iView(R) Releases iView MediaPro(TM) 2.0 for Professional Digital
Multimedia Asset Management

Debuts iView Catalog Reader: A Free Cross-Platform Application
for Unlimited Catalog Sharing

LONDON, September 8, 2003 – iView Multimedia (iView) today
announced the immediate availability of iView MediaPro 2.0. Tailored
for photographers, broadcast journalists, graphic designers, and other
media professionals, iView MediaPro 2.0 extends robust, award-winning
functionality with powerful image editing, enhanced drag & drop
annotations workflow, and file system control. Version 2.0 increases
capacity to 128,000 media items per catalog while reducing catalog
size. Fast and easy to use, it is backward compatible with earlier
versions of the application.

iView also today introduced the iView Catalog Reader, a
royalty-free, cross-platform software utility that permits
unrestricted sharing of iView catalogs. iView Catalog Reader displays
media and slide shows in an iView catalog, regardless of which iView
program was used to create it. Now, iView customers can create and
share catalogs with clients, colleagues, friends and families who do
not own an iView program.

"iView continues to improve and extend the performance and
range of personal and professional digital media management products,"
said Yan Calotychos, founder of iView Multimedia Ltd. "Our
inventions are guided by customers’ needs. By responding to their
professional challenges, we are tailoring the most useful

Cataloging pioneer

As more efficient options for creating and producing digital
media proliferate, individuals and organizations increasingly need to
control and manage these assets. iView pioneered a comprehensive and
intuitive cataloging methodology, in a single window interface,
introducing digital media management and repurposing features such as
automatic web generation, slide show, IPTC and EXIF annotations, file
conversion, contact sheets, voice annotation, rendering of digital
camera raw file formats, and full Apple Script integration in this
class of application.

iView was the first to use the "i" in its product
trademarks back in 1996, before it became a popular trademark

iView MediaPro 2.0 maximizes versatility

Information Management: Drag-and-drop Organizer speeds up the
process of searching, annotating and classifying across large volumes
of media files. Supports industry standard IPTC, digital camera EXIF
and GPS annotations, voice recordings, user fields, keywords,
categories and hierarchical catalog sets. Catalog Finder permits
location and preview of iView catalogs located on any storage

File & Folder Management: Offers direct control over file
system, including individual and batch renaming, moving and deleting
of files and folders. Advanced Folder Panel allows automatic
synchronization and watching between folders on disk and the contents
of catalogs.

Performance Enhancements: Increased capacity to 128,000 items per
catalog and reduced catalog size; long filename support; improved
layout management; enhanced slide show audio playback.

PDF Maker/Layout: Supports producing customized high-resolution
PDF files of any size and layout using the media in a catalog.

HTML Export using Custom Themes: Improved web generation
including "theme" based professional and customizable HTML

Advanced Slide Show and Movie Creation: Complete customization,
including global and individual timings, grids and transitions.
Ability to save Slide Show as a cross-platform QuickTime movie, with
sounds, embedded movies and any media type supported by

Color Profile Management: Automatic use of Color profiles in all
work flows and improved batch embedding of color profiles with live

Enhanced Image Editing: Powerful editing tools such as preset and
auto enhancement (based on Minolta Image Enhancing Technologies), red
eye reduction, resize, color calibration, and much more. Each tool can
be linked to iView’s version management and batch processing.

New File Formats: MultiAd Creator, Kodak full range of
professional cameras DCSPro4SLR, Minolta raw file format.

Pricing and Availability

iView MediaPro 2.0 for Mac OS 9 and OS X is available for $160 at
www.iview-multimedia.com and through local distributors and retailers
in the United States, United Kingdom, Germany, Austria, Switzerland,
Japan and Australia. Existing iView customers and owners of
competitive products are eligible for discounts. Please see (a
for details. iView MediaPro is also available from Apple’s online
store and U.S. retail stores.

A Windows version of iView MediaPro 2.0 is planned for later this

For those seeking an entry-level cross-platform solution, iView
Media offers cataloging and control of digital media assets. It is
available for $30 for download. All products are available on a trial

About iView Multimedia

iView Multimedia is a software development and publishing company
based in London, U.K. It publishes digital media asset management
software that allows users to organize and catalog rich media assets
such as photos, digital camera files, graphics, movies, sounds, MP3s,
fonts and more.

Since its first product release in 1996, iView has attracted a
reputation for market-leading innovations in the personal/professional
digital media management market. It continues to enhance this
reputation, and its products are widely recognized as best of breed.
In December 2002, iView MediaPro 1.5.7 was awarded a MacWorld Eddy for
"product excellence and outstanding technological innovation."
More information is available at (a