Martian Technology today released Martian LifeBoat, an application that makes keeping up-to-date backups as simple as plugging in a USB Flash Drive. Martian LifeBoat allows users to define “LifeBoats,” sets of files and folders that get backed-up each time a particular removable media device (USB Flash Drive or External Hard Disk) is connected to their computer. The instant the specified device is plugged into the Mac, Martian LifeBoat automatically begins the backup process. LifeBoat is priced at US$13.99 and requires Mac OS 10.4 or later. A free demo is also available.