UMAX Boosts Support for Mac and BeOS Software Developers

New Developer Purchase Program Provides Incentive for Developers of
Powerful Multiprocessor-Aware Applications for the Mac Architecture

Fremont, Calif., August 4, 1997 — UMAX Computer Corporation (UCC) today
announced a developer purchase program to increase support for Mac OS and
BeOS software developers creating applications for the Macintosh platform.
For a limited time, registered developers can purchase UMAX SuperMac Mac OS
compatible systems at a 10% discount for use in application development,
application support, compatibility testing and other internal development
and support tasks. UMAX will also provide one secondary 180 MHz
Multiprocessor (MP) card at no charge to qualifying MP developers
purchasing a top-performing UMAX SuperMac S900 system. UMAX is offering
additional discounts on secondary 200, 225, and 233 MHz processors to
developers. This program is applicable for all S900 systems purchased from
now until December 1, 1997.

Intended to attract more developers to write powerful software applications
for the Mac architecture, this program also demonstrates UMAX increasing
support of the MP developer community. “The BeOS and Mac development
communities continue to deliver some of the hottest applications available,
and this new program is meant to support and expand that effort,” said
Bruce Berkoff, director of product marketing for UMAX Computer Corp.
“UMAX superior MP architecture provides an important technology benefit
for developers creating leading-edge applications that take advantage of
multiprocessor capability to provide the fastest and most functional
applications available to the multimedia professional.”

Multiprocessor Architecture

MP-aware applications take advantage of multiple processors to provide
ultra-fast mathematical calculations and graphics rendering in demanding
multimedia-intensive applications. For multimedia software developers,
creating applications that can leverage the power of multiple processors
ensures faster performance and overall reduction of system bottlenecks.
“Multiprocessor-aware applications are becoming increasingly important
tools in the graphics and digital video trade, as professionals require the
integration of more and more types of media into their day-to-day computing
tasks,” added Berkoff.

UMAX SuperMac Systems

Leading UMAX SuperMac systems are available for developers at all levels of
the industry. UMAX delivers a broad range of Macintosh OS compatible
systems designed to meet the specific needs of users within each of four
specific market segments: Consumer/Education, Departmental Business, SOHO,
and Graphics Professionals. All UMAX SuperMac systems are
CacheDoubler-ready, meaning they are compatible with UMAX revolutionary
new technology that allows faster access to cache by bypassing the system
bus and doubling the processor bus speed. Each SuperMac system is fully
upgradeable to faster processers, more RAM, extra hard drives, and
additional PCI cards.


Starting at less than $1,000, UMAX SuperMac computer systems are available
in UMAX channels, including retail stores, catalogues, and through UMAX
value added resellers. Developers who qualify receive a ten percent rebate
by forwarding a completed developer rebate form with proof of purchase,
including price, to UMAX who will issue a cheque.

Warranty and Technical Support

UMAX is one of the few manufacturers who offer a basic warranty that
extends for one year and provides for unlimited access to a toll-free
technical support line that is open from 6 a.m. to midnight, central
standard time, seven days a week. Service is provided nationwide through a
network of resellers qualified as UMAX Authorized Service Providers and by
DecisionOne, the largest independent computer systems support organization
in North America with 3,900 technical personnel deployed in 150 service

UMAX Computer Corporation

UMAX Computer Corporation designs, manufactures and markets a full range of
Mac OS compatible SuperMac systems based on the PowerPC chip architecture,
including the high end, multiprocessor-enabled S900 systems targeting
graphics professionals, J700 business systems, C600 family of small
office/home office systems, and C500 entry-level desktop systems. UMAX
SuperMac systems are designed to broaden the Mac OS compatible market
substantially by offering superior features and price/performance ratios.
UMAX utilizes sales channels exclusively and is aggressively targeting new
market segments for Mac OS compatible systems. UMAX Computer Corporation
is headquartered in Fremont, California, and maintains its research and
development facilities in Santa Clara, California.