDrive builds cloud storage in every application, acts just like a USB drive plugged into your Mac. With ExpanDrive, you can securely access any remote file server directly from the Finder or... Read more
RapidWeaver 6.0.8 - Create template-base...
RapidWeaver is a next-generation Web design application to help you easily create professional-looking Web sites in minutes. No knowledge of complex code is required, RapidWeaver will take care of... Read more
Artlantis Studio 5.1.2.7 - 3D rendering...
Artlantis Studio is a unique and ideal tool for performing very high resolution rendering easily and in real time. The new FastRadiosity engine now lets you compute images in radiosity-even in... Read more
MacUpdate Desktop 6.0.5 - Search and ins...
MacUpdate Desktop 6 brings seamless 1-click installs and version updates to your Mac. With a free MacUpdate account and MacUpdate Desktop 6, Mac users can now install almost any Mac app on macupdate.... Read more
BitTorrent Sync 2.0.82 - Sync files secu...
BitTorrent Sync allows you to sync unlimited files between your own devices, or share a folder with friends and family to automatically sync anything. File transfers are encrypted. Your information... Read more
Google Drive 1.20 - File backup and shar...
Google Drive is a place where you can create, share, collaborate, and keep all of your stuff. Whether you're working with a friend on a joint research project, planning a wedding with your fiancé, or... Read more
Simon 4.0.3 - Monitor changes and crashe...
Simon monitors websites and alerts you of crashes and changes. Select pages to monitor, choose your alert options, and customize your settings. Simon does the rest. Keep a watchful eye on your... Read more

Bored? MyLeisure FreeTime Maximizer Will...
Bored? MyLeisure FreeTime Maximizer Will Take Care of That! Posted by Jessica Fisher on March 5th, 2015 [ permalink ] iPhone App - Designed for the iPhone, compatible with the iPad | Read more »
New Publisher Allstar Games Heads West w...
Allstar Games has announced its first mobile title designed for western audiences, Allstar Heroes. The game will be a massive online battle arena (MOBA) that offers dozens of heroes for you to collect and pit against your opponents. As each hero has... | Read more »
RAD Boarding Review
RAD Boarding Review By Jennifer Allen on March 5th, 2015 Our Rating: :: NEARLY RADUniversal App - Designed for iPhone and iPad RAD Boarding isn’t quite one of the greats, but it has potential.   | Read more »
Presenting the International Mobile Gami...
11th Annual International Mobile Gaming Awards ceremony, hosted by actress Allison Haislip, gathered mobile game developers and publishers from around the world. They chose 13 winners out of the 93 nominations. British studio USTWO won the the Grand... | Read more »
AG Drive Review
AG Drive Review By Tre Lawrence on March 5th, 2015 Our Rating: :: FUTURISTIC STREET RACING.Universal App - Designed for iPhone and iPad Futuristic racing… interstellar style.   | Read more »
GDC 2015 – Nightmare Guardians is an Int...
GDC 2015 – Nightmare Guardians is an Interesting Hybrid of MOBA and Lane Defense Posted by Rob Rich on March 5th, 2015 [ permalink ] I have to say that lane defense (i.e. | Read more »
Overkill 3 Review
Overkill 3 Review By Tre Lawrence on March 5th, 2015 Our Rating: :: WHO'S NEXT?Universal App - Designed for iPhone and iPad Cover system gameplay in the third-person.   Developer: Craneballs Price: Free Version Reviewed: 1.1.6... | Read more »
Warner Bros. Interactive Entertainment A...
Warner Bros. has some exciting games coming down the pipe! | Read more »
GDC 2015 – Star Trek Timelines will Prob...
GDC 2015 – Star Trek Timelines will Probably Make Your Inner Trekkie Squeal With Glee Posted by Rob Rich on March 4th, 2015 [ permalink ] Any popular fictional universe has its fair share of fan fiction – where belo | Read more »
Protect Yourself from an Onslaught of Ca...
Surprise Attack Games has announced a Cat-astrophic new physics puzzler called Fort Meow! In the game, a young girl named Nia finds her grandfather’s journal which triggers an all mighty feline attack! Why do the cats want the journal? Who knows,... | Read more »

Price Scanner via MacPrices.net

Apple restocks refurbished 15-inch Retina Mac...
The Apple Store has restocked Apple Certified Refurbished 2014 15″ Retina MacBook Pros, available for up to $400 off the cost of new models. An Apple one-year warranty is included with each model,... Read more
Roundup of MacBook Air sale prices, models up...
B&H Photo has MacBook Airs on sale for up to $100 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 11″ 128GB MacBook Air: $799 100 off MSRP - 11″ 256GB MacBook Air: $999 $100... Read more
New Firstrade Mobile App Enables On-The-Go Tr...
Firstrade Securities Inc. has announced its new mobile app, which gives investors immediate access to the company’s trading platform on all mobile devices. The app was developed in-house and was... Read more
Sonnet Introduces USB 3.0 + eSATA Thunderbolt...
Sonnet has announced the launch of its new USB 3.0 + eSATA Thunderbolt Adapter for easy connectivity to USB 3.0 devices and eSATA storage, and USB 3.0 + Gigabit Ethernet Thunderbolt Adapter for easy... Read more
Apple restocks refurbished 27-inch 5K iMacs f...
The Apple Store has restocked Apple Certified Refurbished 27″ 3.5GHz 5K iMacs for $2119 including free shipping. Their price is $380 off the cost of new models, and it’s the lowest price available... Read more
Free Clean Reader Mobile App Hides Swear Word...
The new Clean Reader app, now available in the Apple App Store and Google Play, delivers the opportunity of reading any book without being exposed to profanity. By selecting how clean they want their... Read more
Kinsa Launches “Groups” App to Monitor Illnes...
Kinsa, makers of the first FDA approved app-enabled smartphone thermometer thst won the 2013 Cleveland Clinic Medical Innovation Grand Prize and recently appeared in Apple’s “Parenthood” TV... Read more
iPad: A More Positive Outlook – The ‘Book Mys...
It’s good to hear someone saying positive things about the iPad. I’ve been trying to bend my mind around how Apple’s tablet could have gone from zero to bestselling personal computing device on the... Read more
Mac Pros on sale for up to $279 off MSRP
Amazon has Mac Pros in stock and on sale for up to $279 off MSRP. Shipping is free: - 4-Core Mac Pro: $2725.87, $273 off MSRP (9%) - 6-Core Mac Pro: $3719.99, $279 off MSRP (7%) Read more
Sale! 13-inch Retina MacBook Pros for up to $...
B&H Photo has 13″ Retina MacBook Pros on sale for up to $205 off MSRP. Shipping is free, and B&H charges NY sales tax only: - 13″ 2.6GHz/128GB Retina MacBook Pro: $1219.99 save $80 - 13″ 2.... Read more

Jobs Board

*Apple* Retail - Multiple Positions (US) - A...
Sales Specialist - Retail Customer Service and Sales Transform Apple Store visitors into loyal Apple customers. When customers enter the store, you're also the Read more
*Apple* Solutions Consultant - Retail Sales...
**Job Summary** As an Apple Solutions Consultant (ASC) you are the link between our customers and our products. Your role is to drive the Apple business in a retail Read more
Position Opening at *Apple* - Apple (United...
…Summary** As a Specialist, you help create the energy and excitement around Apple products, providing the right solutions and getting products into customers' hands. You Read more
Position Opening at *Apple* - Apple (United...
**Job Summary** The Apple Store is a retail environment like no other - uniquely focused on delivering amazing customer experiences. As an Expert, you introduce people Read more
*Apple* Solutions Consultant - Retail Sales...
**Job Summary** As an Apple Solutions Consultant (ASC) you are the link between our customers and our products. Your role is to drive the Apple business in a retail Read more
All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.