Apple has been given the Lifetime achievement Award for product placement in Brandchannel’s 2004 Brandcameo Awards. “For almost 20 years Apple computers have been prominently featured in our films, if not our lives. Apple’s placement across genres, from serious dramas to children’s and tween films assures the brand a target audience of not just those who influence mom and dad’s purchasing habits, but mom and dad themselves.
Read MorePiper Jaffray said today that Apple’s iTunes Music Store could begin to have a “notable” earnings impact in calendar 2005 and 2006. “We are currently modeling for iTunes revenue to account for 3.6% of revenue in calendar 2006,” the research firm said. Piper Jaffray said iTunes downloads for 2005 could reach 513 million versus the current estimate of 387 million, and 2006 iTunes downloads could reach 1 billion versus the current estimate of 542 million.
Read MoreQuickertek, Inc. Announces Compatibility of All Proprietary PowerBook
Handles with New PowerBook Models Released by Apple
WICHITA , KAN –February 22, 2005-QuickerTek today announced complete
compatibility with the new 12, 15 and 17-inch PowerBooks.
Hot on the release of the 27dBm transceiver for the base stations,
QuickerTek has released the handles for the latest versions of the
PowerBooks.
Steve Wozniak, co-founder of Apple, has commented on Apple’s lawsuit against one student for illegally distributing beta versions of Mac OS X 10.4 Tiger on a file-sharing Web site. “Everything fits into place that this is an unintentional oversight and the interviewed student appears to be one of the most honest people on this planet,” Wozniak said. “I have to question who is most right in this case. I wish that Apple could find some way to drop the matter.
Read MoreMarketcircle has released its DayLite Mail Integration Module (DMI) 1.0. “Designed specifically to tightly integrate Apple Mail with DayLite, DMI (US$39) automatically sends the contents of an email message directly into DayLite’s powerful SQL database,” explains the developer. “DMI also provides the ability to create Tasks, Appointments, Opportunities and Projects right from within Mail.” Marketcircle has also released DayLite 1.7.3, which includes Mac OS X 10.4 Tiger compatibility fixes and low level API additions to support DMI.
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