News Release

eZedia Introduces eZediaQTI at Macworld New York 2002

NEW YORK, NEW YORK =96 July 17, 2002 =96 eZedia Inc., a leader in
digital media software technology, announced today the preview of its
newest product, eZediaQTI, at Macworld New York 2002, the world’s most
comprehensive event for Macintosh users and developers, with a
projected audience of 65,000+.

eZediaQTI 1.0 is a cross-platform QuickTime=AE authoring and
animation environment to create rich and interactive internet content.
Users can quickly combine and enhance video, graphics, animation,
sound, VRs and text to rapidly develop web sites, internet banner ads,
interactive videos and online presentations. eZediaQTI is being
demonstrated at the eZedia Booth in the QuickTime Pavilion and will be
publicly available this fall for Mac OS X and Windows 2000 and XP at
an introductory price of $129.00 USD.

"Macworld is the ideal venue for Mac enthusiasts to preview
eZediaQTI," said Stefan Embleton, President and Chief Executive
Officer of eZedia Inc. "eZediaQTI’s intuitive building
environment offers users a quick and easy way to author interactive
QuickTime movies, animate media, then publish to the web or send via
email with a click of a button. With more than 150 million copies of
QuickTime Player in distribution, eZediaQTI will have a strong impact
not only on QuickTime authoring, but on the delivery of interactive
web content."

eZedia is exhibiting at booth #2023 in the QuickTime Pavilion
with special discounted pricing available to Macworld attendees.

About eZedia Inc.
Founded in 1994 by Stefan Embleton, eZedia Inc. has grown to a leader
in digital media software technology. The company derives its name
from the phrase "easy media" which underscores its corporate
focus on the delivery of easy-to-use and easy-to-learn digital media
authoring and development products. The management team includes
industry veterans from Electronic Arts, Rolls Royce, Bristol
Aerospace, Boeing and the music publishing division of Oxford
University Press.

eZedia’s growing family of products currently includes eZediaMX
3.0, eZeMatte 1.0 for iMovie and eZeScreen 1.0 for iMovie. More
information about eZedia Inc. is available on the Company’s web site
at (a href=3D””)