iAds coming to Europe in December
Apple will expand its iAd mobile advertising network to the UK and France this December, with Germany to follow in January. iAd will launch in Europe with iAds from L’Oréal, Renault, Louis Vuitton, Nespresso, Perrier, Unilever, Citi, Evian, LG Display, AB InBev, Turkish Airlines and Absolute Radio.
Apple says since its US launch in July, iAd has signed on over half of the top 25 leading US national advertisers in just four months, with a projected 21% share of US mobile display advertising revenue for 2010 according to research firm IDC.
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