February 8, 2008, Woodstock, IL, — Other World Computing (OWC)
(http://www.macsales.com), a leading Mac and PC technology company and
leading after-market supplier of memory upgrades for the Mac Pro, today
announced its new “Quick Install” Guide for OWC Memory Upgrade Kits for the
latest Mac Pro 8-Core Xeon models for the fastest, easiest installation a
user can do on their own. Priced as low as $48.75 per GB, OWC memory
upgrades offer a savings of well over 70% as compared to factory-installed
and other competitors.

There are some slight changes to the memory riser configuration vs. the
prior model, so users need to plan for a slightly different memory
installation procedure. To simplify the process, OWC has created both a
standard “Quick Install” Guide included with every Mac Pro 800MHz Memory
set shipped and an online video installation guide to show just how easy it
is to install. As OWC’s guide and online video affirms (see
for video), Mac Pro memory is an easily user installable upgrade.

OWC (FB-DIMM) 800MHz DDR2 72-Bit ECC fully-buffered Memory Upgrade Modules
are available in matched sets of 1.0GB, 2.0GB, and 4.0GB modules for up to
32.0GB of total memory (see full pricing info below).

OWC Memory Module New Pricing:

2.0GB Matched Sets (1.0GB Module x 2) for as low as $60.00/GB

4.0GB Matched Sets (2.0GB Module x 2) for as low as $48.75/GB

8.0GB Matched Sets (4.0GB Module x 2) for as low as $85.94/GB

OWC has been providing memory to upgrade Apple computers for nearly 20
years. In August of 2006, OWC was the first to provide true Apple-Qualified
memory for the first Apple Mac Pro Quad Xeon computers at independent
prices and now without delay, has the new 800MHz memory available for these
most recent Apple Mac Pro 8-Core Xeon models. OWC Memory Upgrade Kits
provide premium quality, fully-tested modules that completely meet and/or
exceed all Apple specifications. Utilizing superior components, including
true Apple-Qualified heat spreaders, the modules provide a lifetime of
high-performance, reliable operation backed by OWC’s Lifetime Advance
Replacement Warranty.

Cash Back Trade-In Rebate

A cash-back rebate of up to $55 per set is also available from OWC for the
trade-in of Apple factory memory. Available for immediate order, the OWC
Memory Upgrade Kits consist of matched pairs of FB-DIMM modules
manufactured to Apple’s stringent Mac Pro specifications, far exceeding
JEDEC (the leading developer of solid-state industry standards)
specifications. For additional information on OWC’s Mac Pro 8-Way Quad Xeon
Memory Modules, See: (http://eshop.macsales.com/shop/memory/Mac-Pro-Memory)
or call toll free (800) 275-4576.

OWC also offers a full line of memory for upgrading nearly every Apple
model made from the last twenty years, including MacBook, MacBook Pro,
iMac, PowerMac, and PowerBook computers. The full OWC Memory line, as well
as a compatibility guide which directs customers to the correct upgrades
for each specific Apple model, can be found online here:

About Other World Computing

Other World Computing (OWC) has been providing quality hardware products
and support to the computer industry since 1988. The Illinois-based company
is a five time BizRate Gold Honoree for customer satisfaction. OWC operates
the popular (http://www.MacSales.com) e-commerce portal which features one
of the largest online catalogs of computer and iPod enhancement products,
including Mercury, Neptune, and NewerTech acceleration, storage, and
FireWire product lines.