Apple has increased its advertising presence for iTunes and iPod on New York’s WXRK (K-Rock) radio station as of late. According to numerous MacMinute readers, live ads are being read regularly by Howard Stern on his morning talk show for the iTunes Music Store and the iPod. Stern stresses the fact that both products are now Windows compatible. He has also been giving away 40GB iPods to callers. Meanwhile, The Cane Show is currently holding an “iPod Song of the Day” contest in which winners receive a free iPod. Cane also mentions the iTunes Music Store and its pricing throughout his show.